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How to Use Public Relations as a Lead Generating Tool

PR for Anyone

Have you ever considered using public relations as a lead generating tool? This week I want to talk to you about how you use the publicity that you get as a lead generation tool. Now, how do you use media as a lead gen tool? People love famous people.

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How to take your digital marketing to the next level with business analytics tools

Agility PR Solutions

Business analytics tools can take your digital marketing strategies to the next level. With insights into customer behavior, you can tap into valuable information that allows you to optimize campaigns, create targeted content and measure success.

Analytics 156
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How to Use PR Tools to Solve Any PR Challenge

Prowly

Get a group of PR professionals together in a room and it takes only minutes for a conversation to break out about the frustrating daily PR challenges they face and the latest digital PR tools they’ve been hearing about. The post How to Use PR Tools to Solve Any PR Challenge appeared first on Prowly Magazine.

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How To Measure The “Hidden” Value Of PR Work: Contextual Value

ImPRessions - Crenshaw Communications

This means evaluating whether brand mentions in the media and in social chatter are positive, negative, or neutral, and how this affects public perception. Advanced tools like Muck Rack, Critical Mention and Hootsuite can examine articles and social media posts to provide a sentiment score. What placement?

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A CHRO’s Perspective on Substance Use in the Workplace: Supportive Strategies to Help Your Workforce Thrive

Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive

Join this important webinar that addresses: How to identify employees at risk for - or experiencing - AUD or SUD in your workforce. How to foster an inclusive and open conversation with your workforce about AUD and SUD, including ways that your organization can help. Join us for this important how-to discussion.

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How to Maximize PR Outreach (with Expert Tips, Tools & Examples)

Prowly

The post How to Maximize PR Outreach (with Expert Tips, Tools & Examples) appeared first on Prowly Magazine. Here’s when PR outreach (also referred to as media outreach) comes in. I asked PR experts to shed some light on the meaning of PR outreach, along with […].

Examples 196
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How to Challenge Stereotypes Through Multicultural Marketing

Ronn Torossian

In a world where inclusivity and authenticity matter more than ever, multicultural marketing has emerged as a transformative tool to reshape perceptions, bridge gaps, and foster meaningful connections. […] The post How to Challenge Stereotypes Through Multicultural Marketing appeared first on.

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