ImPRessions - Crenshaw Communications

FEBRUARY 13, 2024

This means evaluating whether brand mentions in the media and in social chatter are positive, negative, or neutral, and how this affects public perception. PR teams should consider how to evaluate the prestige and relevance of the publication to the brand’s target audience. What placement?

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Measurement How To Retail Analysis 334

Remote PR Jobs

AUGUST 31, 2022

The majority of PR professionals will tell you: public relations can be difficult to explain to the c-suite, or other business executives. Explain how and why your strategy has the power to fulfill their company goals by concretely describing your PR method. How to Provide. Brand storytelling is crucial to every business.

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ImPRessions - Crenshaw Communications

MAY 10, 2023

We’ve held training session s for the entire team on how to write better prompts for better outcomes. How AI is transforming ad tech and marketing At Crenshaw Communications, we have a history of successfully supporting a range of ad tech brands – from high-growth startups to larger public companies.

Publicity 410

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ImPRessions - Crenshaw Communications

APRIL 10, 2019

Any expert will tell you that coming back from a public disgrace is a long haul. So far, only one – Huffman – has taken the first public steps toward recovery. For a public person charged with a crime, the smartest legal strategy may be in conflict with the best public relations advice.

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Reputation Publicity How To System 235

Prowly

JULY 2, 2021

The story behind the story defines sports public relations better than any other industry. The post Sports Public Relations: How to Do Sports PR (w/ Examples) appeared first on Prowly Magazine. Wins and losses are just one part of sports.

Sports 211

Sports Examples Publicity How To 211

PR for Anyone

OCTOBER 19, 2021

If you want to get free publicity right now, you want to be newsjacking. . The post How to Get Free Publicity Now (Real Estate Agents) appeared first on Christina Daves. Make sure to Like and Subscribe to our You Tube Channel by clicking HERE so you know about all of our great videos like this right when they come out.

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Real Estate How To Publicity Insurance 130

Prowly

MARCH 9, 2021

With artists having far more control and freedom when sharing their work with the public, many decide to do music PR on their own (or not do it at all). The post Music PR: How to Get Publicity for Your Music appeared first on Prowly Magazine. Sounds familiar?

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Publicity How To Media 197

PR for Anyone

OCTOBER 14, 2021

Have you ever considered using public relations as a lead generating tool? Anyone can get publicity! It’s Christina Daves with this week’s Free Publicity Friday PR Tip. This week I want to talk to you about how you use the publicity that you get as a lead generation tool. Subscribe HERE. PR FOR ANYONE.

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Business Wire

APRIL 17, 2024

Developing a marketing strategy is a multifaceted process that requires careful planning and consideration. It begins with thoroughly analyzing your target audience, market trends, and competitors. Defining clear objectives and key performance indicators (KPIs) helps you measure the success of your strategy.

How To 286

How To Advertising Advertising Measurement 286

Prowly

DECEMBER 13, 2021

I didn’t want to start a public relations company amid a global pandemic. Starting Your Own PR Agency: How to Start a Public Relations Company appeared first on Prowly Magazine. Let me begin with a bit of honesty. Left to my own devices, I wouldn’t have. We can all agree it wasn’t an optimal time to do so. The post ??Starting

Agency 197

Agency Company Publicity How To 197

Ronn Torossian

MAY 22, 2023

Public relations (PR) is an essential part of any business strategy, and crafting an effective PR statement is crucial when dealing with a crisis situation. Acknowledging the Issue The first step in how to write a PR […] The post How to Craft an Effective Statement in Response to a Crisis appeared first on.

Crisis 335

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Stuart Bruce

SEPTEMBER 1, 2023

The Dublin Conversations is a fascinating project looking at the potential future of public relations and communications.

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5W PR

MAY 31, 2023

Public relations is a fascinating and diverse field that revolves around managing a company’s reputation, building relationships with its stakeholders, and communicating with the media. Researching the Field Before a person can start pursuing a public relations career, it’s essential to research the industry.

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Agility PR Solutions

JANUARY 4, 2023

You may not be familiar with exactly how they work, but you do […]. The post How to use APIs to make your public relations business run more smoothly appeared first on Agility PR Solutions. These software packages and devices need to communicate with each other, which is made possible by using APIs.

Publicity 156

Publicity Software How To Communications 156

Ronn Torossian

JUNE 15, 2023

Public relations (PR) is an exciting and dynamic field that requires a combination of skills and knowledge to excel. There are a few things that PR professionals that are new to the industry should know about to […] The post How to Grow Your PR Career appeared first on.

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How To Reputation Industry Brand 195

Onclusive

NOVEMBER 23, 2021

Corporate reputation has become the most important brand asset—a company with a favorable public image is more appealing to customers, employees, investors, and other stakeholders. However, today there are many internal and external influencers that affect how companies and brands are perceived.

Analysis 397

Analysis Corporate Reputation How To 397

Prowly

DECEMBER 10, 2020

The post Public Relations for Beauty Products: How To Do Beauty PR Right? A lot has changed since then, but one thing is certain: PR in the beauty industry is still essential. If you own or represent a beauty brand, […]. appeared first on Prowly Magazine.

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Publicity How To Industry Brand 197

PR Fuel

SEPTEMBER 8, 2023

Some people like to say that all publicity is good publicity, but any small business owner knows that this isn’t true. Negative publicity can be a disaster for a blossoming business, and you need to get ahead of it as soon as possible. Read More The post How to Handle Negative Publicity appeared first on eReleases.

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Publicity How To Small Business 52

ImPRessions - Crenshaw Communications

AUGUST 29, 2022

We look to secure an article or segment that not only hits priority message points, but appears in an influential publication relevant to the company’s business. The post How To Manage Being “Ghosted” By Media appeared first on Crenshaw Communications. As B2B PR pros, we’re always looking for creative ways to tell a story.

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How To Media Report Pitching 321

PR for Anyone

AUGUST 4, 2022

Watch this week’s PR Tip here: Everyone knows what advertising is but why should they consider publicity? With publicity, someone else is using you and your expertise as the authority and that gives it more credibility. Want to learn how easy it is to get this valuable publicity? Anyone can get publicity!

Publicity 130

Publicity YouTube Advertising Advertising 130

PR for Anyone

MARCH 30, 2022

It’s the age-old question… what is more impactful to a business – advertising or publicity? You might be surprised to learn that it’s actually publicity. #1 1 – publicity is free – advertising you pay for. #2 3 – publicity is what we call “earned media.” PR FOR ANYONE.

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Advertising Advertising Publicity YouTube 130

PR for Anyone

APRIL 30, 2020

It's Christina Daves with this week’s Free Publicity Friday PR Tip. Watch the video above and/or check out the transcript below for this week’s PR tip on pitching the media after reopening. Transcript Hi everybody.

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Publicity How To Insurance Insurance 173

Agility PR Solutions

FEBRUARY 9, 2022

Maintaining positive public relations is a vital part of running a successful business. The post How your branding impacts public relations—and 3 tips on how to improve it appeared first on Agility PR Solutions. Part of this comes down to excellent branding and relationships with consumers.

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Publicity Brand Branding How To 164

Prowly

MARCH 11, 2021

The post Book Publicity Secrets: How to Get Media Coverage for Your Nonfiction Book appeared first on Prowly Magazine. If you don’t have deep pockets to brute-force your way in, that is. And even then, unless you have an exceptionally well-written and compelling […].

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Publicity How To Media 171

PR for Anyone

MAY 25, 2020

How can you promote yourself as a media expert in your industry during this pandemic? In this week’s episode, you will learn about: What’s the strategic publicity plan that works for 2020? You know how to write a great hook, which is your subject line. Part Two of ‘Publicity Plan’ You can also take advantage of newsjacking.

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Publicity Google Engineering System 264

Axia PR

MAY 29, 2023

As we’ve previously covered , emerging artificial intelligence technologies can be a boon for your company’s public relations content production. Using AI comes with its own ethical and legal challenges.

Ethics 71

Ethics Publicity How To Policies 71

Onclusive

JULY 13, 2021

Taking a company public: In tandem with an IPO announcement, measure the company’s key messaging and spokespersons Quantify the impact of communications and PR on your IPO performance. Know how well your messaging works.

How To 370

How To Biotechnology Case Study Leadership 370

PR for Anyone

DECEMBER 7, 2021

Yes, you can be a publicist… without being a public relations professional. You just need public relations skills. Anyone can get publicity! Hey everyone, it’s Christina Daves with this week’s Free Publicity Friday PR Tip. Look how easy it is to have access to a celebrity. Are you next? PR FOR ANYONE.

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Publicity Video Pitching System 130

Onclusive

MAY 4, 2020

The role of public relations is to positively place a brand into news stories. They need to understand data: how to organize it, how to read it, how to interpret it. The post Why Public Relations Is King During A Crisis appeared first on Onclusive. This is where the eyeballs are — this is where the attention is.

Crisis 464

Crisis Publicity Exercises Trends 464

Onclusive

SEPTEMBER 25, 2020

Understanding critical public conversations is key to building purpose-driven communication programs. Going beyond coverage to how we can develop and an outside-in perspective using thoughtful narratives, data and insights, and bold actions, PR professionals can reshape the company’s dialogue and relationship with the external world.

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Publicity Measurement Data Employee 370

ImPRessions - Crenshaw Communications

AUGUST 4, 2023

Check relevant trade publications. How is this solution going to improve a business’s bottom line, or their teams’ day-to-day lives? What have your customers told you about how this solution is working for them? I saw a piece in [trade publication] where someone said, “[possibly controversial thing].”

Interviews 296

Interviews How To Reddit Journalism 296

Landis PR

SEPTEMBER 19, 2022

NOTE: This is a reposted blog by our Public Relations Global Network partner, Ghidotti. Public relations requires a variety of skills: strategy, communication, analytics and creativity. The good news is that it is never too late to learn how to flex your creative muscles. Photo courtesy of Pexels. Folgers created moments.

Creativity 98

Creativity Publicity How To Policies 98

ImPRessions - Crenshaw Communications

SEPTEMBER 20, 2023

Threads initially captured public attention with a rapid growth surge and the promise of being a less divisive alternative to Twitter. Its public dialogue-oriented design, resembling Twitter, encourages open conversations and direct interaction with stakeholders.

B2B 170

B2B How To Instagram Reddit 170

Prowly

MARCH 22, 2024

“All publicity is good publicity” supposedly comes from the 19th century circus owner, Phineas Barnum. In reality it is crucial to shape your narrative and deliver it to the right media, not […] The post How to Write a Great Press Release: Best Practices, AI Tips & Examples appeared first on Prowly Blog.

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Examples Writing How To Blogging 118

PR for Anyone

MARCH 23, 2022

I assumed that you pitch a publication right before it comes out. What I didn’t know is that national magazines plan their publications at least four months out and regional publications plan about two months out. All publications have what is called an “editorial calendar.” Anyone can get publicity! PR FOR ANYONE.

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