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How to Pitch Editors – Creating an Annual Pitching Calendar for Real Estate Agents

PR for Anyone

One important thing to note is the media calendar. If you are pitching national publications, you have to submit 4 months in advance, regional is 2 months, and local newspapers and television are two weeks unless it’s breaking news. Here are a few ideas to get you started. A simple Google search can help you find more.

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PR Has Evolved Since First ‘Public Relations Handbook’ in 1967, but Some Values Are Timeless

PRSay

There were newspapers, magazines, wire services, trade publications, TV and radio. In our initial edition of the “Public Relations Handbook,” we discussed how one company had incredibly transmitted information via satellite from the United States to Japan, with a two-way, closed-circuit television between Tokyo and Chicago.

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How to Use Dynamic Listening to Reach New Customers

Cision

With the media landscape evolving at the speed of technology, communicators need to be able to listen dynamically to their audiences across multiple media channels. It’s no longer just the mainstream media that needs to be taken into account. How to do that? How to Create an Effective Monitoring Strategy.

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Public Relations Skills

PR for Anyone

This is a free media query service where media outlets are looking for sources and quotes for national magazine articles, television shows, newspapers, and blogs. People are always amazed at how frequently I get on television and in magazines and newspapers. I’m always asked how I do it.

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5 Tips to Effectively Engage Generation Zers

PRSay

As Gen Z, individuals born starting in 1997 as defined by the Pew Research Center, replaces millennials as the primary consumer target for many corporations, organizations and brands, PR practitioners must delve into this consumer segment and understand how to effectively engage them for the next 15-20 years.

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Digital PR ? Link-Building

Doctor Spin

The rapid evolution of the internet and social media has transformed the communications industry—and PR professionals must adapt. How should these distinctions be made? Social media, blogs, podcasts, and other online channels presented new opportunities for communication. Digital PR is not link-building for SEO.

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3 Ways to Expand Your Reach Within the Hispanic Community

Cision

While many people are accustomed to accessing their news either through television or by the newspaper, in the age of technology, it seems as though more people are starting to receive news throughout the day on their mobile phones. Find The Right Social Media Channel. Use Mobile Destinations.

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