PR for Anyone

NOVEMBER 18, 2021

There is no easier way to build a brand than with social media. Some people are discouraged or stressed by social media but it is a game-changer in terms of access and what you can do to reach a huge audience, quickly. Now, I want you to use social media and build out that brand. So how do you build your brand on social media?

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PR for Anyone

JUNE 22, 2021

How to Be on TV Shows: Pitching a story that is both relevant and valuable to the show’s audience is a a great way to land the media. Using your expertise around a story that will provide value to the audience will give you an edge when pitching to the media. Well, social media has really taken over in this day and age.

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PR for Anyone

JUNE 9, 2021

How to Be on TV Shows: If you want to get your product on TV, a great way to do that is to pay attention to your favorite television outlet and listen if they have interest in something related to your product. You can also see what they are posting on social media and get a feel for what they like and are interested in.

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PR for Anyone

OCTOBER 7, 2021

What most people forget about with social media is the “social” part. I promise you that the media is paying attention to it too. If the media puts out a story that is already buzzing online, it should continue to buzz through their channel as well. We pitch the media. Interesting conversations get legs.

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PR for Anyone

MARCH 10, 2022

I had no idea how important mindset was when pitching the media until I really dove deep with myself and now with my clients. We just wrapped up our Get PR Famous event and the underlying theme was how we helped them come out of their comfort zone and believe they can be in the media. Get PR Famous Formula. PR FOR ANYONE.

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PR for Anyone

AUGUST 25, 2022

Most kids went back to school this week and it’s a great time to position yourself as an expert and start pitching the media! Right now back-to-school is a hot topic so the media is looking for those peripheral stories related to back-to-school that they can share with their audience. Watch this week’s PR Tip here.

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Cision

JUNE 7, 2017

With that I mean guest blogging on high-ranking sites, engaging with influencers and being covered in the media. How to Earn Brand Recognition. In 2012, I responded to a query that said, “Do you have a product you want to take to the next level (national television).” It’s a game-changer! www.PRforAnyone.com.

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PR for Anyone

OCTOBER 14, 2021

If you see someone who is regularly in the media as the expert, doesn’t that make you feel more comfortable in hiring them? Why not take the media you receive – an article, blog, or radio or television interview, and send that to a prospective client or customer. Another thing to consider is that media begets media.

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PR for Anyone

FEBRUARY 21, 2020

This week, I want to talk about when the best time to host an event is to get the media to come to your event. This is really local – local television and print media. Welcome to this week’s Get Famous Friday PR Tip. But you want to host a morning event. That […].

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ImPRessions - Crenshaw Communications

MAY 10, 2021

It’s also important to determine whether a story has its best chance of being published as a local media item, or if it warrants a full national media outreach. For example, survey results or breaking news at a national company will be pitched to national media, whereas region-specific news will be offered to local reporters.

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PR for Anyone

AUGUST 18, 2022

Watch this week’s PR Tip here: People understand the value of being in the media but more often than not, people are just trying to “sell” the media by putting in their product, service or brand without thinking of the bigger picture and the bigger impact they can make. PR FOR ANYONE. Anyone can get publicity!

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PR for Anyone

SEPTEMBER 21, 2021

How do you get the yes when pitching the media? In fact, back in the day there were writer and editors for television reporters and anchors and now, it’s quite often that person doing everything. The post Getting the Yes When Pitching the Media appeared first on Christina Daves. It was all about a new product.

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Cision

JULY 26, 2017

Since the inception of social media platforms, one of the biggest challenges has been how to properly reach your desired audience. Movies and television. The post How to Improve Your Social Media Targeting appeared first on Cision. More Categories -> Facebook Categories. Family and parenting. Food and drink.

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PR for Anyone

AUGUST 17, 2021

Remember, that’s what the media loves to cover. I want you to look at TikTok because that is one of the fastest growing social media platforms. You might think it’s out of your demographic but 13-60 is a pretty wide one and the media is paying attention to what’s going on there. ” Newsjacking.

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PR for Anyone

SEPTEMBER 29, 2021

” People know the power of television and they see me there regularly and they want to know how they can be that expert. The most important thing to remember is that television is visual. People are watching television and they need to see things. You’ve got to remember that media is visual. Transcript.

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PR for Anyone

MARCH 23, 2022

If you can’t find it, go to the magazine’s website, click on the advertising tab, and look for “media kit”. If you want to learn more, I’m super excited I just launched the PR Playbook and you can find it at www.YourPRPlaybook.com, which will give you tips like this to help you step-by-step landing in the media.

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Onclusive

JUNE 17, 2020

Consumers are growing tired of paid media. In fact, research shows that paid media channels have been declining in trustworthiness and credibility for years. Additionally, traditional media outlets are getting more complicated and cumbersome to navigate. Your brand’s story might get told, but you won’t have control over how.

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PR for Anyone

JULY 23, 2020

If you plan on doing regular, consistent media interviews - whether it’s television, radio, podcasts, or print - it’s a good idea to put together a list of potential questions that cover the basics of your business that any interviewer can use. It’s good to prepare soundbites and know how to answer in a succinct matter.

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ImPRessions - Crenshaw Communications

FEBRUARY 12, 2019

But, in January, we were asked to pull together a media event – in this case, a reception and panel discussion – for one client in less than two weeks. One reason for the rush was that the discussion was related to a television show featuring our client, so we wanted to make it happen when the series was still airing.

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PR for Anyone

DECEMBER 8, 2022

December and January are the most difficult times of the year to land in the media. Seasoned media experts often get to come back for end-of-year wrap-ups. It’s very hard to break into media now. That being said, I have a great hack for anyone to land in the media today! Are you wondering how to do this?

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Burrelles Fresh Ideas

MARCH 5, 2024

With the so-called ‘collapse’ of major digital news outlets like Vice Media and BuzzFeed and the much-hyped decline of traditional news, then earned media no longer matters. Securing earned media is still the highest priority for most public relations professionals. Wait, what is earned media?

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PR for Anyone

SEPTEMBER 8, 2022

You’ve landed in the media. Of course I’ve been on 1000’s of media outlets since then but that’s one of the biggest so I want people to see it, again and again. It’s up to you to be your own megaphone when it comes to your media appearances. YOU need to post it on social media. It’s.

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PR for Anyone

JULY 28, 2022

Watch this week’s PR Tip here: How do you your story to multiple media outlets? Many people feel they have one story and that one story might not fit in every media outlet. Take your diamond, aka your story, and think of each facet as a different media outlet. Watch that and then figure out which media outlets you.

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PR for Anyone

SEPTEMBER 8, 2021

They think of people who work for the media as an elite group of untouchables like A-list celebrities or royalty. I can’t tell you how many media personalities personal cell phones I have in my phone, including a top national anchor. Don’t underestimate your value and what you can bring to the media.

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PR for Anyone

MARCH 16, 2022

I spent Tuesday interviewing people for my online business show, More-2-Media on Daily Ad Brief , and what I found in every call was the importance of storytelling. Every guest talked about how in today’s marketing efforts, story has become invaluable. This video might help with video and how things have changed post Covid.

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PR for Anyone

JUNE 9, 2021

Land Media Using a Non-Profit. If you are involved in a charity/non-profit, a great was to land in the media is by using the non-profit as part of your story. NOTE: DO NOT get involved with a charity just to land in the media. I have a former client who is a real estate agent. I’d love to connect.: That’s so wrong.

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Waxing UnLyrical

JULY 23, 2014

Television. I have an unhealthy love for, and obsession with, television. ” When I stop and think about it, I’m a bit horrified at just how much time I’ve spent watching television. .” My experience is that Twitter has become very intertwined with primetime television. “The Blacklist.”

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PR for Anyone

MAY 26, 2022

YOU need to put the sales funnel in place from your media appearance(s). Media does give you authority and makes you more credible but it won’t necessarily get you instant sales the minute you appear on television or in a print interview. YOU make you famous by having a media appearance. land media attention.

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PR for Anyone

SEPTEMBER 30, 2022

I was watching Good Morning America last week and saw a story that just resonated with everything I share and write about related to newsjacking and “celebrity sells” when pitching the media. We are “watching” television so we need to “see” what you are talking about. TV should be visual.

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Public Relations Sydney

SEPTEMBER 1, 2014

When you’re asked to be interviewed in the media , it’s important to know that each medium – radio, TV and print – have specific requirements you should understand before the interview. Here are our top media interview tips for you to consider before your next media interview. Media interview tips. Television.

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Critical Mention

JANUARY 30, 2019

Like any technology investment, making a decision about which media monitoring or earned media measurement tool is right for your business can be challenging. When you are monitoring important media coverage—whether it’s a PR crisis or an especially impactful brand story—getting results quickly is absolutely critical.

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PR for Anyone

JULY 15, 2020

If there is one thing I’ve learned doing media interviews and teaching people how to do it, it’s expect the unexpected. When my clients land media interviews, we always do media training beforehand. How to politely break in and be heard if the host is dominating the interview. Luckily I live in the D.C.

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Sword and the Script

AUGUST 4, 2020

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned. Earned media is sexy.

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Critical Mention

FEBRUARY 6, 2020

If you work in PR, marketing or communications and use a media intelligence platform, you might be familiar with the “good enough for now” syndrome. Maybe you are using a media monitoring platform that isn’t delivering on the promises you were made when you bought it, but does the bare minimum you need to get your job done. .

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5W PR

JANUARY 17, 2017

Mentions on Social Media–What are people saying about your brand? To ensure your PR is reaching the maximum number of people, it’s important to take a look at one of the most important and accurate tools: media impressions. What is a Media Impression? The post How to Measure PR?

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PR for Anyone

OCTOBER 13, 2021

How to Be on TV Shows: Want to land a TV appearance? Positioning yourself as an industry expert in the media is a great way to use your expertise to your advantage. Think about what knowledge you have to offer, and how you can use that to pitch a relatable story. Media outlet that was pitched: NBCWashington , Washington, D.C.

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Cision

NOVEMBER 21, 2017

With the media landscape evolving at the speed of technology, communicators need to be able to listen dynamically to their audiences across multiple media channels. It’s no longer just the mainstream media that needs to be taken into account. How to do that? How to Create an Effective Monitoring Strategy.

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