Remove How To Remove Leadership Remove Reputation Remove Television
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8 PR Tools for B2B Thought Leadership

ImPRessions - Crenshaw Communications

Thought leadership is part of public relations best practices, and it’s particularly powerful in B2B and technology categories. The answer may be a strategic thought leadership plan. But remember that thought leadership is not directly about capturing new business. Stellar bylined content. A scandal like a privacy breach?

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PR Rock Stars: Room & Board’s Rebecca Lechner

Communications Conversations

In basic terms, employer brand is the reputation a company has as an employer. How do you think that prepared you for these leadership roles you’ve assumed recently? In the past few months, I’ve often thought back to my past roles and how so much of what I learned applies to my position at Room & Board.

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The New Measurement: Shifting from Traditional PR to Growth PR

Waxing UnLyrical

Our computers, smart phones, televisions and other devices are inundated with information: From news articles and blog posts, to tweets, Facebook posts and messages on dozens of other social networks, to emails and newsletters. Guest Post by Dan Beltramo. Too Much Noise Across Too Many Digital Channels.

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Thought Leadership Didn’t Kill the Management Guru. The Internet Did.

Cision

But there’s another cause, in The Economist’s view: “Perhaps the biggest enemy of guru renewal is the development of a ‘thought leadership’ industry.” Or a television newscaster with the cultural stature of Walter Cronkite? Learn how to make your unique idea stand out with tips from Dorie Clark.

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The Deep Work Habits of 28 Highly Productive People

ZudePR

According to Nielsen, the average American spends 158 hours each month watching television(!!). One of those was Ron Fisher , who taught me a lot about how to be a senior business person. The lessons were largely "by example", but his integrity and leadership made a distinct impression on me. #12: That's 1,896 hours per year.

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How To Transform Your Brand’s Online Newsroom Into a Media Magnet

MaccaPR

It’s not surprising that a 2016 survey of print, television and digital journalists by TEKgroup found that 80 percent of the reporters said it was “very important” or “important” for a company to have an online newsroom and 92 percent of journalists said they’d find an online newsroom useful.

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Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

That’s how long it takes to type a 140 character tweet. We think only of how it can harm us with the rapid dissemination of negative news and rumours detrimental to our reputation. Public relations is about reputation – the result of what you do, what you say and what others say about you. The result of what you do.