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A Guide To Successful Healthcare Public Relations Strategies

The Hoyt Organization

It is essential to ensure the quality of the content by fact-checking and proofreading beThe healthcare industry is one of the world’s most important and rapidly expanding industries. Public relations is vital in healthcare by helping build brand reputation, promoting services, and establishing patient trust. fore distribution.

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Bridging the Health Literacy Gap: A Vital Step Toward Mental Well-Being

PRSay

It goes beyond the ability to read and write; health literacy is about comprehending complex health concepts, navigating the ever-so-confusing healthcare system and effectively communicating with healthcare professionals.

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Daley’s Razor: On Healthcare Communications & Fake News

PRSay

Now, Daley’s Razor is an edict to all of us in healthcare communications as we rally against fake news, propagated either by false motives or old fashioned apathy. Compelling messages that don’t have the benefit of being true aren’t hard to find in healthcare. For better or worse, this problem isn’t new.

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The Real Value of Virtual Reality for Healthcare PR

Scott Public Relations

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

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The Real Value of Virtual Reality for Healthcare PR

Scott Public Relations

From the advent of writing, to the printing press, to the discovery of radio waves and TV broadcasting, new inventions have changed how well we can communicate and how we perceive these messages. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

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Spotlight on a Solo PR Pro: Meet Pennie Rorex

Solo PR Pro

Her work on healthcare legislation led to a PR and marketing career in the hospital industry. In fact, a good chunk of Pennie’s career was spent in healthcare marketing and PR. As Pennie reflects on her career, she notes her two focus areas that were total opposites: healthcare marketing and county fairs.

Meeting 88
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In Memoriam: Diane Gage Lofgren, APR, Fellow PRSA

PRSay

A graduate of San Diego State University, Lofgren opened her own firm in 1983 and held numerous communications positions in health-care companies, including Sharp HealthCare, Catholic Health Initiatives and Kaiser Permanente. ” She discussed her writing career in a San Diego State University alumni video in 2018.