article thumbnail

Join the #PRStudChat Community for a State of Healthcare Communications Twitter Chat on February 17th

Deirdre Breakenridge

ET, the #PRStudChat community will participate in a Twitter chat discussion focused the state of healthcare communications. The healthcare arena has experienced continuous change with social media empowering the digitally demanding patient. We’ve invited a few special guests to join our discussion who will share their expertise on healthcare issues and the many advancements that we’ve seen in communications. On Tuesday, February 17, 2015 at 8:30 p.m.

article thumbnail

Facebook reveals plans to pivot to privacy-focused platforms

PR Daily

The watch word, says CEO Mark Zuckerberg, is privacy. In a blog post , he added that as he thought about the future of the internet, “I believe a privacy-focused communications platform will become even more important than today’s open platforms.”. “Zuckerberg is a master of leveraging #privacy for anti-competitive advantage,” Soltani said on Twitter. Then there’s the fact that Facebook’s privacy promises have historically been broken.

Privacy 107
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The most important ethics priority for healthcare communicators – Kena Lewis

Ethical Voices

The most important ethics priority for healthcare communicators. Now I’ve been in healthcare now for almost 15 years. What are some of the ethical issues that healthcare professionals in general need to think about? You’re in healthcare.

article thumbnail

Zoom criticized for privacy and data concerns, Airbnb apologizes and pledges $250M to hosts, and NPR skips April Fools’ Day

PR Daily

Here are today’s top stories: Zoom slammed for privacy concerns and data sharing. As the virtual conference platform’s membership and meeting numbers are sharply rising, so are privacy concerns. However, convenience doesn’t negate people’s right to privacy.

Privacy 89
article thumbnail

CAPP Publishes Recommendations for Telehealth

Scott Public Relations

The Council of Accountable Physician Practices (CAPP) , a coalition of multi-specialty medical groups and health systems across the United States, is a firm advocate of using telehealth to improve the healthcare delivery process. Telehealth services will help to cut down on the costs of healthcare in the long run, but the true value lies in the improvements to quality, access, and availability of care that telehealth enables.

article thumbnail

8 tips for health care organizations to foster better communication in 2016

Reputation Us

With ongoing data breaches in the news, patients will continue to have concerns about privacy issues, as will providers and payers. One of our firm’s largest health care clients has dropped the need for obtaining Social Security numbers from its patients, helping to solidify privacy efforts. Communications Tools Health care Healthcare PR Casey Boggs health care Health care PR health care trends healthcare public relations LT Public Relations LTPR public relations

article thumbnail

Transparency Hindered By Laws

HMA Public Relations

Healthcare privacy laws help protect a patient's identity, but if your next door neighbor is infected with COVID-19, do you have a right to know?

article thumbnail

What’s next in tech? A look back at 2022 trends and 2023 predictions

PR Daily

While many of 2022’s trends will continue to gain steam in 2023, there are a number of new trends emerging this year, especially involving issues like sustainability and privacy. More focus on data privacy. PR pros, here’s what you need to know.

Trends 174
article thumbnail

Social Media: The Key to Transforming Doctor-Patient Communication [Redux]

Waxing UnLyrical

But while a few doctors including Wendy Sue Swanson, MD , author of the Seattle Mama Doc blog and Natasha Burgert, MD , author of KC Kids Doc blog , are using digital communication to communicate better with their patients, according to a 2011 survey by AMN Healthcare only 8% of physicians said they use social media at work to connect with patients. But more than anything, I was inspired by the overwhelming opportunities social media presents for transforming healthcare.

article thumbnail

6 Things Cybersecurity PR Pros Should Do To Stand Out

ImPRessions - Crenshaw Communications

From massive breaches and ransomware attacks, to election security issues and data privacy concerns, the sheer volume of stories makes news monitoring essential. These sectors may range from education, government and energy to financial services, healthcare and insurance.

article thumbnail

5 tips for using influencers in your B2B marketing

PR Daily

For example, one blockchain company partnered with a healthcare influencer to tell the story about how the technology could impact hospitals and transform the medical industry through better security, privacy, and accessibility. . No, it’s not just TikTok dances.

B2B 190
article thumbnail

How AI Will Define the Future of Everything

Stern + Associates

We need to be able to get the benefits of AI while ensuring broad access and without sacrificing privacy.” Not only concerned with the development process, Howard also describes the need for more stringent regulation and practices around user privacy while keeping AI accessible to all.

Privacy 87
article thumbnail

Messaging the SVB failure, salty ‘Wednesday’ comments and more

PR Daily

When asked how interested they were in interacting with a range of technologies in the next five years, 51% of Americans showed interest in AI in search engines, 49% in AI in internet connected home devices and 48% in AI in healthcare. Plus: All AI news all the time.

Banking 133
article thumbnail

4 changes in advertising that communicators should know

PR Daily

With COVID-19 disruption, an election year and a growing desire for privacy and security on the side of consumers, here’s what PR pros should consider about the changing marketing landscape. Privacy, trust and transparency are starting to dominate the advertising landscape.

article thumbnail

Report: Key factors that are tarnishing tech companies’ reputations

PR Daily

A new report from Ketchum suggests that privacy concerns aren’t the only issue forcing consumers to rethink their relationship with gadgets and games. Consumers are worried about losing their privacy; they’re overstimulated and looking for less stress.

article thumbnail

When The CEO Should Be The PR Spokesperson

ImPRessions - Crenshaw Communications

For those who said they did plan to speak publicly about issues, the most pressing topics named were data privacy, healthcare, and diversity and inclusion. Photo by Foto Sushi on Unsplash. Public relations teams and their agencies typically want to advise a CEO directly, and we routinely urge leaders to build a public profile through social media and high-level content. But when should the CEO of a major company serve as its public spokesperson?

Airlines 282
article thumbnail

11 keys for health care PR success amid COVID-19

PR Daily

Healthcare PR has never been more crucial. Healthcare PR differs from other sectors. Healthcare PR entails significant differences from typical business promotions. Be sensitive, learn the rules and lingo, and focus on patients.

article thumbnail

Impact of COVID-19 on NHS comms

Stephen Waddington

This healthcare-focused edition follows #FuturePRoof Three: The NHS at 70 with lessons for the wider PR community, published in 2018. Patient care and privacy needed to be balanced with public health.

article thumbnail

93 Ethics Issues for Thanksgiving Dinner Discussion in 2023

Ethical Voices

Healthcare, Russia and Ethics . Privacy, Crisis and Big Data . As Thanksgiving approaches, I wanted to take a minute and just say how thankful I am to the outstanding students in my Public Relations Ethics class (COM525) as Boston University. We meet once a week for three hours.

Ethics 74
article thumbnail

Addressing media inquiries when an employee has coronavirus

PR Daily

Say as much as you can without jeopardizing the privacy of the worker. If you are a lawyer, financial expert, real estate professional, or healthcare provider, you might have good advice to share with the public.

Employee 134
article thumbnail

Yelp to cover travel for TX workers seeking abortions, top concerns for metaverse skeptics and Snapchat aims publish more news outlets

PR Daily

“We’ve long been a strong advocate for equality in the workplace, and believe that gender equality cannot be achieved if women’s healthcare rights are restricted,” Warren wrote in an emailed statement to PR Daily.

Travel 114
article thumbnail

How To Nail A PR Dream Job

ImPRessions - Crenshaw Communications

A career focused on tech startups and one in healthcare PR will have some commonalities, but the clients and day-to-day work can be very different. Whether an insight about your generation, the reputation of PR as an industry, or the new study you read about digital privacy, be informed and an informer. This is the time of year when PR agencies have the opportunity to bring on fresh talent, as a crop of new college graduates enters the workforce.

How To 189
article thumbnail

Muddling through the COVID-19 crisis: celebrating human spirit and ingenuity

Stephen Waddington

Mental health and wellbeing The long term cost of the crisis will be measured not just in terms of our physical health and the capability of the healthcare system, but as importantly in terms of mental health. Privacy concerns have evaporated.

Crisis 167
article thumbnail

Grey Poupon jumps on Olivia Wilde’s salad dressing, U.S. recession fears and more

PR Daily

Technology was trusted by 76% of respondents, followed by food and beverage (74%), healthcare (73%), manufacturing (73%), retail (71%), automotive (70%), airlines (69%), consumer packaged goods (67%). 73% of global respondents worry about their data privacy. However, tech leaders need to find more proactive ways of answering concerns about data privacy, cybersecurity, fake news and more. Also: Instagram tops U.S. app downloads.

article thumbnail

GDPR Primer for Marketing and Public Relations

Shift Communications

Marketers, advertisers, and public relations professionals are ill-informed and ill-equipped to manage the largest change in data and privacy in the last 20 years: GDPR. GDPR, the General Data Protection Regulation, is an EU regulation which strengthens data protection and privacy for EU citizens and the companies they do business with. Privacy by design : Rather than be an add-on, companies are expected to design their systems for privacy from the ground up.

Publicity 163
article thumbnail

Announcing Ragan’s 2020 PR Daily Awards

PR Daily

Layton Construction: Healthcare Design Expo 2019. Diffusion PR: Amplifying the Ghostery Brand: from Browser Extension to Consumer Privacy Powerhouse. Omron Healthcare & MWWPR: HeartGuide Launch. Omron Healthcare & MWWPR: HeartGuide Launch.

article thumbnail

5 Strategies to Prevent Security Breaches

Reputation Us

Last year’s litany of patient data mega-breaches hit some of the most well-resourced and advanced healthcare entities in the country, including Anthem, Beacon Health, CareFirst, Community Health Systems, Premera and others. healthcare entities challenged to create, process, archive and share an expanding scope of patient health records. ” Some healthcare organizations concede defeat without testing their networks. 5 Strategies to Prevent Security Breaches.

article thumbnail

Announcing PR Daily’s Media Relations Awards finalists

PR Daily

Elevating the Ghostery Brand at the Forefront of Consumer Privacy, Diffusion with Ghostery. Chamberlain Healthcare Public Relations with Sage Therapeutics. ZULRESSO (brexanolone) injection Approval, Chamberlain Healthcare Public Relations with Sage Therapeutics. Congratulations to this year’s honorees. Earning coverage for your clients or organization is no simple feat. It takes innovation, talent, resilience and strategy.

article thumbnail

How to Pitch Tech PR with Kayla Perkins, 5W PR

OnePitch

She’s worked with clients of varying specialties including cybersecurity, logistics, venture capital, fintech, ecommerce, IT, New Space, privacy, workplace tech, ESG, sustainability, cloud computing, and more. On this month’s profile, we are talking with Kayla Perkins at 5W PR.

article thumbnail

Newsjacking Tragedy

Rock the Status Quo

Navigating the healthcare system across years of misdiagnosis, trying medications that didn’t work, finding new doctors who had a clue. If I am shocked by the callous disregard for privacy, I can only imagine how his family feels. The Robin Williams suicide hit me hard. Very hard.

Pitching 272
article thumbnail

6 key occasions when your CEO should be the key spokesperson

PR Daily

For those who said they did plan to speak publicly about issues, the most pressing topics named were data privacy, healthcare, and diversity and inclusion. From crisis communications to unveiling that brilliant new product, your head honcho should recognize these high-profile moments to step up and be the face and voice of your organization. Public relations teams and their agencies routinely urge leaders to build a public profile through social media and high-level content.

Airlines 136
article thumbnail

Netflix is ‘indispensable,’ period tracker app goes anonymous and the threat of misinformation

PR Daily

The series, which is a spinoff based on the beloved inflatable robot hero from the 2014 animated film Big Hero 6, sees the robot turn into a ’personal healthcare companion‘ who goes around San Fransokyo assisting those who need help,” the Independent reports.

article thumbnail

How hospital communicators manage the Pokémon Go invasion

PR Daily

Larry Daly, a spokesperson for Covenant HealthCare in Saginaw, Michigan, addressed the issue in a statement: While Covenant HealthCare believes it is great physical exercise for children to hunt for Pokemon, the hospital is not the place to do this. The statement identified risks to physical safety, patient privacy, player privacy, computer security and personal safety. The hospital also was concerned about liability in case of an accident or breach of privacy.

Privacy 82
article thumbnail

How to navigate 5 areas of patient communication

PR Daily

Medical marketing and PR pros pride themselves on knowing—and adhering to—federal mandates around patient privacy. Melanie Matthews writes on Healthcare Intelligence Network : The infographic touches on all points of patient communication—from digital advertising and marketing to scheduling appointments and patient reminders—to help practices protect patient information and stay compliant.

article thumbnail

Lockdown letter: brainstorming second order COVID-19 effects

Stephen Waddington

Polarisation of digital privacy - electronic communication has led to a relaxation in attitudes to legislation such as GDPR but it has also highlighted awareness. Healthcare Health and wellbeing provision modernisation - visiting a pharmacy or surgery when you’re sick makes no sense.

Tourism 117
article thumbnail

2019 Meeker Report Highlights

Solo PR Pro

The report focuses on the “impact of the Internet on work (via on-demand services & remote options), education & healthcare.”. Privacy and overuse are causing Internet and social media users to actively consider their usage. Privacy Concerns and Their Impact on Advertising. Facebook, GDPR, the new CCPA (California Consumer Privacy Act) plus changes being made by Facebook and iOS will all impact targeting in advertising. Photo by Thom on Unsplash. It’s here!

Report 45
article thumbnail

Brands donate to frontline workers, Yelp pauses GoFundMe effort after backlash, and Ralph Lauren to make 250k masks

PR Daily

Crocs is donating 10,000 pairs of shoes daily—and the waiting list has eclipsed 400,000: We are working hard to donate 10,000 pairs a day to those working in healthcare and currently have more than 400,000 people in line.

article thumbnail

Facebook’s scandal forces marketers to examine their ethics

PR Daily

Can regulation force Facebook and the social media giants into better protecting data and privacy, as some recent legislation proposes? Conscientious marketers put ethics and user privacy at the core of their approach, which means their activities are not invasive or predatory for the communities they study. We follow users’ privacy settings first and foremost, and do not look for ways to break them. It’s a strange time to be a data scientist.

Ethics 65
article thumbnail

Improving patient engagement with health-care-specific CRM

PR Daily

The first annual State of Consumerism in Healthcare report found the following: Two-thirds of health care professionals consider insights into patient behaviors, needs and expectations a priority. Health care organizations face unique privacy, security and data collection challenges that standard marketing technology doesn’t address. Executives at hospitals and health systems are beginning to realize the need for advanced consumer and patient engagement tools.

article thumbnail

General Electric details split into three companies, defining the language of DE&I, and Meta removes thousands of ad targeting topics

PR Daily

The world demands—and deserves—we bring our best to solve the biggest challenges in flight, healthcare and energy. The admission invites additional questions around how its data privacy practices enforced among its customer support employees.

Company 106