The Hoyt Organization

AUGUST 21, 2023

Healthcare is one of the USA’s fastest-growing and most competitive industries. Investing in PR helps healthcare organizations maximize reach and influence, keeping competition at bay.

Healthcare 89

Healthcare Industry Strategy Media 89

Shift Communications

APRIL 19, 2022

By Kristin Villiotte, Vice President, Healthcare. Healthcare in the metaverse? While perhaps best understood in the context of gaming and virtual reality, the metaverse is quickly becoming an important space for healthcare companies. It’s a great time for healthcare brands and all of us as consumers of healthcare.

Healthcare 88

Healthcare Communications Consumer Community 88

Melissa Agnes

AUGUST 28, 2014

The other day I had a conversation with someone who made a statement about the healthcare industry not needing to be on social media because no one cares about the nurses’ birthdays and little useless memes (I’m SOOO paraphrasing here!). What’s the point of social media for healthcare?

Healthcare 238

Healthcare Social Media Media Case Study 238

Prowly

JANUARY 29, 2021

Coverage of developments in medicine and healthcare was a huge component of press coverage even before the COVID outbreak but now it’s front and center in media conversations. With journalists that much more focused on health-related topics, the opportunities to have your message amplified through the media have never been greater.

Healthcare 118

Healthcare Media Publicity 118

Agility PR Solutions

APRIL 23, 2023

It’s no secret that the pandemic changed the game for public relations across every vertical—but none was more affected than healthcare PR.

Healthcare 100

Healthcare Report Industry Publicity 100

Landis PR

JULY 24, 2023

The healthcare industry is inherently emotional, as powerful situations and life-changing moments happen every day. The same rules apply in healthcare as in other industries – if someone posts and tags you, ask for permission to re-post. Newsjacking Breaking news in popular media is often an opportunity for healthcare professionals.

Healthcare 52

Healthcare Communications Marketing Education 52

The Hoyt Organization

JUNE 20, 2023

Representing Genomic Life, a healthcare innovator striving to make affordable, clinical-grade genomic testing available to everyone, was the unveiling of exciting new science that can be a ‘game changer’ for everyone.

Healthcare 52

Healthcare Social Media Media Relations Media 52

Landis PR

APRIL 24, 2023

When it comes to  healthcare public relations  and communications – data, trust and sensitivity are valued above all else. Public relations  can help healthcare organizations of all sizes become that trusted information source to the general public, patients and the media. Or contact LANDIS at 415-561-0888.

Healthcare 52

Healthcare Insurance Insurance Crisis 52

Prohibition

APRIL 12, 2023

Following a competitive pitch process, we’re pleased to announce we’ve been awarded a contract with multi-national healthcare organisation, Diaverum, to handle its global social media strategy.

Healthcare 62

Healthcare Exercises Media Training Software 62

Landis PR

OCTOBER 25, 2021

The COVID-19 pandemic irrevocably changed the worldwide healthcare industry. Healthcare communications changed along with it, but no one could have predicted at the start of COVID that we’d be struggling with this continuing crisis today. How do we navigate ongoing changes in healthcare communications? That was true in 500 B.C.,

Healthcare 98

Healthcare Communications Measurement Resources 98

Shift Communications

OCTOBER 1, 2014

When it comes to social media, the landscape today is more cluttered than a hoarder’s bedroom. Non-profits and healthcare organizations face an especially difficult uphill battle as they look to connect with a very specific audience on a limited budget while abiding by regulations. Healthcare Public Relations' Who will be next?

Healthcare 163

Healthcare Social Media Media Education 163

ImPRessions - Crenshaw Communications

AUGUST 9, 2022

When it comes to media, do you have a ‘wish list’?” And we agree that nothing is quite as rewarding as securing that one BIG media placement. . While those outlets are undeniably desirable for B2B PR, the definition of top-tier media Isn’t the same for all programs. The media landscape is cluttered, and it’s always changing.

Media 310

Media Retail B2B Journalism 310

Contently - Strategy

AUGUST 19, 2020

Approximately 133 million Americans live with a chronic illness, and one of the most effective ways healthcare companies can reach that segment of the population is by working with patient advocates. More importantly, it offers the chance to make a real difference in the future of healthcare. Offering much-needed perspective.

Healthcare 110

Healthcare Content Marketing Marketing Instagram 110

Scott Public Relations

MARCH 4, 2020

As the divide in wealth continues to grow, it will have a negative impact on other public policy issues as well—including healthcare. The result is millions of Americans struggling to afford the things they need to improve their lives, including education, nutritious food, homes—and healthcare.

Healthcare 69

Healthcare Insurance Insurance Policies 69

Scott Public Relations

DECEMBER 19, 2019

Yet as more and more people are educated about what this will do to our weather, storms, agriculture, and even national security, the consequences on one other aspect of life must not be overlooked: healthcare. Climate change will also have an indirect negative impact on healthcare because of disruptions to healthcare process.

Healthcare 52

Healthcare Insurance Insurance Agriculture 52

Agility PR Solutions

JANUARY 9, 2020

As we look toward 2020, two key areas—crisis management and healthcare communications—may be among those experiencing the most dramatic shifts for PR professionals. Crisis and reputation management continues to evolve as the media battle for online click and social media […].

Crisis Management 78

Crisis Management Healthcare Crisis Communications 78

Deirdre Breakenridge

FEBRUARY 13, 2015

ET, the #PRStudChat community will participate in a Twitter chat discussion focused the state of healthcare communications. The healthcare arena has experienced continuous change with social media empowering the digitally demanding patient. Our panelists include: Dana Lewis ( @DanaMLewis ). Susan Young ( @SueYoungMedia ).

Healthcare 150

Healthcare Community Twitter Communications 150

Agility PR Solutions

MARCH 1, 2020

As one of the fastest-growing industries on the market, the healthcare industry is among the biggest consumers of public relations services. Healthcare is also a sensitive issue, which makes managing publications and doing media monitoring more important. In […]. In […].

Healthcare 78

Healthcare Consumer Industry Publicity 78

Scott Public Relations

MARCH 4, 2020

Yet as more and more people are educated about what this will do to our weather, storms, agriculture, and even national security, the consequences on one other aspect of life must not be overlooked: healthcare. Climate change will also have an indirect negative impact on healthcare because of disruptions to healthcare process.

Healthcare 52

Healthcare Insurance Insurance Agriculture 52

Scott Public Relations

DECEMBER 19, 2019

As the divide in wealth continues to grow, it will have a negative impact on other public policy issues as well—including healthcare. The result is millions of Americans struggling to afford the things they need to improve their lives, including education, nutritious food, homes—and healthcare. ” Like what you’ve read?

Healthcare 52

Healthcare Insurance Insurance Policies 52

5W PR

OCTOBER 8, 2018

The US Department of Labor estimates 80 percent of healthcare decision in families are made by women. Therefore, it makes sense that healthcare content should target the key decision makers. Social media is key when attracting women. Women tend to use their phones and social media more than men. Make use of technology.

Healthcare 60

Healthcare Marketing Social Media Instagram 60

Ethical Voices

SEPTEMBER 26, 2022

She is the Senior Director of Public Affairs and Media Relations at Orlando Health. The most important ethics priority for healthcare communicators. Now I’ve been in healthcare now for almost 15 years. Social media for all of its good points, has plenty of negative ones. You’re in healthcare.

Healthcare 68

Healthcare Ethics Communications System 68

Agility PR Solutions

JUNE 30, 2020

It’s a challenge to governments, healthcare systems, and markets. The post Coronavirus on social media: A social listening analysis appeared first on Agility PR Solutions. Whether we like it or not, the coronavirus pandemic is happening and affecting everything.

Analysis 164

Analysis Social Media Healthcare Media 164

Shift Communications

MAY 2, 2017

I mistakenly assumed that they understood PR terms like media placement and briefing. All too often we have conversations – either live or over email, text and even through social media – and we forget about the basics of effective communications. Example 1 – Recently, I discussed PR goal setting with a prospect. Katie McGraw-Paul.

Healthcare 92

Healthcare Communications Insurance Insurance 92

Scott Public Relations

AUGUST 16, 2019

The changing climate and resultant increase in natural disaster events is driving home how crucial energy is for healthcare. Hospitals and physicians’ offices face obvious problems when intense heat or storms knock the power out, but there are less obvious victims in those who are switching to home healthcare. At least 2.5

Healthcare 40

Healthcare Insurance Insurance Energy 40

Scott Public Relations

AUGUST 16, 2019

The changing climate and resultant increase in natural disaster events is driving home how crucial energy is for healthcare. Hospitals and physicians’ offices face obvious problems when intense heat or storms knock the power out, but there are less obvious victims in those who are switching to home healthcare. At least 2.5

Healthcare 40

Healthcare Insurance Insurance Energy 40

Landis PR

MAY 30, 2023

In 2023, major media outlets such as the New York Times and CNN reported significant cuts to their staff, with more than 2,000 journalists losing their jobs. This trend is not limited to major media outlets. Let’s take the healthcare trade media as an example. Local newsrooms are also experiencing reductions in staff.

Healthcare 52

Healthcare Media Pitching Local 52

Shift Communications

SEPTEMBER 8, 2017

Established brands are often challenged by their deep roots and longevity in the marketplace when it comes to claiming true healthcare innovation. As one of the oldest and largest healthcare companies in the nation, McKesson serves more than half of U.S. Driving Healthcare Innovation. hospitals and 20 percent of physicians.

Healthcare 79

Healthcare Leadership Local Retail 79

Agility PR Solutions

OCTOBER 2, 2018

The post 5 confessions of a former healthcare trade publication editor appeared first on Agility PR Solutions. Before that, I was a senior editor at a couple monthly city business publications as well as a daily newspaper reporter. The journalistic experience has proven invaluable as a public relations writer because […].

Healthcare 87

Healthcare Publicity Newspapers Journalism 87

Reputation Us

APRIL 14, 2015

The last time I searched for a new healthcare provider, I had a difficult time. The post A PR Treatment for the Healthcare Industry. The post A PR Treatment for the Healthcare Industry. Remedy One: Social Media appeared first on LTPR. Many physician websites contained the generic […].

Healthcare 60

Healthcare Social Media Industry Insurance 60

Reputation Us

JUNE 2, 2015

The conference was chalk-full of invaluable takeaways for healthcare marketers and public relations practitioners. As an avid social media user, I found the tangible social tactics and ideas at the […]. The post A PR Treatment for the Healthcare Industry: Social Media Pt. II appeared first on LTPR.

Healthcare 60

Healthcare Social Media Industry Conference 60

PRSay

FEBRUARY 23, 2017

Now, Daley’s Razor is an edict to all of us in healthcare communications as we rally against fake news, propagated either by false motives or old fashioned apathy. Compelling messages that don’t have the benefit of being true aren’t hard to find in healthcare. Brendon Shank is Vice President for Social Media and PR at Domus, Inc.

Healthcare 68

Healthcare Communications Ethics Radio 68

Scott Public Relations

AUGUST 20, 2019

If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”. Like what you’ve read?

Healthcare 49

Healthcare Insurance Insurance Pinterest 49

Agility PR Solutions

MAY 24, 2022

There are ongoing conversations about how AI can revolutionize sectors such as the automotive, healthcare, and manufacturing, name them. The post The future of media: How AI is going to transform the industry appeared first on Agility PR Solutions.

Industry 100

Industry Automotive Healthcare Media 100

Stern + Associates

MAY 8, 2023

Social media has become an essential integrated marketing channel for B2B companies. According to a survey by Content Marketing Institute, 95% of B2B marketers use social media to distribute content. The exception to this rule is if you’re developing a social media strategy for a conference or event and you need a community hashtag.

B2B 111

B2B Social Media Company SMB 111

PRT Submitted Articles

OCTOBER 10, 2022

No one begrudges a life sciences company for wanting to bask in the limelight that validates your mission of improving patient lives and advancing healthcare. To be a media attention magnet feels.

Healthcare 130

Healthcare Company Media 130

Melissa Agnes

AUGUST 27, 2014

As we recently saw with Emory University Hospital and the Ebola controversy , healthcare institutes have a major responsibility and role to play in some serious, high-impacting crises. Emory did a beautiful job at managing this crisis, but not all healthcare institutes are as prepared as Emory was. Implementing strategies.

Crisis Management 202

Crisis Management Government Social Media Crisis 202