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Every company should have a crisis handbook

PR in High Definition

Mistakes are inevitable, and the effects can either be short-lived or they can have the potential to cause long-term damage to a brand’s reputation. One part of this is having a ‘handbook’ of sorts, with clear protocols and practices laid out. If a crisis hits, no time need be wasted making introductions to the company.

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#19: Building a framework for reputation management

NewsWhip

Building a framework for reputation management: Christopher Rivera @ Samsung. Christopher Rivera, Director of Reputation & Risk, Samsung Electronics America. Chris Rivera has led as the Director of Reputation & Risk at Samsung Electronics America for more than three years. The reputation and risk landscape| Jump to text.

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Top 3 Things to Resolve Before a Crisis Strikes

Beyond PR

The key to remember is that there’s no universal crisis handbook you can order and put on your shelf. Learn more about planning and executing a crisis communication plan during PR Newswire’s next webinar Navigating a Crisis: Top Tips on How to Protect your Reputation on Wednesday, April 27 at 1 PM ET.

Crisis 40
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A communicator’s guide to mitigating the risk of greenwashing

PR Conversations

The repercussions of exposed greenwashing can cause: irreparable brand and reputational damage. It can also be a result of poorly conceived public relations efforts, which lead to the promotion of false or misleading environmental claims. negative publicity; and. loss of stakeholder trust and investor confidence.

Ethics 40
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A communicator’s guide to mitigating the risk of greenwashing

PR Conversations

The repercussions of exposed greenwashing can cause: irreparable brand and reputational damage. It can also be a result of poorly conceived public relations efforts, which lead to the promotion of false or misleading environmental claims. negative publicity; and. loss of stakeholder trust and investor confidence.

Ethics 40
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A communicator’s guide to mitigating the risk of greenwashing

PR Conversations

The repercussions of exposed greenwashing can cause: irreparable brand and reputational damage. It can also be a result of poorly conceived public relations efforts, which lead to the promotion of false or misleading environmental claims. negative publicity; and. loss of stakeholder trust and investor confidence.

Ethics 40
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Maximising resilience of health and well-being assets in crisis situations

PR Conversations

See: The Handbook of Salutogenesis by Mittelmark et al (2017).] The diagram below highlights a number of relevant ‘assets’, many of which I’ve come across within the career literature where the concept of resilience is also discussed. My argument supports your points, that individuals need wider support.

Crisis 63