4 guidelines for nonprofit communications
SEPTEMBER 2, 2017
If International Justice Mission —which combats the horrors of modern-day slavery—can avoid being overly heavy-handed, surely you can as well. Reporting and measurement merit heavy investment. When it comes to communications, normally generous nonprofits can be downright stingy. Whether because of shoestring budgets, lack of investment or strategic prioritization, charities tend to treat communications as a back-burner issue.