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Associated Press Issues AI Guidelines

HMA Public Relations

The Associated Press recently released its standards for generative AI outlining how to use these tools properly, ethically and journalistically. Abbie Fink shares more on these new guidelines in this blog post. Find out more!

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Company Press Kit: Examples & Guidelines from PR Experts

Prowly

How to increase the likelihood of journalists writing well-informed articles about your […]. The post Company Press Kit: Examples & Guidelines from PR Experts appeared first on Prowly Magazine.

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How To Master The Public Apology: PR Tips

ImPRessions - Crenshaw Communications

Here, then are some guidelines for an effective public apology. The post How To Master The Public Apology: PR Tips appeared first on Crenshaw Communications. She then issued a statement of apology blaming her actions on her recent divorce, saying that she “fell short of her values.”

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How to prepare for a PR crisis

Onclusive

Prepare draft messages and content guidelines. It is also necessary to develop content guidelines and policies that provide clear instructions for crisis communications. The post How to prepare for a PR crisis appeared first on Onclusive. Create and train a crisis response team. Keep your plan up-to-date and practice often.

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Supercharge Your ESG Content This Libra Season

Are we truly moving the needle or are we stuck in a cycle of empty statements and a flood of reports and guidelines? In the latest edition of Navigating ESG Comms Through the Cosmos - Libra Edition , we use Climate Week outcomes to explore how brands can communicate progress credibly.

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Bias in AI and How to Deal With It

5W PR

Interpretability helps identify sources of bias and how they influence outcomes. Ethical guidelines Establish ethical guidelines for AI development and usage. These guidelines should emphasize fairness, equity, and accountability. These tools can provide insights into potential biases in real-time.

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How to Turn Followers into Brand Ambassadors

5W PR

Providing Clear Brand Guidelines Clear guidelines are necessary for brand ambassadors to maintain consistent messaging and representation. These guidelines should include the brand’s key values, tone of voice, visual aesthetics, and specific content requirements. User-generated content is a powerful tool for brands.

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