ImPRessions - Crenshaw Communications

MAY 22, 2017

Some of the most successful PR campaigns look to change behavior to promote the public interest, like the wireless industry’s #itcanwait campaign against texting and driving. We represented a credit union through a strong campaign around financial wellness.

Brand 185

Brand Branding Marketing Wireless 185

ImPRessions - Crenshaw Communications

SEPTEMBER 27, 2016

One gratifying aspect of the partnership is that long after our financial contract ended, as a legitimate expert, she still mentions the app when appropriate. One of the most successful social impact partnerships – now a classic – is the one between Verizon Wireless and several domestic abuse prevention agencies.

How To 120

How To Wireless Retail B2C 120

Cision

JULY 26, 2017

Financial -> (Income, Net Wealth). Behaviors -> (Anniversary, Automotive, B2B, Charitable Donation, Consumer Classification, Digital Activities, Expats, Financial, Job Role, Media, Mobile Device User, Multicultural Affinity, Purchase Behavior, Residential Profiles, Seasonal and Events, Travel). Snap Lifestyle Categories.

Social Media 233

Social Media How To Insurance Insurance 233

Waxing UnLyrical

DECEMBER 13, 2012

There’s no longer any reason to give a financial backer a cut of your profits. In a matter of months, Kickstarter has revolutionized the way that entrepreneurs big and small raise capital. If your idea is good enough, consumers will pay in advance (but you have to give them a deal). Show your face in the video. Dress nicely and smile.

How To 81

How To Banking Wireless Video 81

Beyond PR

AUGUST 25, 2016

Aswath Damodaran, at financial blog the Wall Street Pit, calls these brands story stocks , and these stories enable brands to live by different rules. The publishing industry is the established market that Amazon looked to grow its enduring franchise. Bezos outlined this thesis well himself in an interview with The Hollywood Reporter.

Storytelling 40

Storytelling Brand Branding Wireless 40

ImPRessions - Crenshaw Communications

AUGUST 17, 2017

First, what we love about the list is the terrific PR achieved by the creator, financial news website 24/7 Wall Street. It’s a response to the Forbes’ Most Powerful People annual list and is called, of course, the 50 Least Powerful People. This list was everywhere. ” Real Clear had a field day with that one.

Wireless 136

Wireless Sports Healthcare Financial 136

Stephen Waddington

FEBRUARY 12, 2019

This is when telecom operators such as BT started to offer broadband to consumer users, and wireless networks appeared in public spaces. The challenge, as with any business transformation is tackling organisational changes while limiting the impact in terms of organisational or financial performance.

Publicity 79

Publicity Community Pinterest Reputation 79