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Tougher times for PR agencies in 2023 but direction of travel still good

Steve Barrett on PR

As holding companies and the world’s largest PR firm unveil their financial numbers for last year, the industry’s performance in a difficult 12 months is starting to clarify.

Travel 114
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New study reports shifting preferences and priorities in incentive travel

Agility PR Solutions

The post New study reports shifting preferences and priorities in incentive travel appeared first on Agility PR Solutions.

Travel 78
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Coffee with a Journalist: Monica Pitrelli, CNBC

OnePitch

Monica Pitrelli is the editor of CNBC Travel, part of CNBC. Monica covers news, trends, and financial matters for high-yield travelers around the world.

Travel 73
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Willy Wonka and the great British shambles

Mark My Words

Financial Times This attitude of expectant pessimism led the BBC to put on a satire dedicated to the bungled preparations for the UK-hosted Olympics in 2012. As Mark Borkowski, a public relations expert, says: “When something is very poor, word of mouth travels fast, quicker than when something is good.”

Travel 60
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What to Pitch the Media in May

PR for Anyone

National Financial Planning Month – this is a tremendous opportunity for people in the financial space to share their expertise with the world. If you want to stay local, things to pitch for July are: Summer vacation/travel – Inflation is high, times are tough. It’s also Financial Planning Month.

Pitching 130
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The ROI of DE&I

PRSay

It is important that, in the leisure travel space, we understand our responsibility to contribute to advancements among the leading environmental, social and economic issues facing the world — from climate change and water scarcity to human rights. Over the past few years, Travel + Leisure Co. , in Orlando, Fla.,

Travel 144
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Research, Communication Crucial Before Collaborating With Influencers

PRSay

As lead communicator for the maritime arm of NATO, I supported an experiment last March to collaborate with a travel influencer named Jackie Todd, who has approximately 120,000 followers on Instagram and 650,000 followers on TikTok. However, protocols for working with influencers are still emerging.