ImPRessions - Crenshaw Communications

SEPTEMBER 9, 2020

For a regional credit union, we built upon an existing educational campaign to promote financial literacy for member companies and their employees through seminars and collateral materials. Two years later, the company joined a Fortune 20 company as its key cloud marketing technology unit in a lucrative exit for investors.

Banking 327

Banking Financial Employee Technology 327

ImPRessions - Crenshaw Communications

MAY 22, 2017

We represented a credit union through a strong campaign around financial wellness. It sponsors a series of Financial Learning Seminars, underwrites research about the cost of financial stress in the workplace, and raises funds for financial wellness causes.

Brand 185

Brand Branding Marketing Wireless 185

ImPRessions - Crenshaw Communications

JUNE 18, 2019

Your core strategy to differentiate and promote your accounting firm may be to position its partners as experts in personal financial planning, for example. Yet that’s meaningless until you have the media pitches, seminar opportunities, or content to support and show off that expertise.

Strategy 220

Strategy Measurement Advertising Advertising 220

Stephen Waddington

MAY 17, 2020

Business and society Building better business - as organisations rebuild and reinvent they’ll look beyond focus on people and planet in addition to financial return. Teaching will shift online for all but small discussions and seminars. Track and trace apps will continue to fuel this debate.

Tourism 118

Tourism Fashion Retail Travel 118

ImPRessions - Crenshaw Communications

AUGUST 4, 2016

We’ve also worked with financial writers to conduct a series of seminars designed to teach personal finance skills for a credit union client. We often retain a writer or editor to moderate “thought leadership” panels of experts to explore a key issue relevant to a client’s business.

Employee 120

Employee Print Meeting Financial 120

Cision

JUNE 15, 2017

HPRA provides year-round programs, professional development seminars and networking among other services. . For example, bicultural Hispanics that may prefer English would likely choose Spanish-language when relating to certain topics such as financial services, depending of course on age and other variables.

Automotive 245

Automotive Resources Strategy Consumer 245

Cision

APRIL 14, 2017

I stumbled into a media relations role in a financial PR agency and knew instantly I liked life in, and around, media. I have never met a seminar I didn’t want to cherry-pick—i.e., Then I wrote a book on first jobs to avoid having to have one, and then began writing features for magazines. How can brands keep up?

Reputation 177

Reputation Measurement Exercises Pitching 177