Bank Stress Tests Complete. Could Your Bank Now Pass a “Reputation” Test?

Reputation Us

Each year the Federal Reserve conducts a financial health checkup on banks, called a stress test , to determine how solid they are. banks have significantly rebounded from the 2008 financial shock. A good reputation is essential to a bank or credit union’s well-being.

Survey: Employees favor diverse leadership, but companies are lagging

PR Daily

Only 35 percent of full-time employees report that they have equal male and female leadership, and fewer than 18 percent have substantial female leadership, reports DesignRush , a B2B marketplace connecting brands with agencies.

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Report: The best (and worst) brand reputations

PR Daily

According to Virgin CEO Richard Branson, “Your brand name is only as good as your reputation.”. It’s tough to sum up the importance of brand reputation in a single quote, but this comes close. On the “worst reputation” side, here are the top (or bottom) 10, in ascending order: 10.

Warren Buffet Underscores the Value of Reputation

Sword and the Script

It may be hard to quantify the value of a reputation but it sure is meaningful when one of the world’s most prominent financiers says it’s important. But we can’t afford to lose reputation – even a shred of reputation.”

10 Powerful Ways PR Can Boost Thought Leadership Strategy

B2B PR Sense

A thought leadership strategy is a blueprint for industry success. But thought leadership doesn’t happen overnight. PR and thought leadership strategy go hand in hand. Let’s now look at thought leadership and see how you can better position your strategy to reach your goals.

A Case for Uber’s No. 2 Executive Coming from the PR Ranks

Ishmael's Corner

The Art Of Storytelling In Business Communications And Public Relations. Techniques For Effective Business Communications. Uber’s CEO, Travis Kalanick, posted on the company’s website last week that the hunt is on for a No.

The four Ps of public relations leadership

PR Conversations

The chair of the Global Alliance introduces the Madrid Momentum ( Learning to Lead ) and details four Ps that constitute the cornerstones of PR leadership. The four Ps of public relations leadership. Intangible assets include people , relationships , reputation …our territory.

How to Measure Reputation

David PR Group

Harris Reputation Quotient attributes. How we measure reputation appears just as daunting to me, but it turns out that analysts at the Harris Poll have been studying this since 1999, gauging the reputations of the most visible companies in the U.S.

Uber’s SVP resigns as company struggles with reputation

PR Daily

Another executive is out as Uber scrambles to repair its company culture and reputation. Financial Times. and intellectual property disputes , that have raised questions about its leadership. Financial Times.

Taking the “Cry” Out of Crisis

Reputation Us

Some have even experienced a hit to their overall reputations primarily due to the lack of preparation and response to such crises. Reputations are often damaged during and after a crisis hits a company. operations, HR, IT, financial, marketing).

“Stakeholder Value” Is Good PR — And Good Business

ImPRessions - Crenshaw Communications

The recent move by the Business Roundtable to redefine corporate priorities by emphasizing value beyond shareholder profits is the latest indicator that corporate reputation’s importance is on the rise.

How to move from communications firefighting to futuring

PR Daily

At Ford, we were about to testify before Congress, asking for financial support for GM and Chrysler to ensure the stability of the auto industry and the massive supply base attached to it.

6 top concerns for corporate communications leaders

PR Daily

Top concerns for industry pros include reputation management and working with top-level executives. Reputation is a top priority, yet few have plans to manage it. In 2014, over 60 percent of corporate communicators view reputation as a high priority for companies.

Offense or defense in the current crisis? Both, advises Stagwell’s Ray Day

PR Daily

As the chief communications officer at Ford during the 2008 financial crisis and a leader on the frontline during the Sept. Communicators are in a position right now to not only manage their brand’s reputation during this unprecedented crisis but to lead the way for their company, says Day.

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How offering historical context helps in a crisis

PR Daily

Here are some ways to tell that story to help bolster your reputation and build trust. When the world was rocked by 9/11, and then by the Enron and WorldCom scandals, corporate America felt rudderless, and many stakeholders no longer trusted financial institutions.

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PR Agency Search: Priorities in a PR Expanded World

PR Expanded

Creativity, multi-disciplinary/integrated communications, reputation and specialized expertise were priorities in agency search. As a former head of CorpComm functions at Fortune 100 financial institutions, these priorities resonate for a number of reasons. Guest Post Leadership PR 2.0

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Why the NBA’s Hong Kong Controversy Is a Timely Lesson in Corporate Responsibility


Fewer than 24 hours later, the Twitter brouhaha would expand into a sprawling crisis for the NBA’s relationship with China and its reputation at home. James also made vague references to the financial, physical, emotional and spiritual harm Morey’s tweet could have caused. His experience includes brand and reputation management, litigation PR, community relations, and crisis response. Thought Leadership Crisis Communications crisis management NBA reputation management

‘The new, now’: How Accenture altered its mindset to overhaul its comms

PR Daily

We believe that the right organization, based on a culture of collaboration, leadership, value, and constant development, can enable world-class innovation. Executive Communication External Communications How We Did It Internal Communications Leadership Communications

Canceling over coronavirus: Should your event go on?

PR Daily

Either way, it’s not just a public health issue, but a reputational minefield as event planners from Dubai to San Francisco fold up their tents and postpone or cancel mass gatherings. Crisis Communications Health Care Leadership Communications PR Industry The Workplace

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How communicators can learn to speak ‘CEO’

PR Daily

This means that you need to understand the relevant financial jargon, business jargon, and be able to translate your own work into terms they can understand, so that they can also understand how your function is helping the company advance its objectives,” he says.

Pornhub donates 50k masks and offers free subscriptions, digital platforms and tech partner to share COVID-19 information, and Tony Awards postponed

PR Daily

To help models who have been financially impacted by COVID-19, Pornhub will offer them 100% of their video sales after processing fee — for a total payout of 85% of video sales earnings on both Pornhub and its clip site Modelhub — for the month of April.

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How to engage employees with empathy around COVID-19

PR Daily

Here are some ways to ensure your reputation remains untarnished. Not only will it help build morale now, but it will impact corporate reputation in the long-term. COVID-19 Crisis Communications Employee Engagement Executive Communication Leadership Communications The Workplace

Hilton partners with Lysol on ‘CleanStay’ initiative, NBA’s Lakers return $4.6M loan, and 51% distrust news media outlets

PR Daily

CRISIS LEADERSHIP BOARD. Join Ragan’s Crisis Leadership Board to network and brainstorm with peers, get the latest intelligence and research, and start to strategize for the future of your organization.

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Burger King takes aim at methane emissions, Verizon and Google offer skills training, and ViacomCBS cuts ties with Nick Cannon over anti-Semitic remarks

PR Daily

Savvy communicators who can reach and engage stakeholders, build trust and retain brand reputation are necessary now more than ever. CRISIS LEADERSHIP BOARD. The Associated Press reported : –Top participating industries include: technology, financial services, and healthcare.

Shake Shack returns $10M loan, P&G embraces marketing during COVID-19, and grocery employees get asked to wear masks

PR Daily

Why it matters: The current crisis is making executives and communicators scramble to reassemble a new playbook as they engage both employees and consumers and safeguard their brand reputation. CRISIS LEADERSHIP BOARD.

Are we missing the point of ‘purpose’?

PR Daily

RELATED: Craft messaging that maintains trust and protects reputations ]. Perhaps it was a manifestation of the self-reflection that took place after the long spree that preceded the 2008 financial crash.

Why Public Relations Is King During A Crisis


That is why PR is the one function within the marketing organization that is positioned to step up, take a leadership position and have the greatest impact on company reputation during this period.

It’s time to put PR ethics front and center

PR Daily

Follow these guidelines to take the high road and shore up your reputation management. Trust is essential to your organization’s reputation and growth. Leadership Communications PR PR Industry Storytelling Writing & Editing

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How communicators can change their organization’s objectives

PR Daily

Many consumers don’t put much faith in business leaders to do the right thing, and press releases will do little to bolster damaged reputations. Obviously, staying in alignment with financial laws and regulations,” she says, “but you add on.

WhatsApp limits forwarding to slow misinformation, SeaWorld CEO resigns, and measuring PR in a crisis

PR Daily

CRISIS LEADERSHIP BOARD. Join Ragan’s Crisis Leadership Board to network and brainstorm with peers, get the latest intelligence and research and start to strategize for the future of your organization.

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How Goldman Sachs showcases its leaders in authentic messaging

PR Daily

The latter is true for Kaydee Bridges , Goldman Sachs’ VP of digital and social media strategy, who spoke at Ragan’s 2019 Leadership and Executive Communications Conference in Washington, D.C.

Instacart, Amazon employees strike over COVID-19, Macy’s furloughs employees, and Google thanks health care workers in video

PR Daily

How your organization interacts with and supports its workforce can have a huge impact on its reputation and branding.

How to Deliver a Genuine Corporate Apology [UML]

Sword and the Script

Corp Comm Frets Leadership in Crisis Comms, says Study. On the flip side, businesses, “that take responsibility for their missed earnings stabilize and eventually see an uptick in financial performance.”.

Bankruptcy for the Boy Scouts, HSBC to shed 35,000 jobs, and HQ Trivia shuts down

PR Daily

The Guardian reported : In a company-wide email on Friday, CEO Rus Yusupov said that the app had initially secured a buyer, but they “suddenly changed their position” on Thursday, making the app financially untenable. As much as you can, do so to protect your organization’s reputation.

Kroger joins push for tougher gun laws, consumers readily change brands, and WeWork’s founder walks back trademark sale

PR Daily

Also: Nissan’s leadership crisis escalates, MillerCoors wins an injunction over corn syrup messaging, and Vienna reigns as the world’s most livable city. The company is facing a fresh leadership crisis after CEO Hiroto Saikawa admitted he had been overpaid.

Brexit – 12 immediate actions for PR, corporate communications and public affairs professionals

Stuart Bruce

This has already sent shockwaves through global financial markets which will massively impact businesses and organisations. However, there will likely be informal negotiations and discussions while the Conservative leadership election is happening over the summer.

Goya And The Art Of The Brand Boycott

ImPRessions - Crenshaw Communications

As he announced Goya’s involvement, Unanue praised president Trump’s leadership, commenting that the country was “truly blessed […] to have a leader like President Trump, who is a builder.”

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Google, Microsoft and Verizon challenge Zoom, retail sales decline to new low, and PlayStation launches ‘Play at Home’ campaign

PR Daily

Microsoft’s pivot to “Trustworthy Computing” in 2002 came after years of security problems left Windows users vulnerable to internet worms and viruses that battered the company’s reputation. CRISIS LEADERSHIP BOARD.

TikTok’s ads anger influencers, Instagram tests ‘Group Story’ feature, and Houston Rockets apologize for Hong Kong tweet

PR Daily

Also: Brand managers can do better at monitoring reputation, Unilever vows to ditch plastic, and HSBC to lay off 10,000 employees. According to a study from Clutch , small businesses aren’t doing enough to monitor their reputation online.

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Google ordered to let employees speak out, how PR pros feel about the future of influencer marketing, and WeWork loses comms chief before IPO

PR Daily

Why you should care: How employees talk to each other and the outside world is a crucial piece of your organization’s reputation. WeWork advisors are still evaluating investor appetite for an IPO valuation between $15 billion and $20 billion, according to the Financial Times.