Shift Communications

JUNE 19, 2015

In 2009, the Federal Trade Commission (FTC) came out with guidelines regarding disclosure of endorsements that were significantly updated to take into account the ever-expanding domain of online advertising and social media. Reading and then understanding said guidelines in the Federal Register caused many a migraine for marketers.

Guidelines 60

Guidelines Agency Pinterest Privacy 60

5W PR

JUNE 20, 2023

Clearly communicate the availability of insurance options, financial assistance, or payment plans to alleviate financial barriers. They also work in ensuring that they align with current best practices and ethical guidelines. It demonstrates a commitment to the broader community’s mental health.

Marketing 88

Marketing How To Ethics Insurance 88

The Proactive Report

OCTOBER 22, 2017

But there are several indicators that can tell you how well your content is doing: The Google Quality Guidelines. Google has been kind enough to provide us with a list of their quality guidelines, so you can check all you content against this list and see if you are at least in the ball park as far as Google is concerned.

Measurement 154

Measurement How To Guidelines Analytics 154

Remote PR Jobs

SEPTEMBER 25, 2023

NYT requests that the author discloses anything that might be seen as a conflict of interest, financial or otherwise. Written by anyone from experts to everyday people, the Op-Ed section often gives readers fresh perspectives on current events and can solidify your client’s position as a thought leader.

Pitching 100

Pitching How To Guidelines Newspapers 100

PRSay

SEPTEMBER 7, 2021

He points to federal ethics regulations as the guidelines that prohibit military influencer marketing. To summarize, it would appear that the influencer is using their active-duty status for private financial gain. As a blogger, author and podcaster, I often get asked why I don’t monetize my social media platforms.

Ethics 167

Ethics Public Affairs Policies Guidelines 167

PRSay

APRIL 5, 2021

Have a clear set of standards and guidelines that you can use in making and defending any positions you take. Provide your board with a comprehensive overview of the firm’s and PAC’s political activity and consider the role the board should play, including expanding oversight from financial contributions to include lobbying.

Report 143

Report Company Government Conference 143

Newsfile

APRIL 13, 2023

Whatever your level of experience, you can employ some of the earnings press release guidelines that top companies use. It offers investors a first glimpse into company financial statements, operations, sentiment, growth, outlook and key information. These sub-headlines showcase key financial data along with growth projections.

Examples 52

Examples Company Financial Brand 52

Sword and the Script

OCTOBER 3, 2023

I do a lot of work in fintech – and all those vendors have financial professionals on staff. This feature fine-tunes content, aligns tone with brand guidelines”; Recommended topics. I do a lot of work in legaltech – and all those vendors have lawyers on staff. Why do vendors in PR skip this part?

Analysis 142

Analysis Tools Software SMB 142

The Hoyt Organization

NOVEMBER 16, 2023

An Overview Of The Barcelona Principles The Barcelona Principles are a set of seven guidelines that form the first comprehensive framework for evaluating PR and communication effectively. The communication evaluation and measurement process must adopt a more multifaceted, refined approach that extends beyond financial values.

Publicity 100

Publicity Measurement Privacy Guidelines 100

ImPRessions - Crenshaw Communications

APRIL 20, 2020

They changed their logos in solidarity with the new guidelines, and the effect was…awkward. Google reached into its deep pockets and rolled out an $800 million program of direct financial assistance , ad credits, and grants to businesses with active Google Adwords accounts. It’s not about the logo. Big Tech has stepped up.

Brand 284

Brand Branding Small Business Retail 284

Landis PR

APRIL 19, 2022

ESG standards are put in place to promote sustainable development and prevent greenwashing by creating binding reporting guidelines. Companies are increasingly expected to report comprehensively on their material, non-financial sustainability information. The pressure comes from various sides, especially from investors and politics.

Report 52

Report Financial Internal International 52

Cision

JUNE 23, 2017

Zacks’ research is trusted by dozens of financial portals including Yahoo!, A final thought is that, thanks to the SEC’s newest guidelines regarding GAAP and non-GAAP reporting, the research team at Zacks will have an easier time getting your results into Wordsmith, into the AP newsfeed and quickly and transparently out to shareholders.

Writing 137

Writing Guidelines Sports Data 137

Presspage

NOVEMBER 13, 2017

When the Global Financial Crisis occurred in 2008, traditional news media was hit hard. Any legitimate news source can be incorporated in Google News if they follows the guidelines Google has created. These guidelines help Google maintain fairness and consistency when determining which site they will include.

Google 94

Google Guidelines SEO Engineering 94

ReimaginePR

MARCH 30, 2020

YouTube additionally sets explicit guidelines about the best way to utilize Content ID. Which faculty a kid attends usually is dependent upon their parents’ financial means and where their principal home is situated. YouTube, like every support, on the world wide web or offline, should enhance the life span of a user.

How To 120

How To YouTube Video Web 120

Newsfile

OCTOBER 24, 2023

Unsurprisingly, if this is characteristic of your company, it translates into a negative financial impact. In addition, consumers are expecting to be heard when they post negative feedback. Try using the following methods.

Communications 52

Communications How To Corporate Training 52

Cision

APRIL 17, 2017

And if financial data isn’t presented in a clear, consistent way, it can lead to inaccurate or delayed reporting. Present GAAP and non-GAAP data equally, in conformance with SEC guidelines. Make your readers’ job easy by including all relevant financial data right within your release.

Financial 120

Financial Data Guidelines Corporate 120

wiredPRworks

NOVEMBER 5, 2019

And, as a digital branding consultant , I need to know – exactly – how my clients need to communicate disclosure guidelines to their influencers. Disclose when you have any financial, employment, personal, or family relationship with a brand. Financial relationships aren’t limited to money. WHEN TO DISCLOSE.

Advertising 87

Advertising Advertising Guidelines Video 87

Cision

AUGUST 11, 2016

As a regulated gaming company that also follows the guidelines of the Securities and Exchange Commission, Golden Entertainment is able to carry a strong message with publicly available financial results. With so much content saturating the marketplace, how can you ensure your messaging resonates? Rapid Fire Round.

Corporate 0

Corporate Airlines Financial Journalism 0

ImPRessions - Crenshaw Communications

APRIL 12, 2016

As a general guideline, companies should update their website, rewrite background materials, down to press release boilerplate, as often as milestones happen within the company, e.g. new products are added, new leaders appointed, or the company marks a key anniversary. Get me rewrite!

Company 120

Company Guidelines Leadership Financial 120

Polaris

AUGUST 28, 2014

If you operate a service-based business—perhaps you’re a financial planner, marketing consultant, lawyer, accountant or mortgage broker— speaking engagements are one of the best ways to establish your expertise, build credibility and attract new clients. Financial planning => Retirement saving => Consolidating debt.

Knowledge Base 100

Knowledge Base Real Estate Financial Newspapers 100

Konnect Agency

APRIL 20, 2023

The trend originated due to increasing concerns from followers that influencers were not being genuine, merely partnering with brands for financial gain rather than genuinely liking the products. Foster transparency: Ensure that influencer partnerships are transparent and disclosed according to relevant regulations and guidelines.

Trends 52

Trends Marketing Ethics Consumer 52

Beyond PR

MARCH 22, 2017

And as a vetted and reliable distributor to media, PR Newswire enforces strict guidelines on clarity and attribution, to ensure content is seen as accurate – the antithesis of “fake news.”. Follow her at @prnearnings for financial news and industry trends, or connect with her on LinkedIn. That’s valuable thought leadership.

Brand 70

Brand Branding Guidelines Financial 70

Journalistics

SEPTEMBER 13, 2021

Most PR practitioners quickly learn that the wall protecting editorial integrity from the influence of paid advertising can be, like the Pirate Code , “more of a guideline than an actual rule.” For better or worse, at a great number of well-known and respected media sources, advertisers are often given preference in coverage.

Advertising 52

Advertising Advertising Ethics Conference 52

Melissa Agnes

NOVEMBER 19, 2014

For example, some threats might include: financial earnings, reputation, human life, or physical assets. Policies and guidelines must allow for discretion and autonomy during crisis. Crises occur in many different environments, industries, fields, and situations. There are few standards in crisis.

Crisis Management 266

Crisis Management Crisis System Policies 266

ImPRessions - Crenshaw Communications

JANUARY 18, 2018

Often, those are the facts journalists care most about, like financial data, for example. Use past success as a guideline. In other words, strive to avoid overpromising and underdelivering. For example, many B2B tech clients are reluctant to divulge certain facts. Don’t let bloated writing be the death of your next good pitch.

Pitching 136

Pitching Writing Journalism Guidelines 136

Mindful Marketing

MAY 22, 2021

People are rightly wary of the ethics of native ads like this one because they have a propensity to deceive in two closely-related ways, which also violate Federal Trade Commission (FTC) guidelines. ” “Disclosure must be clear and prominent.”

Advertising 114

Advertising Advertising Agriculture Ethics 114

Beyond PR

APRIL 17, 2017

And if financial data isn’t presented in a clear, consistent way, it can lead to inaccurate or delayed reporting. Present GAAP and non-GAAP data equally, in conformance with SEC guidelines. Make your readers’ job easy by including all relevant financial data right within your release.

Financial 63

Financial Data Guidelines Corporate 63

Burrelles Fresh Ideas

NOVEMBER 7, 2023

Billing and Revenue Pressure — meeting financial targets and justifying your work to clients can create additional pressure. While working in the space, I was introduced to more of the laws, regulations, and guidelines clean energy companies must follow in the United States.

Agency 88

Agency Energy Crisis Management Industry 88

Beyond PR

JUNE 23, 2017

Zacks’ research is trusted by dozens of financial portals including Yahoo!, A final thought is that, thanks to the SEC’s newest guidelines regarding GAAP and non-GAAP reporting, the research team at Zacks will have an easier time getting your results into Wordsmith, into the AP newsfeed and quickly and transparently out to shareholders.

Writing 64

Writing Guidelines Sports Data 64

Newsfile

OCTOBER 24, 2023

Also, you must bolster investor confidence , manage investor expectations and positively influence market perceptions under ethical guidelines and regulatory standards. As an investor relations (IR) professional, you must ensure that communication during earnings calls is clear and accurate.

Conference 52

Conference Government Retail Analytics 52

Critical Mention

JUNE 24, 2018

We’re here to provide you solutions and guidelines, preparing you to respond at a moment’s notice to any threat fake news poses to your company. With a background working for high-profile clients in the financial, hospitality and technology industries, she’s excited to bring her experience to Critical Mention.

Crisis 94

Crisis Guidelines Social Media Reputation 94

David PR Group

OCTOBER 12, 2016

A social media policy should include a reminder that the guidelines in the employee handbook apply not only to traditional offline activities but online conduct as well. A social media policy should clearly state what types of communications are included in the guidelines. Define social media. Reinforce commitment to confidentiality.

Policies 40

Policies Social Media Handbook Guidelines 40

Melissa Agnes

NOVEMBER 19, 2014

For example, some threats might include: financial earnings, reputation, human life, or physical assets. Policies and guidelines must allow for discretion and autonomy during crisis. Crises occur in many different environments, industries, fields, and situations. There are few standards in crisis.

Crisis Management 157

Crisis Management Crisis System Policies 157

Shift Communications

OCTOBER 7, 2016

How it relates to PR: While in college studying PR, we are expected to follow the rules and stick to the given guidelines, much like William with his mother at the beginning of the movie. Conor’s family is struggling financially, and in order to save money, he must transfer to a free state school.

Guidelines 129

Guidelines Trends Industry Financial 129

Sword and the Script

DECEMBER 8, 2020

Here are the guidelines and how to pitch. Set norms for communications and be aware of opportunities to course-correct culture and align your internal brand with your external brand. >>> >>> Interested in submitting a guest post? Plan everything and pay attention to timing. Do not rush. Invest in getting this right.

Internal 92

Internal International Employee Leadership 92

prTini

AUGUST 20, 2014

the decision was far less difficult than I thought it would be, because I had a solid frame of reference and clear-cut guidelines. We believe that by giving back — through volunteering time, providing pro bono services, or making financial contributions — we’ll be rewarded in multiple ways. Interestingly.

Guidelines 70

Guidelines Financial Digital PR Internal 70

Ethical Voices

NOVEMBER 20, 2023

My research has historically focused on social media, financial communications, and investor relations. That’s why I helped the PR Council draft their AI ethics guidelines. Going out and working for an employer that’s going to ask you to do something that crosses your ethical or moral guidelines.

Ethics 91

Ethics How To Survey Interviews 91