PR for Anyone

OCTOBER 13, 2021

Successful PR Topic : Fashions accessories to decorate medical boots were the product that won Steve Harvey’s Top Inventor competition. Why this pitch appealed to the media : Steve Harvey gave an update on CastMedic Designs after Diana Ross was seen wearing the product. Media outlet that was pitched: The Steve Harvey Show.

Television 130

Television Fashion Pitching Sports 130

PR for Anyone

JUNE 9, 2021

Why this pitch appealed to the media : Dylan Dryer said she liked to top her hotdogs. Additionally by sending it in a timely fashion (before summer season and National Hotdog day) is important because it makes it more likely the product/storyline will be used. Media outlet that was pitched: Today Show.

How To 130

How To Television Pitching Fashion 130

PR for Anyone

MARCH 24, 2020

One of my first interviews was in Examiner.com. She pitched it to her editor who loved it too and they wrote an article about me. Many are overwhelmed with emails and often forget your pitch came in, even if they loved it. It’s important to stay front of mind with them. Additionally, you never know where they might end up.

Publicity 331

Publicity Television Local Pitching 331

OnePitch

JUNE 16, 2022

Read below for the entire interview with Desiree: 1.) However, a typical day for me often consists of crafting content – from traditional media materials such as press releases and pitches, to sponsored articles, newsletters and even social media calendars. What made this pitch successful is simple: 1.)

Pitching 63

Pitching Consumer How To Meeting 63

Bianchi Biz Blog

JUNE 17, 2024

I’ve only been involved with the site since mid December 2023, but the most fun story I’ve taken part in is a video interview on the show floor of Automate in Chicago. I interviewed Pietro Gorlier, CEO of Comau, and crafted an original video for publication on our site and our YouTube channel. Stick to the basics, please.

Meeting 52

Meeting Sports Trade Shows Journalism 52

Sword and the Script

JUNE 13, 2023

When you pitch a story, you need to be credible too. Make it clear who or what you are pitching. Draw a correlation between your pitch and their prior coverage. If they ask for an interview, make it easy for them to arrange a time. Simple advice for PR pitches from journalists Reporters get a lot of pitches.

Journalism 132

Journalism Media Relations Report Media 132

Onclusive

JUNE 7, 2017

Which pitches do they overlook? This week, we’re taking a look back at our most popular journalist interviews to remind our own loyal following of what the customer wants: facts, data, and highly relevant, niche stories. How can you better delight and entice them to return week after week to see what’s new?

How To 150

How To Fashion Interviews Local 150

ImPRessions - Crenshaw Communications

MAY 18, 2017

Improved Media Relations Means Better Pitches. But it pays to take the time to dig deeply into a reporter’s beat before sending a pitch they may find meaningless. At the same time, we must know the story we’re pitching just as well. If it’s not airtight, it’s not ready to pitch. Magazine story.

Media 212

Media Pitching Report Interviews 212

Cision

APRIL 12, 2016

Pushing products in your pitches won’t gain you any media coverage. If you want journalists to respond to your pitches, you need to explain why your news is important and relevant. Adriana Stan, public relations director at W Magazine, says being empathetic to the contacts you are pitching is the key to winning them over.

Fashion 120

Fashion Pitching Journalism Social Media 120

Rock the Status Quo

AUGUST 15, 2014

It’s one thing to newsjack a story by pitching media when you have a relevant client that can enhance the news. If Edelman had just quietly pitched media their story ideas and sources for how to grow awareness around mental illness in a sensitive fashion, it would have been perfectly appropriate. Tacky and tasteless.

Pitching 272

Pitching Viral Interviews Education 272

ImPRessions - Crenshaw Communications

OCTOBER 3, 2017

There are many public relations industry blogs that offer know-how on everything from crafting brilliant media pitches to perfecting presentation skills. We like to follow bloggers who are superior writers, and straight shooters, and whose posts are free of jargon and sales pitches. Bad Pitch Blog. To improve writing.

Blogging 159

Blogging Pitching Fashion Sports 159

Sword and the Script

FEBRUARY 10, 2015

As the saying goes, it’s the little things that kill, and the little things can derail or trip up an interview with the media. Media interviews are more important because they are hard to come by these days. PRs are especially sensitive to what might go awry in an interview and as a result tend to focus on those hard questions.

Interviews 60

Interviews Media Fashion Report 60

ImPRessions - Crenshaw Communications

JANUARY 18, 2018

In public relations , choosing the right words to pitch a story is as important as using the right fabric in fashion design. There are some tips to word choice that can make the difference in whether a journalist jumps on a pitch or hits the delete button. The same basic rule applies when pitching a media contact.

Pitching 136

Pitching Writing Journalism Guidelines 136

ImPRessions - Crenshaw Communications

MARCH 15, 2018

And, for those who haven’t yet hired an external firm, now may be a good time to interview firms and take the plunge to professionalize your PR. Dream up new twists on seasonal pitches. Every season has its appropriate themed pitches, like holiday in December, back-to-school in fall, and so on. Fashion trend insights?

Analytics 130

Analytics Pitching Internal International 130

Rock the Status Quo

NOVEMBER 12, 2014

You distributed a press release, landed a byline and pitched your heart out last month, but THIS month is looking pretty grim when it comes to landing fresh press. Pitch some fast blog post ideas related to their audience and their needs. Ask if you can create a casual interview series for their website. Public Relations'

Real Estate 195

Real Estate Pitching B2C Fashion 195

Cision

AUGUST 2, 2016

In this interview, Angie discusses how to stay relevant with consumers, create an impactful message and build better relationships with the media. What are some of the biggest challenges facing fashion brands? But, a personal proud moment for me was when I was given the task of completely branding a women’s contemporary fashion label.

Fashion 120

Fashion Apparel Pitching Consumer 120

Barokas

NOVEMBER 1, 2017

Before I discovered PR, I was dead set on becoming a fashion journalist. Give me a new product or a service and I’ll give you a press release and several different pitch angles. You learn to value the art of the pitch (and subject line). Reporters always say they receive hundreds of pitches a day, but they aren’t kidding.

Report 68

Report Fashion Pitching Journalism 68

Cision

AUGUST 30, 2017

Let’s say you blog about cute handbags and you want to attract the attention of a celebrity known for her fashion sense. Go ahead and pitch a few article ideas to that site. More than likely, the person will post on social media about the article or the interview and share with his circle of followers.

Strategy 243

Strategy Writing Social Media Guidelines 243

OnePitch

MAY 24, 2022

She was previously the beauty editor at Paper Magazine and a fashion and beauty writer at Nylon. During the episode, Jeena shares about reader feedback, her honest advice for sending her pitches, how she seeks inspiration for her stories, and more. Her Thoughts on Pitches. ? ? ? ? ? ? Now, what about pitches?

Retail 52

Retail Pitching Fashion Writing 52

Critical Mention

FEBRUARY 27, 2020

Being fashionably late in world of social media just doesn’t work. Building a brand community and/or family on social media is now just as important as obtaining an interview in national magazine. The rise of social media shortened the lifespan of a new story. Talk about your passion and be true to your niche.

Journalism 78

Journalism Social Media Radio Fashion 78

Solo PR Pro

APRIL 5, 2022

That’s because the kind of work I wanted as a sole practitioner was no longer strictly found in pitching and placement. I’ve long understood that there’s no technology, customer base or business paradigm I can’t gain at least a working knowledge of with a little old-fashioned research up front. Bottom line? We want to hear from you!

How To 104

How To Fashion Industry Banking 104

Communications Conversations

APRIL 30, 2019

Of course, just like many facets of social media marketing, vendors have descended on marketers, pitching their tools as the silver bullet for finding the right influencers for your brand. My opinion: The tools are pitched as a faster, easier way to identify and manage influencers. But, I find that hard to believe. There is no secret.

Tools 111

Tools Twitter Local Pitching 111

5W PR

JANUARY 16, 2019

Read the full interview below! So, a field that allowed me to work across industries and explore aspects of technology, travel, fashion, food and even neuroscience every day was a natural fit. You never know what is going to inspire a new pitch angle; it might just be Cake Week on The Great British Bake Off.

Nonprofit 68

Nonprofit Exercises Fashion Travel 68

OnePitch

JULY 26, 2022

During the episode, Karla talks about working both at an agency and being a freelance writer, how you can make your pitch stand out in her inbox, how to best time your pitches for her coverage, and more. Click below to listen to the full conversation and read below for highlights from the interview: View Transcription.

Pitching 52

Pitching Writing Creativity Fashion 52

PR for Anyone

JULY 28, 2021

Lucky me to be able to interview a 15+ year media pro in the magazine and television editorial space. Jenn Chan is a rockstar beauty and fashion editor and on-air host and she sat down with me to talk about all things pitching the media! Safe to assume she’s been pitched a time or two of her career. PR FOR ANYONE.

Pitching 130

Pitching Fashion Media Interviews 130

ImPRessions - Crenshaw Communications

FEBRUARY 23, 2017

Beyond goal-setting and drafting a plan, the work involved in writing materials suitable for media, researching and studying appropriate journalists, and shaping a pitch is specialized and demanding. There is even a website journalists have for well-written pitches, BestPitchIEverGot , featuring the cream of the crop.

Advertising 147

Advertising Advertising Pitching B2B 147

Shift Communications

JANUARY 12, 2018

Between “ fake news ,” Oscar mix-ups , and an adorably blundered BBC interview , it was a roller coaster of entertainment (at least that’s what many of us are choosing to remember over the countless negative stories). It’s hard to believe that 2017 has come and gone. Taking a Stand.

Consumer 83

Consumer B2C Viral Fashion 83

Cision

AUGUST 20, 2015

Consider who the best person is to direct questions or interview requests to about your news. For a fashion company based in Miami, New York City and Los Angeles might be good choices for distribution. Read our free PR Kit for pitching tips and more today! What Geographic Markets Do I Want to Target?

Trade Shows 120

Trade Shows Small Business Fashion Industry 120

Bianchi Biz Blog

SEPTEMBER 20, 2021

What advice do you have for PR people that want to pitch you? The best advice I have for PR folks pitching story ideas is make sure the topic is relevant to the journalist you’re reaching out to. Random, unsolicited e-mail pitches can be pretty annoying. If it’s not, I can assure you your message will be promptly deleted.

Meeting 67

Meeting Automotive Media Airlines 67

Bianchi Biz Blog

NOVEMBER 12, 2021

But crucially, in a deal GM struck with the Canadian autoworker union Unifor after a months-long period of international protests, Oshawa Assembly was to remain open in a limited fashion as a stamping operation. What advice do you have for PR people that want to pitch you?

Automotive 52

Automotive Meeting Report Media 52

Bad Pitch Blog

JANUARY 22, 2009

And in the case of grapeVine PR, where the g is small, the V is big, and the pitch highlighted is shameless crap, we hardly have to say anything (but we will), save for alerting you to the pitch. Nico Iliev is well-known for his fashion photography, having done work with fashion houses and individuals globally.

Pitching 45

Pitching Fashion Airlines Interviews 45

Communications Conversations

DECEMBER 16, 2014

I say “unique” because it was pitched as a red carpet event where Verizon would show off its latest holiday technologies and gadgets. When Verizon pitched me initially on this event, I was kinda perplexed. Albert was shooting video for a Midwest Area blog post about the show interviewing some of the attendees. .

Case Study 131

Case Study Wireless Company Local 131

Sword and the Script

MAY 12, 2020

It’s a lot of work to gather up all the information – most of the good stuff isn’t being pitched – and the vendors don’t make it easy. This provides context and may lead to additional interviews. If you get an inquiry, you need to respond in a timely fashion. It’s been an eye-opening experience. Be responsive to inquiries.

Company 101

Company Survey Pitching Report 101

Cision

DECEMBER 22, 2016

In this interview, Caroline sat down with us to discuss travel and tourism brands and how they must adapt as media rapidly changes. press release, pitch, or phone call) to the formality of in-person meetings between clients and journalists and the set-up of group events, such as press conferences.

Tourism 120

Tourism Travel Conference Crisis 120

Sword and the Script

NOVEMBER 18, 2017

When marketers start mashing several data sets together in this fashion, it’s not only junk data, but could very well be misleading information. Don’t forget to include them as attachment or links in related news releases, pitches or other media materials. Edge for Scholars: Creating Effective Infographics: An Interview with a Pro.

Infographics 69

Infographics Data Case Study Content Marketing 69

Katie Paine's Measurement Blog

JANUARY 27, 2023

And until you’ve gotten that far do not pitch them anything. The reality in 2023 is that anyone who writes, takes pictures, does interviews, or doodles on a napkin is a content creator. Perhaps your organization or brand is simply too stodgy or old fashioned to follow any of these tips so far. Screw definitions and silos.

Communications 40

Communications Measurement Employee Course 40

Shift Communications

MAY 26, 2015

Support your pitch with examples of other companies in the ecosystem, ideally complementary versus competitive, to give it more weight and demonstrate the broader impact (e.g., At this point in the process, they’re going to want executive and customer interviews, hands-on product demos, etc.

Print 60

Print Product Launch Fashion Report 60