article thumbnail

5 surprises from Pew Internet’s recent social media usage report

Communications Conversations

A couple weeks ago, Pew Internet released another great report detailing social media use in 2021. I recommend taking a peek at the whole report since it outlines many demos around who’s using which platforms. 3 Surprise: Facebook still pretty dominant among younger set. Makes sense, right?

article thumbnail

How Paid And Organic Social Media Work Together

ImPRessions - Crenshaw Communications

Social media marketing and PR have recently become inseparable. That’s because social media plays a large role in most consumer and B2B PR programs. Fully 86% of B2B marketers combine paid and organic social tactics. Fully 86% of B2B marketers combine paid and organic social tactics. Here’s why.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Social media science: How brands can use Facebook to figure out if people like them

Agility PR Solutions

Social media stats run rampant through marketing reports these days. The post Social media science: How brands can use Facebook to figure out if people like them appeared first on Agility PR Solutions. But one important metric has been elusive—what do people really think of you?

article thumbnail

Social media updates: Instagram expands stickers; Facebook meets backlash and LinkedIn tests a discovery feed

Prohibition

2022 has been a busy year so far for social media changes and updates, with significant shifts being made frequently on every platform. We’ve zoned in on the most significant recent changes that will impact upcoming social media activity. Facebook attempts to keep up with TikTok. Take a look at our round-up below!

Instagram 117
article thumbnail

Is “Social Media” Really Worth It? Musings Following a Facebook Hack

Waxing UnLyrical

tl;dr What seems like a never-ending vortex of Hell following a Facebook hack makes me wonder if “social media” is really worth it. As much in terror as I was – and I was – I had the wherewithal to get the Arena comms/social media team together via text/phone.

article thumbnail

Social Media Advertising – Spotlight on Facebook

Prohibition

Despite the fact that there’s been multiple new and improved social media platforms created in recent years, Facebook still continues to be the most popular site. Each month, social media advertising continues to change and develop. There are over 2.7 There are over 2.7

article thumbnail

Social Media Intelligence Can Boost the Bottom Line

The Proactive Report

Social media intelligence is the art and science of gathering data about online conversations so that you can use that information to improve your content creation and deliver more value to your audience. . Map where conversations about your brand, product, or topics of interest are taking place in social media platforms.