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Astroturfing has no place in modern public relations or public affairs

Stephen Waddington

Propaganda has no place in modern public affairs or public relations. Lobbying firm CTF has allegedly run social media campaigns on behalf of its clients that appeared to originate from grassroot activities. Facebook provides tools to target and amplify content.

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Insights Into the Role of Communicators at the U.S. Department of Defense

PRSay

These communications professionals practice public relations, write short- and long-form copy, operate overseas radio stations, manage social media for military units, explain military concepts, prepare senior leaders for interviews, manage production workflows, archive materials and create graphics and multimedia content.

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Ranger Scott Gediman on the Ferguson Fire and 22 Years as Yosemite Park’s Public Affairs Officer

PRSay

Over his 22 years as public affairs officer at Yosemite National Park , Scott Gediman has experienced a myriad of crises on the job, from floods and rock falls to hantavirus outbreaks. “It Here in the public affairs office there are just two of us — there used to be five, and then there were four, and then three.

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#WPRF2016 Facebook Live Video: PR, Influencers and the Power of Relationships

Marketwired

Deirdre Breakenridge talks PR and the importance of a solid influencer strategy with Kim Blanchette, Vice President, Public Affairs, Alberta Energy Regulator and President of CPRS. Deirdre Breakenridge talks with Ketchum’s Stephen Waddington, Partner and Chief Engagement Officer, about the future of relationship building in PR.

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3 Ways to Expand Your Reach Within the Hispanic Community

Cision

According to a research study conducted by the Media Insight Project, started by the American Press Institute and the Associated Press-NORC Center for Public Affairs Research, up to 65 percent of Hispanics own smartphones and of this 65 percent, 78 percent access news through their mobile phones.

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PR Measurement Tips

The Proactive Report

Public Affairs is one sector of PR that has very different goals, but they are goals nonetheless and can be measured. You might not be working to change hearts and minds in the public, but you should be interested in the hearts and minds of the legislators – both local and national – who can affect your organization.

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What will you post on Facebook or Twitter in 14 days’ time?

Stuart Bruce

The UK government’s new bill restricting trade unions has an alarming proposal in it that has potentially devastating negative consequences for people working in public relations, digital communications and social media including members of the CIPR and PRCA. What will you post on Facebook or Twitter in 14 days’ time?

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