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Astroturfing has no place in modern public relations or public affairs

Stephen Waddington

Propaganda has no place in modern public affairs or public relations. Jim Waterson writing in The Guardian highlights dark Facebook Pages that CTF has run on behalf of the Airbus, Canary Wharf Group and the Saudi government. Facebook provides tools to target and amplify content.

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Facebook And The Perils Of Opposition PR

ImPRessions - Crenshaw Communications

The question came up after a recent report in The New York Times about Facebook’s handling of its PR problems over the past three years. Facebook’s posture under pressure should surprise no one. Definers also sought to paint Facebook’s critics in a negative light. Facebook was calling the shots.

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Ranger Scott Gediman on the Ferguson Fire and 22 Years as Yosemite Park’s Public Affairs Officer

PRSay

Over his 22 years as public affairs officer at Yosemite National Park , Scott Gediman has experienced a myriad of crises on the job, from floods and rock falls to hantavirus outbreaks. “It Here in the public affairs office there are just two of us — there used to be five, and then there were four, and then three.

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Insights Into the Role of Communicators at the U.S. Department of Defense

PRSay

When conducting interviews, capturing raw footage in the field, lighting a shot or running a soundboard for Facebook Live, proper techniques remain important, the service members agreed. As with civilian PR, social media has assumed a dominant role in military public affairs.

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What people think vs. What people think about

Onclusive

The key to public perception, public affairs, and public relations. A lot of effort in public relations and marketing communications goes into influencing what people think, but influencing what people think about is equally, if not more important.

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#WPRF2016 Facebook Live Video: PR, Influencers and the Power of Relationships

Marketwired

Deirdre Breakenridge talks PR and the importance of a solid influencer strategy with Kim Blanchette, Vice President, Public Affairs, Alberta Energy Regulator and President of CPRS. Deirdre Breakenridge talks with Ketchum’s Stephen Waddington, Partner and Chief Engagement Officer, about the future of relationship building in PR.

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3 Ways to Expand Your Reach Within the Hispanic Community

Cision

According to a research study conducted by the Media Insight Project, started by the American Press Institute and the Associated Press-NORC Center for Public Affairs Research, up to 65 percent of Hispanics own smartphones and of this 65 percent, 78 percent access news through their mobile phones. Find The Right Social Media Channel.

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