ImPRessions - Crenshaw Communications

JANUARY 28, 2018

Samantha Guthrie and Hota Kotb announced Lauer’s sudden departure with grace and poignancy – in real time, on live television. After the election, most mainstream news organizations got busy reminding us why they’re needed with a renewed commitment to quality journalism. 2017 also brought a reckoning of sorts for Facebook.

Airlines 180

Airlines Reputation Journalism Crisis 180

Maxim Behar

FEBRUARY 20, 2024

An admittedly arbitrary but still plausibly precise date pinpointing the press release’s death might be November 6, 2007 — the day when Facebook launched its then vastly obscure, and today vastly dominant, Facebook Pages. You get on Twitter and Facebook and learn the latest. After all, press releases are still in circulation.

Social Media 59

Social Media Facebook Airlines Web 59

Cision

AUGUST 16, 2016

Erik Wheater, account executive at Burns360, details his transition from a five-year career in television news to the PR agency life. He reveals how his background in journalism has shaped his view of the industry, his growing appreciation for PR professionals and gives insight into how journalists in the TV industry truly want to be pitched.

Television 120

Television Pitching Journalism Interviews 120

Cision

FEBRUARY 16, 2016

respondents to Cision’s survey said multimedia journalism was the most important trend of the year, receiving more votes than any other trend. In 2015, Twitter introduced new tools Curator and Moment to help journalists curate and embed tweets on websites, mobile apps and television. Approximately 29 percent of U.S.

Report 120

Report Media Television Pitching 120

PRSay

JANUARY 3, 2018

We’ve watched traditional media such as newspapers, magazines, radio and television decrease in importance thanks to Twitter, Facebook, Snapchat and other social platforms. Artificial intelligence also has the potential to revolutionize journalism. The magic of AI will not be the only major change affecting the PR profession.

Publicity 162

Publicity Social Media Television Measurement 162

Cision

NOVEMBER 21, 2017

It is no longer enough to keep track of your brand’s mentions from big publications like the New York Times and the Wall Street Journal. Even more challenging is taking advantage of this wealth of information in a way that drives audience engagement, loyalty and leads to bottom-line results. How to do that?

How To 149

How To Social Media B2C Television 149

Cision

APRIL 4, 2016

We have three to five distinct peer groups on Facebook (plus oftentimes our mom), and we consider how the content that we post will be received by the people we are connected with online. Also, you should probably share this post on Facebook. Journal Of Marketing Research (JMR) , 49 (2), 192-205. ” 4. doi:10.1509/jmr.10.0353.

Viral 120

Viral Journalism Advertising Advertising 120

Cision

JULY 26, 2016

When I worked in television (at KPIX TV, the CBS affiliate in San Francisco), the station had one fax machine. While journalism continues to shrink, PR will continue to grow. My favorite social media platform is…Facebook. The biggest change, however, has been because of technology. Images via Pixabay: 1 , 2 , 3.

Writing 120

Writing Engineering Journalism Analytics 120

PRSay

JULY 23, 2019

On the other hand, the big picture landscape of social media’s impact on journalism has also been a dark one. We’ve seen this with hyper-partisan Facebook pages that spread false information and fuel stereotypes and biases. You’ve worked in multiple mediums — podcasts, web series, television. Personal stories. Authentic voices.

Conference 71

Conference Internal International Travel 71

David PR Group

SEPTEMBER 3, 2014

Well, I get The Wall Street Journal at my house, but I dropped the local paper a while ago,” he said. “If If you have ever posted a news link to Facebook, Twitter, or Instagram, then you have participated in the social sharing ecosystem which is overtaking traditional channels as the most powerful way to distribute information.

Newspapers 73

Newspapers Print Radio Local 73

Maxim Behar

AUGUST 4, 2022

You mentioned quality journalism and media here, but we often forget that there are more than 4 billion journalists in the world right now, and we all own media. We shouldn't differentiate between the newspaper, the radio, the television and the social media user who can post fake news or manipulate a photo or text or whatever.

Ethics 52

Ethics Newspapers Government Television 52

Deirdre Breakenridge

NOVEMBER 8, 2015

I posted on my Facebook page and told ALL my friends and family why they should support the film. The producers made sure each person on our team would personally thank each donor, publicly – like on Facebook, after we received a donation from a friend. I tweeted to anyone I thought would be interested in supporting the film.

Film 150

Film Social Media Video Writing 150

PR in High Definition

OCTOBER 18, 2016

Even Facebook is doing it. We might be wildly off the mark here, but until the superbrains at Apple manage to make VR headsets slick, sexy objects which look great on and off your head, and there is enough content to make VR a serious contender to television, I suspect that we’ll be waiting a while for Cook’s superbrand to get into the race.

Television 48

Television Journalism Facebook Technology 48

David PR Group

AUGUST 4, 2014

As I have told my stunned teenage children, we only had four television channels when I was a kid. Television channels were broadcast over the airwaves (not Wi-Fi), and some TVs only showed footage in “black and white.” ” Our viewing choices and channels were very limited, but we didn’t know any better.

Television 75

Television Storytelling Groups System 75

Cision

OCTOBER 14, 2015

The revenue model for journalism is at best in flux, and at worst, in chaos. Serious journalism from unexpected sources. Vice magazine, originally a local magazine in Montreal and best-known for local coverage and shock journalism, grew into Vice Media. More data journalism.

Journalism 120

Journalism Trends Local Print 120

Journalistics

MAY 26, 2015

Five technology companies took half of all display ad revenue, with Facebook accounting for 24% (it looks like Facebook has figured out how to make money). Local television is seeing an uptick in viewership, particularly around the evening news. How big is “significant”?

Newspapers 71

Newspapers Mobile Media Facebook 71

Flatiron Communications

NOVEMBER 23, 2014

She hadn’t previously worked in the business, and needed some basic pointers on how to generate media coverage for this first-of-a-kind “museum,” which was founded by CBS Television patriarch William S. The Flack #PaleyIC JOurnalism Media STorytelling The Paley Center for Media William S. Photo by Albert L.

Storytelling 34

Storytelling Television Radio Media 34

Sword and the Script

MAY 11, 2019

Full report: The Effects of Traditional and Social Earned Media on Sales: A Study of a Microlending Marketplace (2012) published in the Journal of Marketing Research by Andrew T. Facebook said as much in a recent study about brands on Instagram. The correlation was very high at a Pearson r=.87. Give our services a try. Talk to Us !

Study 138

Study Media Relations Media Measurement 138

Critical Mention

FEBRUARY 27, 2020

Much like journalism, you must let the viewer/reader know straight away how this affects them and what types of solutions you can share. Longform quality journalism will still be valued, however the “bite size ” solution-based articles will continue to dominate the media. Share Tweet Share. Until next time!

Journalism 78

Journalism Social Media Radio Fashion 78

Journalistics

MAY 26, 2015

Five technology companies took half of all display ad revenue, with Facebook accounting for 24% (it looks like Facebook has figured out how to make money). Local television is seeing an uptick in viewership, particularly around the evening news. How big is “significant”?

Mobile 52

Mobile Media Newspapers Local 52

Journalistics

MAY 26, 2015

Five technology companies took half of all display ad revenue, with Facebook accounting for 24% (it looks like Facebook has figured out how to make money). Local television is seeing an uptick in viewership, particularly around the evening news. How big is “significant”?

Mobile 40

Mobile Media Newspapers Local 40

Critical Mention

FEBRUARY 6, 2020

A native New Yorker, he originally began his career in journalism and later moved to marketing, discovering a passion for branding and analytics. If anything in this piece sounds familiar, take a look at this one-minute video to see how fast and intuitive a media monitoring platform can be. . . Eric Lebowitz.

How To 106

How To Media Radio Print 106

Critical Mention

JULY 16, 2019

A native New Yorker, he originally began his career in journalism and later moved to marketing, discovering a passion for branding and analytics. Until next time! Critical Mention. Eric Lebowitz. Eric Lebowitz joined Critical Mention in 2018 as its Director of Marketing.

Media 76

Media Advertising Advertising Measurement 76

Prakkypedia

NOVEMBER 13, 2019

Stepping into the darkroom at the Whyalla News and rolling my own film to take photographs, when journalism was already beginning to shed and combine jobs to save money. The thrill of setting up my own business and deciding – with the help of old friends – that my nickname Prakky would be my trading name.

Radio 24

Radio Tourism Government Hotels 24

Flatiron Communications

MAY 7, 2015

Nobody under the age of 30 has a television in their apartment and they’re all watching stuff online…Hillary Clinton announced her campaign in an online video. TV may be sexy, and exciting, but [it pales next to digital video in terms of reach].”

Video 28

Video Print Television Journalism 28

Bianchi Biz Blog

MARCH 11, 2024

NEWSnet is an American news-oriented free-to-air television network and newscast production company. In my journalism career, the story I’m most proud of is a documentary short video I did on PTSD. How long have you been in journalism and how did you get started? The more people I get to interview, the merrier.

Automotive 92

Automotive Meeting Report Journalism 92

Maxim Behar

NOVEMBER 15, 2023

Then at a certain point, I parted ways with journalism. I still think of this quote from Winston Churchill: "One can achieve many things with journalism, but one must know when to leave it". The country has become number one in Africa in Facebook visits per capita because it is an island country. Seychellois travel.

Hotels 64

Hotels Newspapers Journalism Ethics 64

Stephen Waddington

JUNE 25, 2020

Television news and online sources have seen significant upticks against a trend of decline. Facebook and other social media groups are now used on average by around a third (31%) for local news and information, putting further pressure on publishers and their business models. Here are the main findings.

Newspapers 103

Newspapers Print Local Television 103

Solo PR Pro

JANUARY 19, 2016

Scripps School of Journalism at Ohio University. I’m so fortunate to teach at one of the best journalism schools in the country at Ohio University. Remember when organic reach on Facebook approached 50%? In a previous life, Dan worked in television news, anchoring and reporting in Ohio, Iowa, Michigan and Tennessee.

Strategy 40

Strategy Brand Branding Journalism 40

Katie Paine's Measurement Blog

MAY 25, 2023

And if you need obscure trade journals most companies can add them, but you’ll have to pay for the subscription. Expect that pay-walled outlets like The Wall Street Journal may be problematic. 11 I need to capture all my television and broadcast coverage, and be able get broadcast quality videos I can save and show to my boss.

Measurement 52

Measurement Communications Survey System 52

ZudePR

JUNE 6, 2016

Phone calls, emails, Hangouts and Facebook messages all eat up time that you could have spent completing projects and can easily get out of hand if you let it. On distraction-fighting habits) Writing my goals in my journal daily. According to Nielsen, the average American spends 158 hours each month watching television(!!).

Writing 114

Writing Social Media SEO Blogging 114

Beyond PR

MAY 17, 2018

It was an exciting time for him, especially for a broadcast major who didn’t want to work in television, but it was somewhat of a lonely existence. “It Both Choi and Forsythe would consider using infographics or videos provided by brands, as long as they meet journalism quality standards. It was awesome,” he says. “I

Infographics 54

Infographics Print Video Real Estate 54

Cision

JULY 2, 2015

According to Oxford’s Reuters Institute Digital News Report 2015 , 41 percent of people interviewed access news via Facebook each week. Starting May 2015, Facebook started hosting articles from publishers directly on their platform via Facebook Instant Articles. Want to see how journalism is changing? Conclusion.

Journalism 120

Journalism Facebook Social Media Consumer 120

Stuart Bruce

OCTOBER 30, 2014

And thank you Aaron for that fascinating insight into how social media has changed journalism. I won’t be predicting that Whisper is the next Twitter or Snapchat is the next Facebook. Almost 70% of Facebook time is spent on mobile. So this morning my emphasis isn’t going to be on the mechanics and platforms of social media.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Cision

MAY 21, 2015

From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn’t) once and for all. 10) Amy Porterfield. Online Marketing Made Easy. 12) Neal Schaffer.

Social Media 120

Social Media Marketing Pinterest Media 120

Flatiron Communications

NOVEMBER 14, 2014

My answer: my (regularly curated) stream of those I follow on Twitter, followed by The New York Times, Wall Street Journal, and my Facebook newsfeed. Rather, people now opt to follow a link that pops on their Twitterstream, Facebook newsfeed, or Pinterest board. billion people — logging on at least monthly.

Media 34

Media Mobile Pinterest Journalism 34

Flatiron Communications

NOVEMBER 14, 2014

My answer: my (regularly curated) stream of those I follow on Twitter, followed by The New York Times, Wall Street Journal, and my Facebook newsfeed. Rather, people now opt to follow a link that pops on their Twitterstream, Facebook newsfeed, or Pinterest board. billion people — logging on at least monthly.

Media 28

Media Mobile Pinterest Journalism 28