5W PR

OCTOBER 31, 2023

10 Networking Events for PR Professionals In the fast-paced world of public relations (PR) and marketing, staying updated with the latest trends, technologies, and strategies is vital. PR and marketing conferences offer a unique opportunity to learn, networking events , and gain insights into the ever-evolving landscape of these industries.

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Conference Nonprofit Education Healthcare 78

PRSay

OCTOBER 28, 2022

Shaking up communications to reflect our changing times also applied when planning the event. Here are other examples of the DE&I efforts we made for our conference, which might help spark ideas for your next event: We ordered treats for the opening night reception from Cookie Cart , a Black-led nonprofit in north Minneapolis.

Conference 154

Conference Nonprofit Education Newspapers 154

Contently - Strategy

JANUARY 26, 2023

Any organization can deliver thought leadership content if it has a system for generating ideas and a process for turning them into engaging assets. Half of C-suite executives say they leverage thought leadership to make purchasing decisions in tough economic times. What is thought leadership?

Leadership 126

Leadership Content Marketing Healthcare Google 126

Stern + Associates

JANUARY 3, 2024

The beginning of a new year is a time when many consulting firms release annual research reports and other types of thought leadership on trends, challenges and solutions relevant to the vertical industries they serve. Why Is It Hard to Compete on Thought Leadership? appeared first on Stern Strategy Group.

Leadership 62

Leadership Conference Data Report 62

Agility PR Solutions

APRIL 27, 2023

Leadership and crisis management are crucial skills for business owners to possess – they can make or break the success of an organization during challenging and tough times. When unpredictable events occur, it’s essential to be as prepared as possible and equipped with the right strategies to navigate through crises.

Crisis Management 85

Crisis Management Leadership Crisis Strategy 85

Agility PR Solutions

DECEMBER 6, 2020

The pandemic is still raging, and traditional in-person PR events and stunts for brand awareness are still out of the question—2021 will be the year for thought leadership. Why thought leadership? The post Why 2021 will be the year of thought leadership appeared first on Agility PR Solutions.

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Leadership Brand Branding Analysis 155

ImPRessions - Crenshaw Communications

FEBRUARY 12, 2019

In PR , we often create client events to generate brand visibility. But, in January, we were asked to pull together a media event – in this case, a reception and panel discussion – for one client in less than two weeks. Here are five best practices for planning an event on a tight turnaround. Be ready to spend more.

How To 211

How To Television Groups Leadership 211

ImPRessions - Crenshaw Communications

FEBRUARY 20, 2019

Sure, it’s only February, but if a technology company is serious about a consistent thought leadership drumbeat at industry conferences, its PR team needs to be nailing down third and fourth-quarter events now. 8 top tech events for thought leadership. Get your speaker submissions ready! Deadline is May 1.

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Conference Leadership Sports Policies 173

Culpwrit

JULY 14, 2021

By Zoë Ihaza Rana Komar is the kind of person who never misses major events in her personal life. The post Rana Komar’s Journey in Leadership appeared first on culpwrit. Komar states, “There are days where there are gives and takes. There are certain things that you hold firm. Additionally, Komar is an art lover.

Leadership 96

Leadership Communications 96

Cision

JANUARY 5, 2021

Leadership summit Reuters Next will bring together 25,000 executives over four days to hear from leading names in business, finance, politics, tech and media on the most pressing issues of our age.

Leadership 120

Leadership Media Blogging 120

ImPRessions - Crenshaw Communications

FEBRUARY 11, 2016

In the public relations world, thought leadership is a big deal, but the term can start to feel old, fast. How do you infuse a thought leadership program with fresh ideas and get the most out of it for PR? Here are some essentials worth considering when looking to maximize a thought leadership program. Be strategic with bylines.

Leadership 149

Leadership Product Launch B2B Software 149

PR in High Definition

JUNE 28, 2023

After spending three years studying PR at university, then joining the tech comms world, I thought I knew public relations – parties, events, and meeting journalists every week. However, the world has undergone a massive transformation, pushing us into a new era where virtual events have become the norm. I certainly have.

Travel 62

Travel Product Launch Energy Meeting 62

Culpwrit

JUNE 22, 2021

By Julia Zaeske Leaders are people we regularly encounter, whether it’s at a job, an event or in politics. Everyone has a different take, definition and style of leadership. The post Leadership: How to Get There & Bumps Along the Way appeared first on culpwrit. Dane Roth, Global […].

Leadership 80

Leadership How To Interviews 80

Maxim Behar

JANUARY 11, 2024

Today we will focus on Leadership. But you just must convince the people that you are managing, leading, and guiding in your thoughts and that is inherent in leadership. Nowadays it's very important to make a distinction between management and leadership. However, there is leadership. I love doing big events.

Leadership 59

Leadership Social Media Creativity Ethics 59

ImPRessions - Crenshaw Communications

MARCH 23, 2017

One nearly surefire tactic for building thought leadership, creating quality content, and earning trade media coverage is a panel discussion event we call the business thought leadership panel. Read on for the key ways to customize a discussion event for your B2B brand. Put time and resources into attendance.

B2B 136

B2B Leadership Trade Shows Insurance 136

ImPRessions - Crenshaw Communications

MARCH 3, 2022

For our high-growth B2B tech and SaaS solution provider clients, conference speaking, exhibiting, and sponsoring represent crucial PR tactics for thought leadership visibility and business development. B2B media outlet Demand Gen Report produces this and the winter B2B Marketing Exchange events annually.

Conference 304

Conference B2B Content Marketing Case Study 304

Melissa Agnes

APRIL 9, 2018

These three groups are: The leadership team. Your scenario-specific assessment groups are responsible for assessing the initial potential impact of a given situation, and determining whether it needs to be escalated to the crisis management team, i.e.: the responsible and leadership teams. The responsible team.

Resources 180

Resources Crisis Management Crisis Government 180

Deirdre Breakenridge

SEPTEMBER 1, 2016

Our community of PR students, educators and pros will join together for a dynamic Twitter chat on “Ethics – The Heart of Leadership.” September is PRSA Ethics Month and #PRStudChat will be holding an ethics discussion on Tuesday, September 13th at 8:30 p.m.

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Ethics Leadership Community Twitter 268

Ishmael's Corner

AUGUST 24, 2014

As our communication campaigns increasingly address SEO and particularly organic search, thought leadership becomes even more important. In short, thought leadership plays at the industry level, not the company level, ideally offering takes that can’t be found elsewhere. They interpret backlinks as “votes” for the content.

Leadership 164

Leadership Blogging Storytelling SEO 164

Maxim Behar

JUNE 13, 2021

was invited by His Majesty King Simeon II of Bulgaria to give a lecture on modern leadership during a special event at the Royal Palace of Vrana. The event was organized by the European political foundation - European Liberal Forum. The event was attended by many prominent names of the Bulgarian political and business elite.

Leadership 52

Leadership Ethics Social Media Groups 52

Onclusive

NOVEMBER 8, 2023

Executive Thought Leadership According to Forbes , thought leadership has never been more important. To achieve the desired results, a strong thought leadership strategy from the outset is crucial. PR pros often hire small teams of writers and editors to help scale thought leadership efforts.

Training 195

Training Media Training Reputation Crisis Communications 195

ImPRessions - Crenshaw Communications

APRIL 13, 2021

As most PR agencies know, a speaker program is an excellent tactic for building thought leadership and brand recognition in the B2B space. A well organized thought panel discussion around a key industry issue or trend lets a leadership team showcase expertise to clients, prospects and often trade journalists. Start promoting early.

Leadership 332

Leadership Trends B2B Agency 332

Bianchi Biz Blog

APRIL 3, 2024

And that environment of change has also extended to the industry’s longstanding events and trade shows. Next year, that show will also coincide with the massive CES show in Las Vegas, which has become a key industry event over recent years … but which can be too expensive for many automotive and mobility suppliers.

Automotive 97

Automotive Mobile Trade Shows Engineering 97

Konnect Agency

AUGUST 2, 2022

According to a poll by Marketing Insider Group , 71% of marketers say they have benefitted from thought leadership. A thought leadership strategy can help to establish and identify a unique expert leader for your brand to create content that can separate it from other brands within the industry.

Leadership 52

Leadership Strategy Interviews Trade Shows 52

ImPRessions - Crenshaw Communications

APRIL 3, 2020

Even B2B technology companies – normally resistant to many ups and downs – rely on PR from event marketing to drive business development, brand awareness, and thought leadership. Now that all tech and other events have been nixed , what do speakers bureau managers do? New speaking opportunities will open in 2020.

Conference 284

Conference How To Trade Shows Leadership 284

PRSay

DECEMBER 15, 2023

More and more, communications professionals are faced with situations that prompt discussion on if, when and how societal issues and current events, at home and abroad, should be addressed by their organizations. As university presidents have learned, leadership has never been a sideline sport. Saying nothing says everything.

Communications 157

Communications Employee Leadership Internal 157

Onclusive

AUGUST 9, 2021

Executive Thought Leadership. According to Forbes , thought leadership has never been more important. To achieve the desired results, a strong thought leadership strategy from the outset is crucial. Small teams of writers and editors are often hired to help the PR pro scale thought leadership efforts.

Training 370

Training Media Training Reputation Crisis Communications 370

ImPRessions - Crenshaw Communications

NOVEMBER 19, 2020

It’s also a great place to have conversations around hot topics in tech, leadership and current events. . In a pre-COVID world, this feature would have been great to use during industry conferences and events. Highlight ‘events’ in real time. One of the big trends of 2020 was a shift to virtual events, primarily on Zoom.

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LinkedIn Instagram Conference B2B 310

ImPRessions - Crenshaw Communications

SEPTEMBER 14, 2021

Among PR teams, LinkedIn is the go-to social media platform for B2B executives for driving positive visibility and thought leadership. How can executives get the most from their LinkedIn profile to convey leadership and be seen as an expert? . Current events and timely coverage. Go beyond a resume .

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LinkedIn Nonprofit Leadership B2B 421

ImPRessions - Crenshaw Communications

JULY 14, 2021

In many cases they support a path to a market leadership position. Awards in particular can be great ways to generate a morale boost for both leadership and staff. Create a leadership positioning. It’s a long-term proposition that sets them up for market leadership. Here’s how it works. Influence buyer decisions.

B2B 334

B2B Company Case Study Conference 334

ImPRessions - Crenshaw Communications

AUGUST 31, 2023

And, for those operating in high-growth sectors like SaaS, industry events are not just networking opportunities. As management consulting firm McKinsey & Company wrote last month, many successful high-growth companies are reimagining marketing and sales functions and, in doing so, adding new leadership, often a CRO.

Leadership 182

Leadership Creativity Trends Resources 182

ImPRessions - Crenshaw Communications

AUGUST 16, 2023

You want to make sure you’re allowing enough time to pitch in advance of a news event, whether it’s something you control or an independent event that offers some borrowed interest to your own story. When in doubt, overestimate the time needed. Unexpected things happen, and it’s our job to be prepared.

B2B 156

B2B How To Privacy Retail 156

Melissa Agnes

JANUARY 11, 2017

What does the criminal charge against Volkswagen’s former executives mean for your leadership team? Is crisis management a topic for your next event? The post Charge Against Volkswagen Executives Can Impact Your Leadership Team In Times Of Crisis appeared first on Melissa Agnes - Crisis Management Keynote Speaker.

Leadership 100

Leadership Crisis Crisis Management Video 100

ImPRessions - Crenshaw Communications

AUGUST 18, 2021

Thought leadership events keep on giving. Another excellent way to generate topical content, particularly for a B2B brand, is through a customized event. If you think about events as just one-and-done initiatives, think again. And it can have a much longer life than a two-hour event.

Case Study 390

Case Study B2B Study Interviews 390

PRSay

JANUARY 29, 2024

In an era that values authenticity, John Elsasser, editor-in-chief of Strategies & Tactics and host of the webinar series, asked: Should aspiring leaders embrace their real strengths, rather than try to embody every type of leadership quality? Top of the list: Write a manifesto about your leadership values.

Energy 110

Energy Leadership Meeting LinkedIn 110

Shift Communications

SEPTEMBER 8, 2017

SHIFT led the Tour promotion and aided in creating the thought leadership platform around healthcare innovation. The successful strategy focused on three core elements: Create a Compelling Narrative : Confirming a theme to encompass thought leadership and events must happen at the onset of communication and marketing planning.

Healthcare 79

Healthcare Leadership Local Retail 79

ImPRessions - Crenshaw Communications

MAY 11, 2022

With so many thought leadership pieces written about what’s in store for any given industry at the start of the year, it makes sense that there’s a conference dedicated to what’s coming in adtech. Almost anyone who operates in the broader technology industry will flock to the many different TECHSPO events hosted around the world each year.

Conference 156

Conference Privacy Advertising Advertising 156