NRPR Group

NOVEMBER 23, 2021

PRfect Pitch focuses on interviewing media people and event managers who PR agencies pitch regularly on behalf of clients. The post Four Takeaways from PRfect Pitch Interview with Author, Publicist & Journalism Expert, Howard Bloom appeared first on NRPR Group. We also […].

Interviews 98

Interviews Journalism Pitching Groups 98

Communications Conversations

MAY 20, 2020

The term “brand journalism” is a bit of a lightning rod term in the social media marketing business. ” And, over the years, there have certainly been a fair share of corporate failures when it comes to brand journalism. But, for the most part, brand journalism wins have been tough to come by.

Journalism 148

Journalism Brand Branding Interviews 148

Cision

DECEMBER 5, 2015

But don’t fret, there’s a way to break through, gain back their attention and make your brand be heard: brand journalism. Here are three aspects of brand journalism all PR and communication professionals should understand before deciding to include it into a marketing strategy: Approach. Brand journalism is also not content marketing.

Journalism 120

Journalism Brand Branding Content Marketing 120

Cision

DECEMBER 12, 2015

It may be time to say out with the old (traditional TV advertising) and in with the new (brand journalism). Brand journalism is found to be 92 percent more effective at increasing awareness and 168 percent more powerful when it comes to driving consumers to the buy button. Want proof? Why Are You Writing? For Whom Are You Writing?

Journalism 120

Journalism Brand Branding Writing 120

Cision

SEPTEMBER 22, 2015

More than half of journalists surveyed in Cision’s recent Social Journalism Study believe that they would not be able to carry out their work without turning to their social media accounts for help. Twitter has also played a huge role in covering real-time events. Not all of these updates come from journalists themselves though.

Journalism 120

Journalism Social Media Media Study 120

Bianchi Biz Blog

APRIL 15, 2024

I’m a Managing Editor/ Producer at Fleet Equipment , and it’s my job to create articles for our site from visiting companies, press releases, events and interviews, as well as hosting some of our video series, and sending our daily newsletters. How long have you been in journalism and how did you get started?

Meeting 97

Meeting Media Journalism Interviews 97

Communications Conversations

NOVEMBER 18, 2019

Brand journalism, as a concept, hasn’t exactly had a great run. Casper’s vaunted “Van Winkles” brand journalism effort lasted just more than a year. Verizon shuttered its foray into brand journalism (Sugarstring) after JUST ONE MONTH! There’s a long line brand journalism fails.

Journalism 74

Journalism Brand Branding Advertising 74

HMA Public Relations

AUGUST 6, 2020

Are virtual events here to stay? After attending a virtual award ceremony, Autumn shares her thoughts on the benefits of remote events. The post Are Virtual Events the Future? Click to read more. appeared first on HMA Public Relations.

Publicity 58

Publicity Journalism 58

Ishmael's Corner

SEPTEMBER 30, 2014

With the story “ The Invasion of Corporate News , The Financial Times became the latest publication to skewer brand journalism. I suppose the FT figured a headline along the lines of “You’re Too Stupid to Figure Out Journalism from Propaganda” might alienate readers. Because that seems to be one of the themes in the FT piece.

Journalism 150

Journalism Brand Branding Publicity 150

Ishmael's Corner

SEPTEMBER 16, 2014

Which brings me to a recent episode of bad journalism, a USA Today feature with the headline, “7 Companies Outspend Apple on Innovation,” by Matt Krantz. Uncategorized bad Journalism bad pr bad public relations contrarian storytelling' It’s the least we can do.

Journalism 145

Journalism Storytelling Financial Pitching 145

PRSay

MARCH 6, 2023

The following post is based on research published in the latest issue of PR Journal , the quarterly academic journal presented by PRSA and the Institute for Public Relations. News of such events commands the attention and emotions of consumers.

Social Media 162

Social Media Publicity Media Journalism 162

Onclusive

NOVEMBER 8, 2023

Consider things like informational one-sheets about new products or launches, case studies, event descriptions and signage, multimedia-rich press releases , and more. Speaking Engagements Though in-person events have taken a backseat in recent days, we can expect them to return in force one day.

Training 195

Training Media Training Reputation Crisis Communications 195

ImPRessions - Crenshaw Communications

JUNE 3, 2021

I was a journalism major in college and had dreams of reporting before I shifted to PR, so I know all about wanting to get that big scoop. But in PR and journalism, it means an article or a press release that won’t be published until a certain time. Here is a list of things you might hear at a PR internship. Exclusive” .

Journalism 344

Journalism Internal International Pitching 344

Flack's Revenge

NOVEMBER 21, 2014

The [episode] opened a window into the competitive… group of publications that… cover Silicon Valley… many make a significant portion of their revenue from live events and conferences that feature the big-name tech executives they cover. Some… also rely on investments from venture capital firms that have stakes in the start-ups.

Journalism 222

Journalism Conference Report Groups 222

Bianchi Biz Blog

APRIL 25, 2024

Written By: Emma-Jane Dinan, General Manager, MOVE GLOBAL EVENTS As an automotive or mobility tech supplier, you must have MOVE on your agenda. With the entire ecosystem under one roof, MOVE promises to pull in more decision makers into one place than any other event. The booths and exhibits were very relevant.” – AISIN , Sr.

Mobile 56

Mobile Transportation Automotive Policies 56

Onclusive

AUGUST 9, 2021

Consider things like informational one-sheeters about new products or launches, case studies, event descriptions and signage, multimedia-rich press releases , and more. Though in-person events have taken a backseat in recent days, we can expect them to return in force one day. In the meantime, digital speaking events have exploded.

Training 370

Training Media Training Reputation Crisis Communications 370

PR for Anyone

AUGUST 6, 2020

See this article from the Wall Street Journal that discusses why. “Physical Distancing” is what we have to do, not social distance. In fact, social distancing can be detrimental to the mental wellbeing of someone who is older. Why this pitch appealed to the media : Nurse Curry serves a local community, Hampton Roads, Virginia.

Case Study 100

Case Study Study Media Local 100

PRSay

MAY 25, 2022

Regaining public trust in the news media is a “challenge for journalism and ultimately for society,” said Marie Hardin , dean of the Donald P. During the event, its host John Elsasser, editor-in-chief of Strategies & Tactics , extended his interview with Hardin that was published in the May issue.

Publicity 145

Publicity Journalism Media Education 145

PRSay

MAY 24, 2021

During a virtual event hosted by Milwaukee Press Club on Feb. 24, Chuck Todd of NBC’s “Meet the Press” shared his insights on the state of journalism and its future. To help bridge the gap between national cable news and diminished, for-profit local news, a nationwide shift toward nonprofit local journalism is now underway.

Nonprofit 163

Nonprofit Local Journalism Newspapers 163

Bianchi Biz Blog

NOVEMBER 6, 2023

Since I graduated in December 2021, I’ve been an associate editor within the engineering field, first for Microwave Journal and since January at EE World Online and all the sites it handles. How long have you been in journalism and how did you get started? Can you tell us what types of stories, trends, or issues are on your radar now?

Meeting 92

Meeting Engineering Journalism Media 92

NewsWhip

FEBRUARY 1, 2023

As one of the biggest events in American, and as of late, global television, the Super Bowl is as well-known for the entertaining ad spots than they are for the game of football itself. We took a look at the winners from past years, as well as who is making noise before this year’s highly anticipated event. article interactions.

Television 147

Television Advertising Advertising Journalism 147

Onclusive

DECEMBER 6, 2019

It can be hard to determine which events to attend, though. Now entering its 21st year, the PRWeek Awards are one of PR’s most prestigious events. This awards event celebrates the best of the best corporate, agency, nonprofit, and education teams, and the work they produced during the entry period. PRWeek Awards.

Conference 329

Conference Marketing Case Study Measurement 329

Bianchi Biz Blog

AUGUST 21, 2023

As EIC on FPW, I guide the content and direction of websites, webinars/events, and magazine. As the face of our brand, I am responsible for traveling to industry events and networking with our readers, advertisers and others. How long have you been in journalism and how did you get started?

Meeting 72

Meeting Automotive Engineering Journalism 72

Bianchi Biz Blog

OCTOBER 23, 2023

I am in charge of gathering news for our daily newsletter, hosting and producing podcasts, covering events and writing original content for our monthly print magazine and daily newsletter, among other projects. How long have you been in journalism and how did you get started? What elements or characteristics do you look for in a story?

Meeting 95

Meeting Automotive Media Journalism 95

Mindful Marketing

JANUARY 31, 2017

By Seedepth The media industry and journalism are experiencing significant change. This dynamic creates new and complicated challenges for journalists and PR pros, who may end up relying on each other now more than ever to save journalism. Ian Bruce, VP corporate marketing at MongoDB says “Journalism is dying.

Journalism 50

Journalism Report Enterprise Interviews 50

PRSay

MAY 14, 2021

She served as a faculty member at the University of Oklahoma, Louisiana State University and Syracuse University before becoming the director of the School of Journalism and Mass Communication at Kent State University. Turk’s colleagues are planning a virtual event in her honor later this summer. He joined PRSA in 1994.

Education 135

Education Journalism Leadership Interviews 135

Cision

OCTOBER 11, 2017

Recently, Cision published the 2017 Global Social Journalism Study , conducted in partnership with Canterbury Christ Church University, which surveyed journalists on their social media habits, preferences and views. Video 3: Jay Baer Asks: Is Journalism About Building an Audience or Building a Community? That’s not good.

Video 210

Video Journalism Study Survey 210

Onclusive

JANUARY 25, 2019

Whether you’re looking to submit a proposal to speak, nominate a colleague’s work for an award, or attend a conference to sharpen your skills, this curated round-up of events will help. The IABC World Conference is a long-standing, global professional development event that typically draws 1,000 to 1,200 attendees from around the world.

Conference 256

Conference Content Marketing Marketing Internal 256

Stephen Waddington

JANUARY 12, 2022

It covers business models, audience strategies, journalism practice, regulation, and future technologies. Three-quarters (75%) of respondents say they are confident about their company’s prospects for 2022, though fewer (60%) say the same about the future of journalism.

Report 122

Report Media Journalism Privacy 122

Onclusive

AUGUST 22, 2017

This includes writing and editing informational one-sheeters about new products or launches, case studies, event descriptions and signage, multimedia-rich press releases , and more. Niche industry events, role-specific conferences (catered to developers, creatives, etc.), Event & Experiential Marketing. Data Journalism.

Media Training 397

Media Training Crisis Communications Conference Training 397

NewsWhip

OCTOBER 24, 2022

Social media has become a huge part of digital journalism — something which Condé Nast’s Roberta Cianetti knows all too well. She joined the Condé Nast Italia team in 2013, and explains how NewsWhip has helped to tackle the challenges of journalism in the digital age. “As Trend spotting in journalism.

Data 68

Data Trends Journalism Print 68

Mora Communications

MAY 15, 2017

On Thursday, May 25 th , Ann Convery, creator of Speak Your Business™, will be a featured panelist at the event How to Find and Retain New Customers , presented by American Marketing Association (AMA) Los Angeles. The event will be moderated by Philip Rebentisch, President of AMA Los Angeles. Sean Kelly: Head of Sales, Spotify.

How To 56

How To System B2C Training 56

ImPRessions - Crenshaw Communications

APRIL 13, 2023

Ways to do this include: Connecting with minority-owned media outlets – this supports minority-owned journalism and helps broaden reach Engaging with companies striving to increase DEI, like The Party Starter – which connects customers with diverse event vendors and minority-owned businesses – when planning client/company events Amplifying groups specific (..)

Employee 156

Employee Community Groups Interviews 156

PRSay

NOVEMBER 5, 2021

The traditional notion of “bad press” is negative coverage in a reputable journalism outlet that exposes legitimate complaints about a company — for example, coverage of a shareholder lawsuit, or a scandal about workplace conditions in a local or national newspaper. PR teams have been handling these kinds of events for years.

Communications 186

Communications Journalism Advertising Advertising 186

ImPRessions - Crenshaw Communications

MAY 13, 2021

Undergraduate degree or equivalent ideally in the field of PR, Communications, Marketing, Business or Journalism. Thursday team-building sessions/events. research, duties and projects as required. Here’s what you have: -Excellent written and verbal skills. Previous experience working in a PR agency. Diverse range of clients.

B2B 203

B2B Policies Case Study Enterprise 203

Stephen Waddington

FEBRUARY 24, 2020

Brand journalism is seldom done well by B2B organisations. Brand journalism is a form of content marketing whereby an organisation reports on its business, people, events and industry news. Brand journalism is a form of content marketing whereby an organisation reports on its business, people, events and industry news.

B2B 88

B2B Journalism Case Study Storytelling 88

Business Wire

JULY 2, 2019

To better understand the implications of “robots reporting the news,” Business Wire convened an incredible panel of media experts at our New York newsroom to discuss how to responsibly and effectively apply this advanced technology to news reporting.

Technology 170

Technology Journalism Internal International 170