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ICON 2023 Q&A: ESPN’s Amanda Brooks on Finding the Human Element in Stories

PRSay

14, Brooks talked with PRsay about her career path and offered advice for students and new pros interested in a career in sports-related communications. I was incredibly passionate about sports. When I was playing, I remember looking around and wondering, “What can I actually do as a career in sports?” And to me, it was ethics.

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The Real Danger of Denying the Risks of Our Decisions

Reputation Specialist Michael Toebe

(Charles Barkley, television broadcaster and NBA Hall of Fame player). What people can we bring near to us, trustworthy and very helpful, to ethically protect ourselves against the errors of our thinking and judgments? Article image courtesy of The Sporting News) Yet, is it? That we do.

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4 Skills All PR Pros Should Have

Critical Mention

For example, organizations communicating with television coverage audiences should take a different approach than they would on social media. Solidify your brand’s reputation by remaining ethical and carrying out your press releases and campaigns with scrupulous attention to detail. An organization typically has more than one audience.

Radio 92
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Video Content Trends for Media and PR Professionals

Cision

How can you develop a transparent, ethical and mutually beneficial relationship with them? Just like television, most people turn to video for entertainment, lifestyle information and news, but they’re also interested in learning and open to being moved or inspired to act. Want to become an innovator on social media?

Video 120
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Financial Stardumb?  Celebrities Endorsing Investments

Mindful Marketing

That’s why there are crowds of royal watchers and television shows like Basketball Wives. He contrasts her incomplete communication with that of Barstool Sports founder Dave Portnoy, who was upfront that he received an ownership stake in the ETF BUZZ in return for promoting it in his tweets.

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Mascot Madness

Mindful Marketing

Granted, I pay more attention to commercials than most people do, but I’m also a significant fan of college sports who works in higher education, which are good reasons why I should know list #2 too. ” Second, in its television commercials trumpeting its decision to not use mascots, NJM uses, of all things, mascots !

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Tell Your Story

PR for Anyone

Whether it’s your business, your non-profit, sports, activities, hobbies, how you were raised, everyone has a story and a why. That “why” is what is intriguing to the media, and also what creates connection with your customers or clients. It’s time for you to share it with the world.

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