PRSay

SEPTEMBER 1, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 144

Ethics Public Affairs Journalism Leadership 144

PRSay

SEPTEMBER 8, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 141

Ethics Retail Instagram Twitter 141

Sword and the Script

FEBRUARY 16, 2021

The annual Edelman Trust Barometer found business is trusted more than government, media and NGOs; this presents an opportunity to build trust through content. Businesses are increasingly viewed as more ethical and competent than government, media and non-governmental organizations (NGOs). Business is ethical and competent.

Government 152

Government Survey Ethics Media 152

PRSay

SEPTEMBER 25, 2020

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). Please join the discussion via #PRSAChat and #EthicsMonth, and follow along with our ethics-related blog posts, webinars and Twitter chats throughout the month.

Ethics 157

Ethics Banking Pitching Analysis 157

Deirdre Breakenridge

DECEMBER 29, 2021

Before the students dive into the model and the study findings, I’m quick to point out that the road to FEEL (facing Fears , engaging with Empathy , living with Ethics and unleashing Love ) starts early and long before you begin your professional career. .

eBook 339

eBook Infographics Ethics Study 339

5W PR

MARCH 12, 2025

For organizations looking to stand out in this competitive space, developing a strong brand identity centered on ethical practices and customer success has become essential. The Foundation: Ethical Practices in Cybersecurity Branding Building trust starts with establishing and maintaining strong ethical practices throughout your organization.

Case Study 78

Case Study Branding Brand Ethics 78

PRSay

SEPTEMBER 4, 2018

Each September, PRSA takes the opportunity to spotlight ethics, which must be a constant focus for the PR profession regardless of which month we’re in. Without rigorous study and application of ethical principles, trust is inevitably lost, and without trust the PR function and organizational life deteriorate into dysfunction or failure.

Ethics 122

Ethics Twitter Conference Journalism 122

PRSay

SEPTEMBER 18, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 125

Ethics Reputation Employee Small Business 125

PRSay

DECEMBER 7, 2017

We are pleased to report that our latest project has resulted in a book, “Public Relations Ethics: Senior PR Pros Tell Us How to Speak Up and Keep Your Job ,” published by Business Expert Press. All of these efforts are part of BEPS‘ commitment to providing thought leadership on ethics in public relations. Dr. Marlene S.

Ethics 114

Ethics Journalism Conference Study 114

ImPRessions - Crenshaw Communications

OCTOBER 11, 2023

This presented a prime newsjacking opportunity for SOCi , a marketing platform for multi-location brands across online platforms. SOCi offered insights on Threads’ implications for social media marketing, showcasing their expertise and thought leadership.

Branding 323

Branding Brand eBook Advertising 323

PRSay

SEPTEMBER 5, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 124

Ethics Construction Newspapers Crisis 124

PRSay

SEPTEMBER 12, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 115

Ethics Education Exercises Leadership 115

Deirdre Breakenridge

AUGUST 28, 2019

Knowing this, how much do you nurture your relationships and how present are you in those interactions? That’s why it’s important to FEEL (face Fears , engage with Empathy , use Ethics and unleash the Love ) with every encounter.

Ethics 262

Ethics Infographics Video How To 262

PRSay

JANUARY 29, 2018

We always have met our challenges — this is one of the things that has made us great. We will meet our challenges again and prevail by recommitting to our common interests. Ray Kotcher , APR, Fellow PRSA, is Professor of the Practice of Public Relations, Boston University College of Communication.

Survey 132

Survey Ethics Leadership Course 132

PRSay

SEPTEMBER 29, 2022

Each September, PRSA recognizes Ethics Month as a way to bring increased attention to the core foundation of the communications profession. Please visit prsa.org/ethics for updates on programming. A PR firm puts together a presentation for a client who is soliciting Request for Proposals (RFPs). How is this ethical?

Ethics 170

Ethics Pitching Communications Publicity 170

PRSay

NOVEMBER 4, 2022

PRSA, as the voice of our profession, has taken a stand on misinformation with the Voices4Everyone initiative that seeks to combat misinformation by promoting media literacy, and providing education and thought leadership on the topic. It can also be life-threatening, as we saw during the pandemic. Illustration credit: bakhtiarzein ].

Ethics 164

Ethics Social Media Education Resources 164

Deirdre Breakenridge

JULY 10, 2019

Don’t know how to lead; they were just put into a leadership position and have no leadership skills. FEEL stands for: Facing Fears , engaging with Empathy , using Ethics and good judgment and unleashing the Love of their mission to genuinely connect and to build loyal and unbreakable bonds. . Talk more than they listen.

Ethics 177

Ethics Social Media Leadership Communications 177

PRSay

JUNE 9, 2021

When announcing the suit, Healy said in a statement that “Publicis convinced doctors to prescribe more OxyContin [an addictive, opioid pain reliever that presents a high risk of overdose and death] to more patients as the opioid epidemic was raging. A commitment to ethics. Is it supported by independent and/or valid research?

Crisis 164

Crisis Ethics Publicity Marketing 164

PRSay

JANUARY 8, 2019

29, Matt Charles, APR, presents a webinar titled “ How to Tell Your Organization’s Story to Get Media Coverage.” Your overarching strategy is to present a story about your organization that a reporter will want to cover (the trusty news hook). Keep it ethical. The webinar is available for free to PRSA members.

Storytelling 163

Storytelling Media Nonprofit Government 163

Sword and the Script

FEBRUARY 12, 2022

Businesses should strive to build trust by being ethical and responsible in deed – and candid, consistent and reliable in content. UML is an occasional roundup of three related articles, links or studies, that I have vetted, wrapped in insight, and presented here for your perusal. It’s been a long minute since I published a roundup.

B2B 140

B2B Government Ethics Survey 140

PRSay

OCTOBER 20, 2023

17, PRSA presented an AI Keynote Salon at the Gaylord Opryland Hotel & Convention Center in Nashville, Tenn. In an era where technology is rapidly changing, topics ranged from AI in today’s PR landscape to the future of AI in public relations, as well as navigating the ethical maze and legal insights on AI as it relates to communications.

Communications 163

Communications Ethics Training Hotels 163

PRSay

DECEMBER 20, 2023

I still remember my APR panel presentation in front of three Accredited practitioners. He presently serves as ethics chair for PRSA’s North Carolina Chapter. Appropriate time and budget for research can be a luxury, but you shouldn’t neglect to include what primary or secondary research you conducted.

Publicity 176

Publicity Case Study Ethics Study 176

PRSay

DECEMBER 27, 2017

With more than 42,000 miles traveled and 550,000 steps for PRSA, I was able to meet, engage, present to and enjoy hundreds of members at Chapter, District, Section, PRSSA and industry functions. We have accomplished a great deal in these fast-paced months, especially in our advocacy efforts to elevate our Code of Ethics.

Leadership 131

Leadership Government Conference Energy 131

PRSay

DECEMBER 3, 2020

Both the Panel Presentation and Examination for APR are now offered virtually. Her panel presentation in March was canceled due to COVID, so she scheduled a virtual panel on April 27. She completed her Panel Presentation the day before Texas started its COVID shutdown. It’s doable, even during a pandemic.”.

Study 156

Study Public Affairs Course Internal 156

PRSay

SEPTEMBER 7, 2016

New research published in the journal, Public Relations Review , supports the value of the Accredited in Public Relations (APR) credential when it comes to preparedness and likelihood to offer ethics counsel. The findings are based on survey research conducted with PRSA members during ethics month in 2015. Page Center.

Ethics 60

Ethics Training Education Journalism 60

Ethical Voices

MAY 8, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? It has a couple of component pieces.

Ethics 73

Ethics Training Financial Survey 73

ImPRessions - Crenshaw Communications

JUNE 28, 2023

Concerns about job losses, privacy breaches, and ethical use are widespread. The technology’s numerous challenges, such as defining and enforcing ethical guidelines in an entirely new dimension, mass adoption, and differentiation, loom as a counterpoint to PR’s power to inform.

Technology 170

Technology Strategy Privacy Healthcare 170

PRSay

SEPTEMBER 29, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 113

Ethics Guidelines Print Groups 113

Maxim Behar

FEBRUARY 28, 2024

Leadership outside business is practically the same as leadership in business because the same principle applies across the board: “If you are a leader, you must be a leader in everything.” The past 40 years of my life have been marked by my attempts to comprehend leadership: What is the difference between leadership and management?

Leadership 59

Leadership Internal International Employee 59

Deirdre Breakenridge

AUGUST 12, 2019

However, in the spirit of FEEL First (facing Fears , engaging with Empathy , using Ethics and unleashing the Love to build genuine relationships), let’s take this discussion a few steps further. They also realize the importance of doing due diligence prior to a media interview and reviewing a journalist’s background.

Interviews 157

Interviews Infographics Media Media Training 157

Ethical Voices

AUGUST 1, 2022

Ken discusses a number of important ethics issues, including: Too many beers – Ethics and client conflicts. Can corporations really be ethical media enterprises? We get into a little bit about ethical dilemmas that we might face in the profession, including in today’s stakeholder driven world. That situation arose.

Ethics 73

Ethics Agency Journalism Corporate 73

Wadds Inc.

JANUARY 22, 2023

I presented the first year of my part time PhD research at the Leeds Business School research conference yesterday. There are five situations that lead to management calling on public relations support: crisis, ethics, credibility, media issues, and leadership. There’s a huge gap between public relations and management.

Publicity 122

Publicity Case Study Study Ethics 122

Sword and the Script

AUGUST 1, 2022

” In open-ended comments, respondents cite digital, internal comms and a greater focus on comms by leadership as among the underlying reasons. DE&I was followed by thought leadership (49%), data & analytics (48%), storytelling (48%), comms strategy (46%), measurement (46%), internal comms (44%) and ESG programs (43%).

Survey 150

Survey Communications Measurement Internal 150

Ethical Voices

AUGUST 22, 2022

She discusses a number of important issues, including: The ethical challenges of weaponized communication. We need to create awareness around the norms in professional communication, marketing, advertising, and leadership around how we create a message, messaging, positioning, and core strategy. Avoiding thought terminating cliches.

Ethics 78

Ethics Communications Agency Technology 78

PRSay

SEPTEMBER 26, 2017

Each September, PRSA recognizes Public Relations Ethics Month, supported by programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme, Public Relations Ethics: Strengthening Our Core, guides a special focus on the six core values highlighted in the PRSA Code of Ethics.

Ethics 109

Ethics Financial Agency LinkedIn 109

PRSay

AUGUST 13, 2020

We can present activist stakeholders less as the enemy and more as fellow citizens with legitimate concerns. Take a fresh look at the PRSA Code of Ethics , especially the core value of “Loyalty.” Perhaps by reclaiming the activist roots of public relations and embracing this new model, we can be more open about our own activism.

System 187

System Public Affairs Employee Nonprofit 187

Sword and the Script

MAY 26, 2020

>>> Ned and I will be presenting a custom webinar on this survey for the IABC Heritage Region on June 18, 2020, at 12:00 p.m. Media bias and PR ethics. (Answered: unsure , brands should take a stand) Interestingly, the results mirror a 2018 survey that asked consumers if they wanted brands to take a stand on politics. >>>

Survey 140

Survey Measurement Public Affairs Storytelling 140