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A communicator’s guide to mitigating the risk of greenwashing

PR Conversations

Ensure the communication is consistent with the company’s ethics and culture. That is the case for the Public Relations Institute of Southern Africa’s (PRISA) code of ethics. Also, refrain from misleading environmentally friendly imagery. Be factual, honest and truthful. Connect with Angela Barter via LinkedIn or Twitter.

Ethics 40
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A communicator’s guide to mitigating the risk of greenwashing

PR Conversations

Ensure the communication is consistent with the company’s ethics and culture. That is the case for the Public Relations Institute of Southern Africa’s (PRISA) code of ethics. Also, refrain from misleading environmentally friendly imagery. Be factual, honest and truthful. Connect with Angela Barter via LinkedIn or Twitter.

Ethics 40
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A communicator’s guide to mitigating the risk of greenwashing

PR Conversations

Ensure the communication is consistent with the company’s ethics and culture. That is the case for the Public Relations Institute of Southern Africa’s (PRISA) code of ethics. Also, refrain from misleading environmentally friendly imagery. Be factual, honest and truthful. Connect with Angela Barter via LinkedIn or Twitter.

Ethics 40
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Maximising resilience of health and well-being assets in crisis situations

PR Conversations

See: The Handbook of Salutogenesis by Mittelmark et al (2017).] The diagram below highlights a number of relevant ‘assets’, many of which I’ve come across within the career literature where the concept of resilience is also discussed. My argument supports your points, that individuals need wider support.

Crisis 63