article thumbnail

The Media Spin No. 2: Dumpster Fires

Doctor Spin

Scientists Engineer Human Cells to Have the Camouflage Ability of Squids AI is going to be like: “Hold my beer.” That Viral Image of the Swagged Out Pope Is an AI Fake, Dummies “Those mega-viral images of Pope Francis looking fresh to death in a pristine white puffer are AI-generated fakes.” Unboxing Is So 2012.

Viral 52
article thumbnail

PR Glossary: 30 Key Terms and Insights Every Professional Should Know

Newsfile

Newsjacking is a media strategy where a brand capitalizes on viral news stories to market itself. What is Viral Marketing? Viral marketing aims to create contagious content that spreads rapidly through social sharing, word of mouth, or online platforms. praise-filled posts on Instagram. What is What is Newsjacking?

Viral 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Announcing the NewsWhip x Reddit Partnership

NewsWhip

Reddit is one of the best places online to stay ahead of emerging trends and issues, and to discover stories and original content before they go viral. Finally: massive thanks to our friends at Reddit, and to NewsWhip’s product, engineering, and design team who have made this integration sing. .

Reddit 117
article thumbnail

How Digital PR Pros Can Cope with Recent Google Search Updates

Cision

For instance, 48% of consumers start mobile research with a search engine and on an average, smartphone conversions are up by 64% as compared to the average desktop conversion rates. As we saw with the recent United Airlines fiasco , crisis news doesn’t take time to go viral.

Google 259
article thumbnail

This Week in PR Ethics (9/22/22): Misinformation, NyQuil, Conflict of Interest and Walking the Walk

Ethical Voices

TikTok was involved in two, including it suggesting misinformation to promoting unhealthy viral challenges. This week there were quite a few ethical issues. Another common theme was where do you draw the boundaries when it comes to student loan forgiveness to public/work-life boundaries.

Ethics 52
article thumbnail

What is a Press Release and Why is It Important?

5W PR

A press release can be used to announce a new product or a new service, as it’s easy to distribute it to all major search engines and social media platforms, as well as journalists and news outlets, as this way the company is able to reach a larger number of people.

article thumbnail

Internet Defamation: Consider These Factors When Potentially Pursuing Legal Claims

Melissa Agnes

website) from which the attack originated, and where the content ranks on search engines. A defamatory tweet, for instance – which could go viral but is most likely to be lost among the millions of daily tweets – is vastly different from damaging content posted on, say, Ripoff Report. But no one case is the same as the next.