Communications Conversations

NOVEMBER 10, 2016

In case you haven’t noticed, there’s an interesting trend going on in the employee communications world. It’s VP of Communications in Europe, Stuart Jackson, recently shared results from his team’s move away from the corporate intranet to an employee app : Nissan Insider Mobile. Take Nissan, for example.

Mobile 122

Mobile Employee Communications Retail 122

Communications Conversations

SEPTEMBER 26, 2014

I see large close-ups of employees and leaders. Microsoft may have figured out the key to fantastic brand storytelling–and I think it goes something like this… Your employees = personal stories. Many brands write these kinds of executive and employee stories. Your EMPLOYEES are your brand. I see illustrations.

Storytelling 165

Storytelling Web Case Study Brand 165

Communications Conversations

MAY 4, 2016

The Skimm only has 15 full-time employees, so the Skimmbassadors have been a HUGE part of publisher’s success over the last couple years. The Skimmbassador Program may be the best example I’ve seen of an employee social advocacy program. Every employee advocacy blog post or article you’ll read will state this claim.

Case Study 60

Case Study Employee Study Software 60

Axia PR

MARCH 10, 2021

It’s also social and web media. One of the more notable ways – especially in the eyes of the executive team, founders, and even employees – to share your company is celebrating your company’s anniversary milestone. It’s time to put the public back into public relations. Public relations is much more than media relations.

Company 111

Company Nonprofit How To Employee 111

Communications Conversations

APRIL 17, 2020

Best Buy shares CEO video message initially aimed at employees on LinkedIn. Best Buy stole a page out of Microsoft’s playbook when it posted a message from CEO, Corie Barry, this week that was initially shared with employees. Walmart uses employee-generated content to thank front-line workers. Very transparent.

Social Media 198

Social Media Brand Branding Employee 198

Reputation Us

AUGUST 25, 2022

Now, as the world moves toward Web3 with employees still working remotely and perhaps living a Metaverse life, we predict the focus on good “reputation hygiene” will become widely recognized as essential. It is described as the “new web,” characterized by decentralization and blockchain technology.

Reputation 78

Reputation Web System Data 78

Sword and the Script

APRIL 2, 2024

Top stories in today’s summary of PR news: Cision shutters the HARO brand; Agility adds “Intelligent Insights”; PR tech company replaces employees with AI On the first Tuesday of every month, I sort through all the news I can find on PR technology or comms tech and present it in a summary post like this one.

Reddit 174

Reddit Software B2B Mobile 174

Communications Conversations

JUNE 11, 2021

You know, that document you post to your social pages (or link to on your web site) that outlines what your fans, customers, partners, vendors and employees can and cannot do on your social media pages. Marriott – Good section addressing employees-something you don’t see in every policy: [link].

Guidelines 190

Guidelines Community Social Media Examples 190

PRSay

JANUARY 29, 2019

18 talk to PRSA Dallas , the company’s head of global employee communications tackled a recurring challenge in today’s information-heavy world: how to keep your audience invested and interested in your work. When Graham joined Amazon Web Services in 2016, there were 10,000 employees. During a Jan.

Tourism 135

Tourism Employee Web Travel 135

Stephen Waddington

JUNE 29, 2021

Research and Development tax relief for small and medium-sized enterprises applies to enterprises with less than 500 employees and turnover under €100m or a balance sheet total under €86m. These include employees, subcontractors (up to 65%), software and consumable items. Companies can claim relief across a range of costs.

Agency 171

Agency Enterprise Software Financial 171

Sword and the Script

DECEMBER 21, 2021

Year of the employee. 2022 is going to be known as the year of the employee. The metaverse, Web 3.0, Those who focus on what’s real and relevant rather than trying to turn everything into a Web 3 story will find a welcome reception from journalists dying for a break from the blockchain-backed deluge.”. Happy New Year!

Marketing 214

Marketing Content Marketing Social Media Employee 214

Sword and the Script

NOVEMBER 22, 2022

About half of comms pros say they track web traffic, impression and placements for PR measurement, but such metrics point out the direction of success rather than conclusive . Here’s how the top answers stacked up: 56% said web traffic/web analytics; 51% said impressions / estimated site traffic (i.e. PR is a broad discipline.

Measurement 85

Measurement Survey Web Software 85

Communications Conversations

SEPTEMBER 14, 2022

If you’re struggling to find UGC on the social web, why not work directly with an engaged audience right under your nose? Your employees! Couldn’t you work with a small group of employees and ask them to document their days or experiences with your brand? But, what about B2B brands?

Brand 215

Brand Branding Instagram Video 215

NewsWhip

OCTOBER 24, 2023

So that’s what we’ve done this time around — as well as the earned media analysis you’ve come to know and love, we’re also including some snapshots from across the social web on some of the biggest brands in the world.

Reddit 78

Reddit Brand Branding Film 78

Sword and the Script

JUNE 9, 2015

The Secret to Scale is Employees. The secret to scale is employees. Brands need to facilitate a culture of content , attract and retain those that excel in this skill, and find ways to train and activate the employee base. * * *. In a phrase, as the paper suggests, “Marketers looking to reach consumers in new ways.”

Content Marketing 60

Content Marketing Employee Marketing Viral 60

The Proactive Report

OCTOBER 30, 2023

The more you know about your customers, clients, employees, and competitors, the better your planning will be. Brand Visibility in 2024 “The only thing I’d really be thinking about is, can I get my brand name next to more mentions of the words and phrases I want to be associated with all around the web.” Rand Fishkin.

Trends 182

Trends Marketing Wikipedia Reddit 182

ReimaginePR

JULY 13, 2020

Tech talent is usually more expensive than other employees. This is because of high demand for tech employees and a shortage of experts in certain fields as well. According to a recent StackOverflow survey, the offered salary is one of the top considerations Web Developers have when applying for a job. Believing in the company.

How To 136

How To Survey Employee Interviews 136

Sword and the Script

OCTOBER 1, 2020

The technical emphasis also extends to the creatives who work with (or in) marketers: “Creative professionals with expertise in user experience (UX) and user interface (UI) design and front-end web development will also be sought as companies further invest in these areas.” About 80% of managers are worried “about retaining valued employees.”

Survey 99

Survey Trends Marketing Creativity 99

Buzzstream

JANUARY 16, 2024

One of Hunter’s standout features is its ability to find individual email addresses and provide data on company employees’ most common email format. CheckMyLinks Chrome Extension – Find Broken Links CheckMyLinks is a convenient tool for web developers, SEO specialists, and content editors. Pricing: Free 6. Pricing: Free 11.

SEO 83

SEO Web Tools Analysis 83

NewsWhip

JUNE 21, 2022

We have taken their findings and created our own rankings of the top brands, instead measuring their impact based on the level of public interest they generate across the web and social media. . The top article about Amazon overall was a feature story on Chris Smalls , the employee who led the Staten Island push.

Facebook 138

Facebook Brand Branding Measurement 138

5W PR

DECEMBER 14, 2020

So, when it comes to the web, push and particularly web push notifications are on familiar ground. Web push notifications are messages sent from a brand’s website or app to consumers who have opted in. As with new employees, they can employ an onboarding program for new prospects. For some, perhaps.

Web 88

Web Survey Consumer Mobile 88

NewsWhip

NOVEMBER 9, 2022

In early October Tyson Foods announced it would be relocating all of its employees in the Chicago area, joining others such as Boeing and Citadel who announced their move in recent months. . October proved to be a bit more thematic than previous months when it comes to brand stories, with stronger narratives developing across the web.

Twitter 148

Twitter Brand Branding Retail 148

Flack's Revenge

DECEMBER 7, 2020

While several recipes, each purporting to be the authentic formula, have been published, the company maintains that the actual formula remains a secret, known only to a very few select (and anonymous) employees. Years earlier, Cisco became a giant and established the web router category via its packet routing algorithms.

How To 194

How To Wikipedia Engineering Web 194

NewsWhip

NOVEMBER 2, 2021

Major food producers have been at the front of employee-led strikes from the last few months, with Nabisco, Frito-Lay, and Kellogg’s being mentioned as examples during the webinar. Typically intentions of striking are announced a few weeks in advance, but then engagement with the employee strike tends to peak during the event itself.

Crisis 78

Crisis Brand Branding Airlines 78

Communications Conversations

MAY 5, 2020

With unemployment levels rising and more companies big and small furloughing or laying off employees every week, I’m guessing some of these folks are considering the possibility of “freelancing.” You may not even bother with a web site (more on that in a minute). You may not bother setting up a larger brand presence.

How To 171

How To Web Meeting Employee 171

Burrelles Fresh Ideas

SEPTEMBER 26, 2023

Not to mention that brand employees can gain emotional benefits from community interactions, which can feed into greater worker engagement and retention. Employees are vital contributors to what the brand stands for. Community members develop stronger connections to the brand, which can result in more sales and recommendations.

Community 92

Community How To Marketing Data 92

PR 20/20

MARCH 8, 2023

Reporting , for example, "Show me a summary of monthly web visitors for the last two quarters" or "report of monthly revenue in Q4." Prospecting , such as "Find manufacturing companies in Ohio with over 100 employees." Follow-up , such as "Draft a thank you email for Jane Doe."

Tools 85

Tools Web Examples Report 85

NewsWhip

SEPTEMBER 19, 2019

We recently published a report focused on which brands and publishers are driving the conversation around mental health initiatives on the web and social. Top Web Publishers by Engagement. These were the top publishers on the web ranked by engagements to mental health stories. Here are some of our key takeaways.

Web 68

Web Exercises Employee Viral 68

Communications Conversations

SEPTEMBER 6, 2018

Respondents noted withholding information and ignoring customer and employee questions were of primary concern. Content – We’ve read report after report on the deluge of hidous marketing-driven content being shared by brands on today’s social web. Are you sensing a trend here?

Social Media 242

Social Media Report Consumer Web 242

PRSay

OCTOBER 30, 2020

About half of the company’s employees live with vision loss. Anything you would see on your computer monitor, like scrolling through your e-mail or the web or formatting a Word document, JAWS can read aloud to you from the screen. So instead of me seeing, I’m listening to everything that’s on my computer.

Software 180

Software Nonprofit Technology Education 180

PRSay

NOVEMBER 5, 2021

There are thousands upon thousands of web, print, audio and video outlets, and as we’ve all become acutely aware, many of these publishers spread misinformation and extremely polarizing political content. Imagine that an employer invests heavily in DE&I initiatives, and puts out a statement that “Black Lives Matter.”

Communications 187

Communications Journalism Advertising Advertising 187

NewsWhip

FEBRUARY 11, 2022

As part of that, we spotlight a specific topic that is gaining media and public interest across the web and discuss its impact. . Feb 10th: Dollywood to offer free tuition to employees. Every weekday morning we send a newsletter to our subscribers that predicts the top stories and social posts of the day.

Employee 78

Employee Crisis Facebook Web 78

Cision

DECEMBER 2, 2015

Traditional authority has been stripped away, because today, anyone can build a solid social media following and influence the Web with their posts. Many brands are hesitant to let employees speak up on social media, but restricting these organic brand advocates closes the door to many opportunities. Influencers.

Brand 120

Brand Branding Employee Social Media 120

Communications Conversations

APRIL 3, 2020

Comms teams have been on full-tilt since early March communicating with employees and stakeholders seemingly non-stop. WHY #1 – these profiles serve as an additional way to build trust with employees, customers and shareholders. you’re extremely complicated web or intranet)–especially important during a crisis.

Tools 78

Tools Airlines LinkedIn Crisis 78

Stuart Bruce

JULY 16, 2014

This presents an opportunity for corporate social media policies and guidelines to enable far more employees to blog about topics that they are interested in and that will be of interest to customers and other stakeholders. Content corporate communications public relations Research blogging Global Web Index GWI'

Blogging 144

Blogging Writing Guidelines Film 144

Communications Conversations

JANUARY 11, 2019

A link to your web site (or site of your choosing) in the show notes for each of our 12 monthly shows. One interview with an employee/person of your choice. A link to your web site (or site of your choosing) in the show notes for all of our shows (monthly shows + interview episodes + Hot Topics). Sponsor Level: Gold.

Interviews 60

Interviews Web Employee Banking 60

Stern + Associates

FEBRUARY 4, 2022

Other goals might include building engagement, increasing web traffic or generating sales leads. During consideration, metrics including clicks, engagement and web traffic from social matter most. Identify clear measures of success. Prioritize quality over quantity. Does this post make sense for social?

Social Media 62

Social Media Strategy Media Nonprofit 62