Future of PR and social media for International Air Transport Association crisis communications conference

Stuart Bruce

I will be talking about mobile, data and wearable technology as the drivers and ethics, real time and content as the issues. Mobile, data and wearable technology. Their sensor technology and ability to communicate will accelerate and magnify the changes we are already seeing. The motion was “You don’t need compliance rules when your employees have social media.” Doing right by your employees.

Latest Technologies Every Traveler Needs


Technological advancements have made a world of difference for the modern-day traveler. With this knowledge, it only makes sense that new technologies are being dreamt-up and created daily, supporting those looking to travel, helping them plan, save, stay safe, and ensuring they can truly have the world at their fingertips. These five travel platforms and technologies are necessary for anyone planning to take a trip.

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Unicorns, Upscaling and the State of Massachusetts Technology

Shift Communications

There are a few interrelated themes that have gotten a lot of play in technology press over the past few months. Although we see a heavy number of Silicon Valley representatives on the unicorn list (as expected), there are many technology unicorns here on the east coast (MongoDB, AppNexus, Actifio, MediaMath) along with rumored candidates like Rapid7, Dataminr and DataGravity. Massachusetts has the second highest average technology salary nation-wide. (2).

IBM stops facial recognition work, employees seek fewer open workplaces, cosmetics brands drop talc, and more

PR Daily

Public transit use is a key concern for many organizations’ leaders as they try to chart a way back to the office for their employees. Google Maps could be an essential resource for helping your employees find safe ways to return to work in the coming months. The tech company’s CEO, Arvind Krishna, wrote a letter to Congress stating that the organization would no longer help in developing facial recognition technology. then president of IBM, wrote to all employees: ”.Each

Officials express sadness after employee steals and crashes airplane

PR Daily

Richard Russell, a 29-year-old Horizon Air employee, took a 76-seat plane into the air—seemingly with no flight training or experience. They're credential employees. Airline officials have pointed to a pending investigation and partnering with the National Transportation Safety Board in response to the incident. If he was an authorized employee of an airline, it wouldn’t have been that difficult to get on the plane itself. […].

Uber leads—and Oracle lags—in survey of CEO comms skills

PR Daily

In a poll of 10,000 employees conducted by Ragan and Blind, the transportation company rebounded after controversies. After years of controversy surrounding Uber’s leadership, its employees appear confident in the communication skills of its new chief executive officer. Technology giants Oracle, Intel and Google, however, have their work cut out for them, judging from a new survey of almost 10,000 employees by Ragan and Blind , an anonymous social network for professionals.

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Google, Facebook and Microsoft extend WFH dates, Wendy’s offers online scavenger hunt, and Microsoft seeks more inclusive language

PR Daily

Hello, communicators: Microsoft is leaning on technology to help communicators and others use more inclusive language. The technology companies are bracing their employees for continued work-from-home arrangements, with Google telling its workforce to expect working from home through the end of the year and Facebook announcing that employees can work remotely throughout 2020.

Despite a drivers strike, Uber seeks to woo investors ahead of IPO

PR Daily

The stock issue promises big money for investors, but drivers who aren’t classified as employees are unlikely to see any reward. Organizers called for drivers and riders to turn off their apps and find alternative modes of transportation on May 8. NPR reported : When companies go public, it usually means big money for executives, and sometimes nice payouts for employees. Please consider supporting them by using a different means of transportation today.

[Updated] United apologizes after puppy dies on flight

PR Daily

The story was broken by several people on social media, including passenger Maggie Gremminger, once again highlighting how local stories go national with the help of modern technology. Gremminger had positive words for some employees working the flight. The airline said it transported 138,178 animals in 2017, more than any other airline, according to the Department of Transportation. per 10,000 transported animals. United’s PR team can’t catch a break.

With Google a possible competitor, Uber changing its strategy

PR Daily

The report came just after Uber announced it would partner with Carnegie Mellon University to create the Uber Advanced Technologies Center near the university’s campus. The center would be used to develop driverless car and mapping technologies. The center will focus on the development of key long-term technologies that advance Uber’s mission of bringing safe, reliable transportation to everyone, everywhere,” the blog post states.

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Why Zoom has changed the game for Montieth & Company

PR Daily

The videoconferencing tool has allowed managing partner Montieth Illingworth to connect with clients around the globe, push D&I efforts and boost employee morale. RELATED: Showcase your impressive employee comms—and top workplaces ]. The technology has allowed me to virtually meet with the whole, global team on weekly company-wide calls, and to facilitate important check-ins with everyone individually. message to clients, co-workers or employees for the rest of 2020?

5 Paul Allen quotations to inspire communicators

PR Daily

Along with Microsoft, Allen founded Vulcan and space transportation company Stratolaunch, and he owned both the Portland Trailblazers and the Seattle Seahawks. He deserved much more time, but his contributions to the world of technology and philanthropy will live on for generations to come. Technology is notorious for engrossing people so much that they don't always focus on balance and enjoy life at the same time. ”.

5 Ways to Reach New Audiences Through Tech Innovations


Businesses already recognize how mobile technologies and the Internet of Things are transforming the concept of brand value. In fact, more than 70 percent of respondents to the SoDA Report believe that being perceived as an early adopter of technology is “key” or “important” to their brand positioning. But for those who can reimagine their brand beyond the original product or service, getting in early on technology can help deliver a new brand experience entirely.

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5 PR stunts that piqued the imagination in 2017

PR Daily

RELATED: Learn how to boost buzz, build brand recognition and engage employees on the hottest social media platforms. ]. The Gyroscopic Transportation of the Future video. iframe width="560" height="315" src="[link] frameborder="0" gesture="media" allow="encrypted-media" allowfullscreen> Semendov Dahir Kurmanbievich offered a vision for the future of transportation and racked up 5.4 2017 wasn’t the easiest year for a company to try to break through the noise.

Seven “PR Is Stranger Than Fiction” Predictions for 2015

Ishmael's Corner

The deck outlines a plan to test its self-driving technologies in the buses that transport employees from San Francisco to the Mountain View campus. Before Google can claim April Fool’s, employees have mounted protests wearing shirts that read “I can’t see.” After careful study, number crunching and extrapolation, I’ve concluded that 2015 will bring us several “PR moments.”. As always, my predictions are for recreational purposes only.

Report: Top 10 most- and least-trusted industries

PR Daily

Technology. Transportation and warehousing. RELATED: Develop a workplace culture that attracts and supports employees of all ages and backgrounds.]. Few themes have overtaken American society over the past few years quite like trust has. Reading PR case studies (including those on PR Daily ) can be a crash course in which organizations you can and cannot trust. Reading political news today, you might get the sense that there’s no one you can trust.

What is PR? 141 PR and Comms Pros Explain What They Do for a Living

Sword and the Script

In the B2B technology world, which is the lenses through which I example things, I’ve found PR usually reports to marketing – but supports the whole business – when a company is small or young. 1) “Make sure that employees, customers and the market understand our company, its services and goals.”. 13) “I write and post content for our customers and our employees to teach them about our company, products and vision.”. I also help support employee engagement efforts.”.

17 people who should have been on MN AdFed’s 32 Under 32 List

Communications Conversations

“Jake Wallace is a remarkable force behind a great deal of change at Trimble Transportation over the past few years as their senior marketing communications specialist. Although he got his start in the agency world at Weber Shandwick, he quickly moved to the corporate side and joined transportation technology company PeopleNet—now Trimble Transportation — in 2015. In case you missed it, AdFed officially posted its 32 Under 32 list a few weeks ago.

Is it Too Risky for Kids to Rideshare Alone?

Mindful Marketing

That’s when I came across a company that doesn’t just transport minors occasionally, it specializes in chauffeuring them. In 2014, three southern California moms who were struggling “to get their busy kids to and from school and all their activities ,” founded HopSkipDrive , a transportation service specifically designed for those age six and up. ” Throughout the ride, the company continues to leverage technology in order to ensure security.

Sick and Healthy "Viral Marketing"

Mindful Marketing

KFC : pulled its ‘ finger lickin ’ ads in the UK There’s also been an abundance of vibrantly “Mindful” correspondence from companies aimed at calming our anxieties by describing what they’re doing to keep employees and us safe: Enterprise : “Aligned with guidance from health authorities, we are implementing additional measures to clean and disinfect our locations and vehicles.”

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Are virtual and augmented reality worth the hype?

PR Daily

People have been touting virtual and augmented reality for years, but the tandem technologies have yet to take hold. MDG Advertising has produced an infographic that explains the difference between virtual reality (VR) and augmented reality (AR), how organizations and brand managers are using each, and a few bold predictions about where the technologies are heading. RELATED: Join us for the Employee Communications, PR and Social Media Summit at Microsoft.].

‘Give Them Back Something of Value’: How to Start Your Lead Generation Program

Contently - Strategy

The company sits at the intersection of some of our most crucial sectors, like technology, energy, and transportation. As a result, the brief brims with journalistic rigor, pulling in stories from GE Reports , the brand’s main content hub, where employees across the globe explain new research and innovations by focusing on ideas instead of products. Every week, more than 100,000 people receive The GE Brief.

30 jobs in the PR and marketing world

PR Daily

Chief technology officer: $142,431. Want to work where the average salary allows you to have significant cash after paying rent—you know, for little luxuries like food and clothing, maybe even transportation to your nifty new job? See what else we have in our weekly professional pickings: Employee engagement and communications supervisor—Puget Sound Energy (Washington). Living in an entertainment-filled city is no fun when a major chunk of your salary goes toward rent.

Hurricane comms use mobile, social media to warn, 'Get out!'

PR Daily

There was a real push on mobile, but the technology wasn't there in '05," he says. "By In addition to its own content, FEMA retweeted information from organizations such as the Georgia Department of Transportation and a national disaster hotline. In the post, an employee used SAS software to map out which areas got how much rain.

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Announcing PR Daily’s 2015 Video Awards finalists

PR Daily

Meet Brand, Demand, and Technology, R2integrated. Blue Role Model Employees, Health Care Service Corporation. Woman Who Rescues Abused Animals Thanks PG&E Employees for Act of Kindness during Valley Wildfire, Pacific Gas and Electric Company. End The Streak Texas, Texas Department of Transportation. Everyone is talking about video. Clicks. Views. Uploads. Downloads.

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Content discovery: The new Holy Grail of PR and marketing

PR Daily

Using the Twitter app, you’ll tap a button that will transport you to an events screen where you can peruse the best content Twitter’s curators have collected. Internally, ConAgra Foods shares intriguing Yammer posts from employees on the home page of the intranet, making it easy for employees to discover new people to follow who share information relevant to their jobs, that helps them connect the dots between big-picture announcements and initiatives and their own jobs.

5 ways to create extraordinary consumer experiences on LinkedIn

PR Daily

Harland Sanders might have been born in 1890, but that hasn't stopped him from embracing modern technology to create a robust LinkedIn profile. One applicant per week would win round-trip transportation from their city of origin to London to pursue personal or professional goals. RELATED: Want to get your employees involved and active online?

Oracle and Walmart tout TikTok partnership, Nikola founder and chairman resigns, and brands silent after Ruth Bader Ginsburg’s death

PR Daily

Also: Walmart pledges zero carbon emissions by 2040, Twitter looks into potential racial bias in its algorithm, employees value remote working across demographics, and more. The three benefits remain the top selections for all employee demographics, but with fluctuations.

Dogs drive online engagement for UPS, Girl Scouts offer cookies with a message, and Facebook defends stance on political ads

PR Daily

The accounts’ continued high engagement numbers attest to the power of employee ambassadors and organically grown online communities. The media landscape is always changing—and technology has greatly accelerated that change. Uber is making a big bet in Las Vegas on public transportation as it rolls out features that will enable people to buy tickets for the public bus system through the app.

Announcing PR Daily’s 2019 Digital PR & Social Media Awards finalists

PR Daily

Social Media customer support, Dell Technologies. Abuela’s Transit Tips, Miami-Dade County Department of Transportation and Public Works. WhyIRideDCTA Program Revamp Success, Denton County Transportation Authority. Employee Engagement and Recruitment. DCTA’s Positive Train Control Progress Report, Denton County Transportation Authority. Check out the work that wowed our judges.

Announcing Ragan’s 2017 PR Daily Awards finalists

PR Daily

A Lost Boy and a Father’s Search: How Microsoft Technology Helped Solve a Four-Year Mystery, Microsoft. Denton County Transportation Authority Increases Brand Awareness with I-35E vs. A-train Campaign, Denton County Transportation Authority. DXC Blogs, DXC Technology. Employee Giving Campaign 2017, Mission Partners and Children's Hospital Foundation. Technology Campaign. We found the year’s best PR campaigns, publications and events.

20 Insightful PR and Marketing Predictions for 2018

Sword and the Script

As an aside, it’s why I ended up working with Gatsby as they are a marketing technology startup that’s focusing on that issue. Rich Young | Student Transportation Inc. This means re-engineering the marketing organization to build systems for content marketing , empowering employees to produce content, and streamlining the process from creation to distribution. The most interesting part about predictions is they are an intersection of analysis and aspiration.