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How Not To Get Cancelled: A PR View

ImPRessions - Crenshaw Communications

And internet justice can be even more consequential for ordinary people whose offenses fall short of slapping someone on live television. The companies that pledged support for female employees after the Dobbs decision, for example, are expressing an authentic position in response to court ruling that will affect millions.

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In Memoriam: Joe S. Epley, APR, Fellow PRSA

PRSay

In addition to an excellent personal reputation for professional ethics, Epley required his employees to embrace PRSA’s Code of Ethics, including adherence to the Code in client contracts. he worked as a television news reporter and editor in Asheville and Charlotte before transitioning into a PR career. were lifelong.

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Employee Evangelists: Your Secret Social PR Weapon in a Crisis

Waxing UnLyrical

Social media has redefined crisis response in three important ways: outlet options, messaging speed and employee engagement. But the most important change to crisis response has been under-reported and underutilized—the power of employee evangelists. Employee evangelists are made, not born. Guest Post by Laurel Kennedy.

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When The CEO Should Be The PR Spokesperson

ImPRessions - Crenshaw Communications

Being the steward of a company’s image and reputation comes with the job. If the company’s reputation is in jeopardy, its CEO becomes the chief emergency officer by default. The CEO acts as Chief Engagement Officer with company employees, particularly during a turnaround, and sometimes his role goes further.

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Crisis Management Lessons From Boeing’s 737 Max Disasters

PRSay

On rebuilding Boeing’s reputation: I don’t want to talk too much about it until the MAX is safely flying again. And frankly, that will speak more than any reputational campaign we can undertake. On communicating with employees during the crisis: We want to communicate to employees first, before communicating to the outside world. [But

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Company reputation worth £1.7 trillion to UK economy, but quarter of firms ignore it

Stuart Bruce

More than a quarter of the value of small and mid-sized firms is tied to their reputation, yet many firms still fail to properly manage it. The research says that small and mid-cap quoted companies estimate that, on average, 28% of their market value is accounted for by reputation. trillion at the close of last year.

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Understanding the market for social media and web listening tools

Stephen Waddington

According to Forrester, the potential of social listening lies in its ability to provide insights for use across diverse business units including customer service, market research, product development, and reputation management. for web content, LexisNexis or Factiva for news, and TVEyes for broadcast television.

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