ImPRessions - Crenshaw Communications

DECEMBER 4, 2018

Public relations is an intensely competitive industry. Jobs are more in demand than ever, as brands in every vertical and size have come to recognize the value of positive reputation and third-party endorsement. At first glance, it seemed like a “safe” brand, unlikely to encounter reputation threats.

B2B 159

B2B Apparel Product Launch Agency 159

ImPRessions - Crenshaw Communications

OCTOBER 11, 2018

Good public relations can be an essential way for a brand to stand out from the pack, especially in the B2B/ technology sector. His accomplishment has helped cement a reputation as an authority in a poorly understood sector. Levie is calling for more digital privacy regulations – something not always expected from a software provider.

Brand 196

Brand Branding Reddit B2B 196

ImPRessions - Crenshaw Communications

MAY 15, 2018

A crisis situation presents abundant challenges for public relations and business leaders, not the least of which are the critical first communications. The tone of the language, the medium of the message, and its timing contribute to public perception of a company’s management of the situation. Five crisis PR first responses.

Crisis 136

Crisis Privacy Airlines Facebook 136

Waxing UnLyrical

FEBRUARY 19, 2014

But with more and more monitoring platforms gobbling up big data, and as individuals become increasingly concerned about their personal privacy rights online, social media privacy training and social media surveillance training have become equally critical. Let’s focus on employee privacy in the workplace. In the U.S.,

Social Media 96

Social Media Privacy Media Training 96

ImPRessions - Crenshaw Communications

AUGUST 24, 2018

Is there a need to build or improve reputation? Prioritize your audiences, from customers to stakeholder groups that may include employees, funders, distribution partners, and others. For example, direct-marketing will nearly always have an impact on demand generation, while PR affects brand visibility and reputation.

Writing 136

Writing How To Pitching Privacy 136

Reputation Us

MAY 12, 2020

As the president of ReputationUs and with 28 years of experience behind me, I have been striving to refine the art of managing corporate reputations during a crisis into a well-honed specialty. You will see how good your communications, strategy, infrastructure and reputation are, and what needs to change. Expose them.

Crisis 78

Crisis Financial Banking Crisis Management 78

ImPRessions - Crenshaw Communications

OCTOBER 11, 2017

At a certain point, most small businesses outgrow their first forays into public relations. These early arrangements can include a junior in-house employee or possibly a “shared” situation where the PR function is wedged into marketing or even customer service. But we in public relations do.

Company 136

Company Interviews Reputation Privacy 136

MaccaPR

FEBRUARY 19, 2018

No matter what the intention, recognize that every rude Tweet or callous Facebook post from a misguided employee or manager is now as public as a news release fired out globally. But how many are also monitoring what their own employees, franchisees, and managers are posting? It’s unclear what protocol Washington, D.C.-based

Instagram 98

Instagram Crisis Local Privacy 98

Reputation Us

JANUARY 11, 2016

The health care PR professionals at LT Public Relations considered the latest insights from industry conferences and the company’s health care clients to identify the top trends affecting health care communications in 2016. Casey Boggs is president of Portland-based LT Public Relations. Make securing patient data a priority.

Communications 60

Communications Insurance Insurance Privacy 60

ImPRessions - Crenshaw Communications

MAY 18, 2018

The shooter’s phone was ultimately cracked without Apple’s help, but its stand on privacy was consistent with long-held principles and arguably those of its core customers. But the storytelling should go beyond the founders and employees. government when it refused to unlock the San Bernadino shooter’s iPhone.

Brand 149

Brand Branding Storytelling B2B 149

Critical Mention

JUNE 13, 2018

These examples will provide your team with strategies on how to communicate effectively and reboot your reputation in the public eye. million fake bank and credit accounts had been falsely created by employees. The company said its unrealistic sales goals for its employees encouraged unauthorized bill pay and new bank accounts.

Company 87

Company Banking Crisis Facebook 87

The Stalwart Blog

NOVEMBER 18, 2019

Dave Oates: Hey, thanks for joining us for another edition of the Public Relations Security video cast where we talk to experts in all facets of crisis events and crisis management. It happens a lot where you see companies delay their disclosure of that to the public and it really compromises their trust, but where do you fit into that?

Data 60

Data Privacy System Crisis Communications 60

Sword and the Script

OCTOBER 25, 2022

Heightened customer reputation, improvements to retain customers, reorganizations.”. It’s expanded to include public affairs and government relations as the norm.”. Adherence to privacy regulations.”. Public engagement opportunities were thwarted by COVID. Blended media. Retention and restructuring. More internal comms.

Communications 120

Communications Crisis Internal International 120

David PR Group

OCTOBER 12, 2016

An executive inadvertently posts a tweet with confidential information, employees offer-up opinions on controversial subjects and find themselves in hot water, and social media departments inadvertently publish offensive images. Most companies have an employment agreement or handbook which offers guidance on employee conduct.

Policies 40

Policies Social Media Handbook Guidelines 40

Stephen Waddington

AUGUST 13, 2018

There’s a growing recognition of the opportunity to use the social web as a means of engaging directly with a variety of stakeholders including customers, employees, prospects and suppliers. Log into your account and head to the settings and privacy section. Here’s how to build a profile. LinkedIn is a good start point.

LinkedIn 115

LinkedIn How To Privacy Google 115

Shift Communications

AUGUST 4, 2015

These guidelines apply to (COMPANY) employees or contractors who create or contribute to blogs, wikis, social networks, virtual worlds, or any other kind of Social Media. Make sure your efforts to be transparent don’t violate (COMPANY)’s privacy, confidentiality, and legal guidelines for external commercial speech.

Guidelines 60

Guidelines Social Media Media Privacy 60

Stephen Waddington

MAY 8, 2018

Every member of staff has a role to play in public engagement. The NHS is striving hard to modernise as it navigates the through the toughest challenges of a lifetime, challenge that can only be overcome if it embraces an honest dialogue with the public,” she says. “An Therein lies one of greatest opportunities for the NHS.

Communications 63

Communications Healthcare Print Community 63

David PR Group

MAY 27, 2015

After learning that a fellow employee was fired for lying on his application, Geffen sorted every piece of mail coming into William Morris. Here’s a sample of what recruiters most commonly find on social media that knocks a prospective employee out of contention: Provocative or inappropriate photographs or information. –John.

Google 40

Google Reputation Privacy Fashion 40

Sword and the Script

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. Public relations will be pivotal in elevating trust through promotions of client wins, industry accreditations, awards, analyst remarks and influencer endorsements. .” ~ Cori Webb , Marketing Director, ChurnZero 3.

Writing 190

Writing Communications Marketing B2B 190

Flatiron Communications

FEBRUARY 16, 2015

Not too long ago, positive change inevitably occurred following an embarrassing news report of a company behaving badly, e.g., shafting its employees out of their justly earned wages. In a Daily Beast piece that asks “Will big service industry corporations finally be held accountable for the money they cheat from their employees?,”

Crisis Management 28

Crisis Management Crisis Insurance Insurance 28

Sword and the Script

DECEMBER 20, 2022

Brands will look to public relations professionals to help them not only write compelling content but also place it in industry trade publications and other media outlets that may be a fit. Michelle Garrett , Public Relations Consultant and Writer, Garrett Public Relations. More show and less tell.

Marketing 187

Marketing Content Marketing Data Social Media 187

Buzzstream

JANUARY 5, 2024

They typically use a mix of public data, crawling technologies, and databases to find and verify email addresses. At this point, ChatGPT can’t find someone’s email address for you for obvious privacy concerns. For example: Yellowpages has contact information and sometimes individual employees.

How To 83

How To LinkedIn Tools Google 83

Presspage

AUGUST 12, 2022

Those who’ve achieved it have to focus harder on details like procedures and training manuals, as the size of the business separates the founders from employees and formal processes replace face-to-face contact. All maximizing publication potential – and impact. Scale is a strange thing, isn’t it.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

Presspage

AUGUST 12, 2022

Those who’ve achieved it have to focus harder on details like procedures and training manuals, as the size of the business separates the founders from employees and formal processes replace face-to-face contact. All maximizing publication potential – and impact. Scale is a strange thing, isn’t it.

Enterprise 78

Enterprise Communications Privacy Pharmaceuticals 78

David PR Group

JULY 28, 2015

He frowned as we upped the count to likely north of 50, when considering the camera-phone-bearing customers and employees. Any misstep could turn into an online reputation issue within moments. Now, don’t get me wrong, I’m not anti-technology or a privacy zealot. Can your reputation withstand increased surveillance?

Reputation 40

Reputation Viral Privacy Retail 40

Ethical Voices

NOVEMBER 21, 2022

As Thanksgiving approaches, I wanted to take a minute and just say how thankful I am to the outstanding students in my Public Relations Ethics class (COM525) as Boston University. Are managers and employees held equally accountable for ethics violations? Banks Cutting Customers with Bad Reputations . Conflicts of interest.

Ethics 73

Ethics Sports Employee Privacy 73

PRSay

AUGUST 14, 2019

Shaw oversees the narrative and reputation of one of America’s most ubiquitous companies. . If you’re going to be successful in reaching 130,000 employees, then you have to be consistent [with your messaging] and have the patience to stick with it,” he says. We have 130,000 employees. We ran a base newspaper.

Internal 66

Internal International Conference Public Affairs 66

The Hoffman Agency

AUGUST 29, 2019

Fellow Hoffman employees Nicolas Vavuris, Sarah Collins, Caitlin Kruell and Mikaela Farasyn. Some China-based companies don’t value privacy and security — we are focused on changing this stigma. To find out more about our privacy rules, please read more here: [link]”. In some cases, the employees were fired. Scenario #4.

Crisis 31

Crisis Airlines Privacy Crisis Communications 31

Stuart Bruce

OCTOBER 30, 2014

My name is Stuart Bruce and I’ve been tasked with speaking to you about the future of social media and its impact on public relations. I’m a member of the elected council of the UK’s Chartered Institute of Public Relations and also a founder member of its social media panel. Public relations has always relied on relationships.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

ImPRessions - Crenshaw Communications

AUGUST 8, 2017

Simmering issues of diversity and gender discrimination in the tech industry were spotlighted this week when an internal memo penned by a Google engineer went viral, causing a public relations earthquake for the company. On Monday CEO Sundar Pichai told employees that the memo had violated company rules. and regulatory burdens at home.

Google 185

Google Reputation Engineering Internal 185

David PR Group

NOVEMBER 17, 2016

They can have a major impact on your online reputation. That’s 47 percent of possible employers, employees, human resource professionals, college recruiters – and customers for your business. The day after the election, Matt Maloney, the CEO of food delivery company Grubhub, sent an e-mail to employees that was critical of Trump.

Social Media 40

Social Media Reputation Media Employee 40

Sword and the Script

DECEMBER 11, 2018

In an era of ‘fake news,’ is more important than ever for organizations to be honest and transparent in direct everyday communications with employees, investors, customers, and communities, whether that communication is person to person, through social and PR content, or with traditional media.”. – Colleen Martell | Martell Communications.

Social Media 90

Social Media Marketing Media Creativity 90

ImPRessions - Crenshaw Communications

DECEMBER 27, 2016

2016 had plenty of the kind of the kinds of news-making crises that public relations people dread. Here’s our list for the top stories that damaged brand reputations, wrecked careers, and kept media and PRs working overtime. But Stumpf at first seemed to blame rank-and-file employees, 5300 of whom were fired over the scandal.

Banking 202

Banking Pharmaceuticals Crisis Management Journalism 202