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Magenta Nation: Healthcare and Income Inequality

Scott Public Relations

As the divide in wealth continues to grow, it will have a negative impact on other public policy issues as well—including healthcare. Income inequality is a terrible companion for a healthcare system based on a fee-for-service model.

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Healthcare and the Wealth Gap

Scott Public Relations

As the divide in wealth continues to grow, it will have a negative impact on other public policy issues as well—including healthcare. Income inequality is a terrible companion for a healthcare system based on a fee-for-service model.

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Advancing Healthcare’s Abilities: ABS Virtual Office

Scott Public Relations

Technology is rapidly changing the nature of healthcare: its capability, delivery, and efficiency. Healthcare organizations are constantly coming up with new innovations to improve the abilities of physicians and the outcomes of care, particularly in fields that present more challenges. One of the latest advances, the ABS Virtual Office from Alternative Behavior Strategies (ABS) , is a prime example of how healthcare integration is creating a better system for all involved.

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Advancing Healthcare’s Abilities: ABS Virtual Office

Scott Public Relations

Technology is rapidly changing the nature of healthcare: its capability, delivery, and efficiency. Healthcare organizations are constantly coming up with new innovations to improve the abilities of physicians and the outcomes of care, particularly in fields that present more challenges. One of the latest advances, the ABS Virtual Office from Alternative Behavior Strategies (ABS) , is a prime example of how healthcare integration is creating a better system for all involved.

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State of Healthcare Content Marketing: 5 Trends Transforming the Industry

Contently - Strategy

But the rise of digital health content has complicated the way people think about healthcare. More importantly, what should doctors, hospitals, insurers, and healthcare companies do to improve the state of healthcare content online? The same holds true for healthcare content.

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How companies can build trust with employees amid ongoing turmoil

PR Daily

RELATED: Join us July 29 for our Employee Communications & Culture Virtual Conference ]. The Edelman Trust Barometer found several key areas where business is expected to take the lead: Nearly 8 in 10 employees expect their company to act on one or more societal issues.

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Miranda Dini Appointed Global Healthcare Lead for AVENIR GLOBAL

Shift Communications

AVENIR GLOBAL, one of the top 15 largest communications firms in the world, has more than 1,000 employees in key strategic markets across Europe/Middle East, the United States and Canada.

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Healthcare Public Relations

Presspage

Creating change in healthcare is difficult. Creating positive change in healthcare public relations within health systems and hospitals can be just as difficult. In this article, we outline steps you can take to build a successful healthcare newsroom. When it comes to Healthcare PR, storytelling is incredibly important. News in healthcare is difficult to communicate. Healthcare is also a highly charged and politicized topic globally.

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Healthcare Communication Strategies During Pandemic

5W PR

With the COVID-19 pandemic disrupting operations within the healthcare industry, it’s crucial for healthcare communication pros to develop and implement unique internal healthcare communication strategies. 4 internal communications strategies for healthcare PR. #1.

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Employee Morale and Patient Experience Belong in the Same Conversation

Reputation Us

If you follow healthcare at all these days, you know there is a great deal of discussion about the “patient experience.” Patients have more choices than ever regarding their healthcare. The post Employee Morale and Patient Experience Belong in the Same Conversation appeared first on LTPR. Uncategorized communications Employee Morale Healthcare internal communications Patient Experience PR

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State of Healthcare Content Marketing: 5 Trends Transforming the Industry

Contently - Strategy

But the rise of digital health content has complicated the way people think about healthcare. More importantly, what should doctors, hospitals, insurers, and healthcare companies do to improve the state of healthcare content online? The same holds true for healthcare content.

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Announcing Ragan’s Employee Communications Awards finalists

PR Daily

Entrants in Ragan’s Employee Communications & Top Places to Work Awards never cease to amaze. We are planning to announce the winners of our Employee Communications on March 16. Employee Communication Campaign of the Year. Employee Communications Team of the Year.

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Help Wanted, Marketing to Prospective Employees

Mindful Marketing

You’ve likely seen signs in restaurants, ads from retailers, and posts on social media from other service providers announcing pressing needs for more employees. I’m sharing below my recommendations for more effective marketing to prospective employees.

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Addressing media inquiries when an employee has coronavirus

PR Daily

Messages to clients, customers and employees should be clear and concise, showing you are in control and staying abreast of the hourly updates from health and government officials. Messaging should demonstrate compassion for hardships that clients and employees are facing.

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#18: The future of storytelling in healthcare communications

NewsWhip

The future of storytelling in healthcare communications. Real Chemistry’s Practice Leader of Media & Engagement Becky Vonsiatsky joins NewsWhip’s CEO Paul Quigley to discuss how healthcare storytelling will continue to connect authentically with key audiences, wherever they are.

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PRSA Health Academy Conference: Key Takeaways

Reputation Us

Communications Tools Healthcare PR Internal Communication PR Best Practices communications Employee Communications Healthcare Healthcare Communications healthcare pr agency healthcare pr firm healthcare public relations LT Public Relations marketing media relations Patient Experience portland public relations PRSA PRSA Health Academy public relations reputation management social media

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Daley’s Razor: On Healthcare Communications & Fake News

PRSay

Now, Daley’s Razor is an edict to all of us in healthcare communications as we rally against fake news, propagated either by false motives or old fashioned apathy. Compelling messages that don’t have the benefit of being true aren’t hard to find in healthcare. Often, people who work in healthcare sometimes fall into the trap of thinking that the truth alone is enough — that education and awareness are the goal. “Compelling, if true.”.

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How top healthcare communicators get more out of their content

PR Daily

One sure way to crack the code—attend Ragan’s Healthcare Communicators Conference on May 1–3 at world-famous John Hopkins Medicine in Baltimore. Discover how to: · Create must-read content for employees, patients, and physicians. · Hear expert communicators from the most respected organizations in the industry—John Hopkins Medicine, CHG Healthcare and Orlando Health to name just a few!

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Why and how to yield your social media account to employees

PR Daily

GE Power recently showed how an industrial company can obtain strong results by letting employees control its social media accounts. The employees—three engineers and a welder—took turns giving behind-the-scenes insights into how the company builds, tests and repairs its gas turbines.

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Instacart, Amazon employees strike over COVID-19, Macy’s furloughs employees, and Google thanks health care workers in video

PR Daily

The video, which has been watched nearly six million times in less than two days, is accompanied by this message: As the world faces an unprecedented health crisis, we thank the entire healthcare community for sacrificing so much to save so many. Don’t treat your employees as commodities.

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Astellas Pharma’s strong employee culture an antidote to the current crisis

PR Daily

As vice president of communications for Astellas US, Moyra Knight’s team is helping to get the word out to employees, plus the patients, partners and other stakeholders, that Astellas is committed to their health and safety. The company’s vice president of U.S.

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Uber scandal, Google employees want data protections and how marketers spend their ad money

PR Daily

Google employees want more from the company in protecting abortion-seekers. A new report from NPR sees Google employees asking for more from their company in terms of protecting abortion-seekers who use the search engine and other Google products.

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Ford Motor Company, SMS Assist, and Aflac nab top honors in Ragan’s Employee Communications Awards

PR Daily

Along with the many other winners of Ragan’s 2021 Employee Communications Awards, these companies represent the very best in employee engagement and internal comms. Ragan has recognized these organizations in its Employee Communications Awards Class of 2021.

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Flash sale: Save big on this healthcare PR conference

PR Daily

The pros from Mayo Clinic , CHG Healthcare Services and NYU Langone Medical. Create engaging branded videos that convey your corporate culture to employees, prospective hires and members of the media. From Ebola to Zika, health care crises are neither uncommon nor trivial. Do you have a plan in place to identify, assess, understand and cope with a serious health care communications crisis?

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Being a Successful Communicator For Your Team

Scott Public Relations

By helping the leadership convey the overall direction and mission of the company, they can bring employees together to pursue common goals and demonstrate to them the value that their work brings for the organization overall. Communicators can shape internal messaging to give employees a better understanding of their purpose and make their message resonate from the top down. Download our e-book, “ The C-Suite Asks, We Answer: The Top 6 Questions About Healthcare PR.”.

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J&J stresses ‘open communication’ after vaccine pause, a quarter of U.S employers provide vaccine access, and Pinterest ends employee NDAs for discrimination claims

PR Daily

We have been working closely with medical experts and health authorities, and we strongly support the open communication of this information to healthcare professionals and the public.”. Pinterest announces an end to employee NDAs in workplace discrimination settlements.

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Employees gone rogue—5 immediate PR steps to save your company

Agility PR Solutions

Why do employees go rogue? Catherine Erikson, VP of Sales and Marketing (HealthCare Marketing Group) sums it up by saying that encountering rogue employees is an organic part of developing and growing a successful business. The post Employees gone rogue—5 immediate PR steps to save your company appeared first on Agility PR Solutions.

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Zoom chief focuses on winning back trust, Hobby Lobby closes and furloughs most employees, and Apple makes COVID-19 face shields

PR Daily

We hope that increasing the availability of fabric, non-medical grade face masks from Etsy sellers will allow more medical and surgical masks to reach the people who need them most: frontline healthcare workers.*. VIRTUAL EVENT: Keep employees informed, engaged and inspired ].

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This Is Our Lane: Why Gun Control is a Health Issue

Scott Public Relations

Two weeks later, a disturbed veteran stormed the same venue, blasting employees and dancers with a semi-automatic pistol, before killing himself. Or the emotional damage to the healthcare providers who deal with physical damage caused by one human to others. If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations.

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This Is Our Lane: Why Gun Control is a Health Issue

Scott Public Relations

Two weeks later, a disturbed veteran stormed the same venue, blasting employees and dancers with a semi-automatic pistol, before killing himself. Or the emotional damage to the healthcare providers who deal with physical damage caused by one human to others. If you’re in healthcare, insurance, technology or other professional services industries, and need help with a PR, marketing or social media campaign, contact Scott Public Relations.

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Treating Employees as VIPs: Six Staff Communication Tips

Reputation Us

Across the board, whether a financial services company or a healthcare […]. The post Treating Employees as VIPs: Six Staff Communication Tips appeared first on LTPR. A solid communications strategy starts with prioritizing your internal audience One of the most overlooked types of communications for companies is addressing their internal audience. In my 22 years of professional business experience, I have rarely seen a client have really solid internal communications.

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GitHub apologizes for firing employee over ‘Nazi’ remark, hospitals and governments turn to influencers for COVID-19 campaigns, and the NRA declares bankruptcy

PR Daily

Here are today’s top stories: GitHub apologizes for firing employee over ‘Nazi’ remark. The company issued a mea culpa after it fired a Jewish employee on Jan. We expect all employees to be respectful, professional, and follow GitHub policies on discrimination and harassment.

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Netflix, Apple terminate outspoken employees, U.S. workers increasingly make demands of employers, and IATSE union offers labor messaging lessons

PR Daily

Apple Maps program manager Janneke Parrish, who co-founded an employee activist group called #AppleToo that began publishing employee stories of harassment and discrimination, told The Verge that she was fired this past Thursday.

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The Major Ethical Issues in Employee Communications – Ethan McCarty  

Ethical Voices

Joining me on this week’s episode is Ethan McCarty , the founder and CEO of Integral , an award-winning employee activation agency serving leaders of communications, HR, marketing, and technology. Ethical perils in personalizing employee communications.

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How the FDA is Keeping Up with the Kardashians

ISEBOX

The issue for healthcare PR pros is accountability and control over the people distributing your content. While it’s taking the FDA awhile to issue regulations on healthcare PR and marketing efforts online, the Agency did release lengthy Guidance on compliance in January 2014. The italics are added here to point out the three issues for healthcare communications professionals to avoid the dreaded FDA Warning Letter: What qualifies as content?

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Airbnb lays off 1,900 employees, Nike donates 30k shoes to health care workers, and James Corden debuts a ‘Pet Gala’

PR Daily

Here are today’s top stories: Airbnb lays off 1,900 employees. Affected employees will also be offered health care benefits, either through 2020 or for 12 months, four months of mental health support, their company laptops and job placement assistance.

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3 essential lessons from health communicators to keep you going after COVID-19

PR Daily

We launched the crisis plans we’d been preparing as incident response centers were set up, and employees were sent to work from home. This strategy was critical in navigating the pandemic, aligning employee expectations, and strengthening engagement and trust.

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How companies are preventing turnover right now—and fighting to bolster retention

PR Daily

FREE GUIDE: How to build an employee advocacy program ]. Fifty-seven percent of employers believe they will be successful in preventing further employee turnover. ( Or, more likely, a failure to recalibrate expectations, policies and tactics based on employee feedback.

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FDA Guidance on Drug Advertising: Compliance Questions for Pharmaceutical Communications Professionals

ISEBOX

While any pharmaceutical firm or marketing agency should always rely on legal experts for the critical details, there are some key points healthcare PR pros need to know. Are you generating content through an employee or agent who is acting on behalf of your firm to promote the firm’s product? into trouble: She’s an employee that commented on Facebook about the firm’s product, so the firm is responsible for the content provided.

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LG touts strategy in decision to stop making phones, Publix hits back on ’60 Minutes’ investigation, and how businesses are using employee wellness data

PR Daily

Our safety record is 2X better than when plant was UAW & everybody already gets healthcare.”. Put the wellbeing of your employees front and center to remind stakeholders of the human element underscoring your decision.