Survey: Employees favor diverse leadership, but companies are lagging

PR Daily

Only 35 percent of full-time employees report that they have equal male and female leadership, and fewer than 18 percent have substantial female leadership, reports DesignRush , a B2B marketplace connecting brands with agencies. employees ages 25 to 80.

Responsible communication leadership: putting employees first

PR Conversations

Following the financial crisis in 2008, management thinkers and others have rightly questioned the role of business leaders in society. It seems that shareholder greed trumps employee and common interests. A new term coined: responsible leadership. care for employees; and.

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Walmart KOs violent-video displays but keeps guns, Uber spins bad financials, and blackface at Belgium’s Africa Museum draws ire

PR Daily

RELATED: Join us for our Leadership and Executive Communications Conference ]. billion during this year’s second quarter—which, besides Kraft Heinz, General Electric and Newell Brands—is more than the remaining S&P 500 companies lost within their entire 2018 financial year reporting.

Looking at Leadership Today: Amy Lyons, SHIFT President

Shift Communications

In honor of Presidents’ Day, we sat down with SHIFT’s President, Amy Lyons , to get her thoughts on leadership and management in public relations and beyond. There are a growing number of women taking on leadership positions in marketing and PR, including here at SHIFT.

7 tips to develop your employees as brand ambassadors

PR Daily

Your employees are often your company’s best storytellers. warns that starting an employee activation initiative with your HR department or upper management can backfire. Employees may be skeptical if HR or leadership pushes them to act,” he says. “If

Google ordered to let employees speak out, how PR pros feel about the future of influencer marketing, and WeWork loses comms chief before IPO

PR Daily

Here are today’s top stories: Government to Google: Let employees speak out. The National Labor Relations Board has ordered Google to reassure employees that they are allowed to share political opinions and speak out about workplace issues, according to a report in The Wall Street Journal.

How communicators can change their organization’s objectives

PR Daily

Throughout the past century, business leaders have debated whether a corporation should pursue, as its sole goal, profit for shareholders and owners or more complex, diverse benefits to employees and society. . Your main constituencies are your employees, your customers and your products.”.

CVS and Walgreens join anti-gun trend, Forbes admits gender bias in innovators list, and why many employees criticize your brand

PR Daily

Good morning, PR pros: Nissan still hasn’t found the bottom of its leadership crisis : CEO Hiroto Saikawa resigned Monday. The carmaker has struggled to defend how it operates after investigations into the leadership of Chairman Carlos Ghosn resulted in jail time for its former chief.

TikTok’s ads anger influencers, Instagram tests ‘Group Story’ feature, and Houston Rockets apologize for Hong Kong tweet

PR Daily

Also: Brand managers can do better at monitoring reputation, Unilever vows to ditch plastic, and HSBC to lay off 10,000 employees. Along with external messaging, ensure you empower your workforce to participate in your vision and values through employee activism efforts.

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Walmart pushes back on gender bias claims, digital marketing is rising, and WeWork’s CEO apologizes for IPO debacle

PR Daily

The superstore retailer has been hit again with complaints about unfair compensation of female employees. Co-founder and CEO Adam Neumann shared with employees that he was “humbled” after the company failed to launch with its IPO this week.

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Away chief is out over toxic culture, Morgan Stanley to cut 1,500 jobs, and KFC’s chicken-scented Yule log sells out fast

PR Daily

Also: Social media managers tweet parodies of viral art installation, this year’s PR winners and losers, remote employees are more productive, and more. Why it matters: Though internal communications are meant for employees’ eyes, those messages could wind up in external channels.

5 essential topics that job seekers want you to address

PR Daily

Employee testimonials. However, genuine testimonials from real employees can be a powerful recruiting tool. If employees come across as scripted, stiff or robotic, your testimonials might scare candidates off. Financial status. Employee Engagement Marketing

Will your culture scale as you grow? Ask these 9 key questions

PR Daily

Are you a talent magnet for candidates and employees, with persuasive answers to the big questions: “Why do we exist? Clarity about your employee value proposition, employee experience and employer brand is essential when you’re scaling your workforce. The leadership question.

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It’s time to put PR ethics front and center

PR Daily

Ethical mishaps can cause corporations to lose customers, business partners, income and stock value, according to the Consequences of Managerial Indiscretions: Sex, Lies, and Firm Value , a study published in the Journal of Financial Economics.

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Execs reveal disconnect between culture priorities and practices

Agility PR Solutions

While 100 percent of executives agree that organizational culture impacts financial performance, less than half (48 percent) say they monitor culture to mitigate risk, according to new research from Eagle Hill Consulting.

How Goldman Sachs showcases its leaders in authentic messaging

PR Daily

The latter is true for Kaydee Bridges , Goldman Sachs’ VP of digital and social media strategy, who spoke at Ragan’s 2019 Leadership and Executive Communications Conference in Washington, D.C. Choose platforms that play to your execs’ (and employees’) strengths.

6 Ways to Encourage Innovative Thinking and Drive Organizational Success

PRSay

Brad MacAfee will be presenting a professional development session on “ Innovation in Leadership ” on Monday, Oct. There were challenges: limited client visibility and minimal access to leadership. Porter Novelli is not the largest global agency in terms of financial or employee size.

The PR Case For The Social CEO

ImPRessions - Crenshaw Communications

The CEO job was mainly to deliver a strong financial performance. When used well, social media blends direct communication with customers and employees, thought leadership, and brand-building. A social media presence can help with recruiting and employee communications.

Walmart garners backlash for pro-gun shirts, Olive Garden offers lifetime pasta pass, and 70% of employees want job training

PR Daily

Walmart KOs violent-video displays but keeps guns, Uber spins bad financials, and blackface at Belgium’s Africa Museum draws ire. Your employees want to learn new skills. According to a study from Clutch , 70% or employees say they would participate in employer-provided job retraining.

Kroger joins push for tougher gun laws, consumers readily change brands, and WeWork’s founder walks back trademark sale

PR Daily

Also: Nissan’s leadership crisis escalates, MillerCoors wins an injunction over corn syrup messaging, and Vienna reigns as the world’s most livable city. The company is facing a fresh leadership crisis after CEO Hiroto Saikawa admitted he had been overpaid.

Merged banks’ new Truist moniker draws criticism online

PR Daily

It wrote in a press release : “Truist is a brand name representative of two mission- and purpose-driven companies coming together to serve our clients as a true financial partner,” said SunTrust Chief Executive Officer Bill Rogers, who will be President and Chief Operating Officer of the combined company until he succeeds King as Chief Executive Officer in September 2021. RELATED: Join us for our Leadership and Executive Communications Conference ].

Dogs drive online engagement for UPS, Girl Scouts offer cookies with a message, and Facebook defends stance on political ads

PR Daily

The accounts’ continued high engagement numbers attest to the power of employee ambassadors and organically grown online communities.

How PR pros see their budgets changing in 2020

PR Daily

In a recent survey, we asked more than 300 communications pros how they were planning for the coming financial year, and almost half the respondents said their budgets would hold steady. Leadership Communications PR Industry Research The Workplace

The Competition and Industry Gets a Vote on Your Marketing

Sword and the Script

This might occur during the development and launch preparation for a new product, the turmoil caused by cost-cutting, or the chaos of a reorganization, and sometimes, in preparation for a financial transaction. Marketing Dufflebag drag market research marketing leadership

Warren Buffet Underscores the Value of Reputation

Sword and the Script

It may be hard to quantify the value of a reputation but it sure is meaningful when one of the world’s most prominent financiers says it’s important. He told legislators that his message to employees then was: “Lose money for the firm, and I will be understanding.

Ethisphere’s Global Ethics Summit Recap: Diversity as a Business Imperative

PRSay

Stuart said that diversity metrics aren’t just important in informing consumers — they also help prospective employees know about their future work environment. “Employee candidates are going to be putting pressure on you to make sure the work environment is inclusive.”.

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6 Ways to Improve Your Business Expertise and Strengthen Your Ethical Core

PRSay

For example, this month BEPS is sponsoring the webinar “The Ethical Expectations of Leadership.”. Some of the core competencies tested through the process include business literacy, organizational structure, leadership skills and problem solving.

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Instagram offers ‘Product Launch’ stickers, Credit Suisse’s COO departs over spying scandal, and how communicators will use email in 2020

PR Daily

Uber employees report sagging spirits as the company has cut positions and perks since going public. When you are ready to woo investors, don’t overpromise, and make sure you have the right leadership team in place to project stability and long-term profitability.

“Stakeholder Value” Is Good PR — And Good Business

ImPRessions - Crenshaw Communications

We specialize in messaging to those very stakeholders, especially employees, partners, and customers. Nearly 200 major CEOs signed on to invest in employees and serve customers as well as deliver for shareholders.

Relationship Advice: Your Nonprofit Organization and Building Community Organization Partnerships

Waxing UnLyrical

To prosper over time, every company must not only deliver financial performance, but also show how it makes a positive contribution to society.”. This creates a reciprocal, positive outlook of your company and your employees. Create an employee advocacy cohort.

3 Landmark Studies that Sum Up the State of Creativity for the CMO [UML]

Sword and the Script

For example, the financial crisis in 2008 spurred corporations to reduce the number of law firms they use (big companies can easily have 100 law firms) in favor of boosting headcount in corporate legal departments and bring more legal work in-house over the course of a decade.

Ethics: It’s All About Honesty

PRSay

An account executive at a PR agency that represents a big-box retailer poses as a journalist at an event organized by a labor union trying to organize the company’s employees. Ethics Thought Leadership Code of Ethics Ethics Month

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Why the NBA’s Hong Kong Controversy Is a Timely Lesson in Corporate Responsibility

PRSay

By clearly stating the league’s position on free speech — “The NBA will not put itself in a position of regulating what players, employees and team owners say or will not say” — he positioned the NBA as the target of antidemocratic muscle tactics from the Chinese government. James also made vague references to the financial, physical, emotional and spiritual harm Morey’s tweet could have caused. Thought Leadership Crisis Communications crisis management NBA reputation management

Edelman: Trust in Organizations Collapsing Worldwide

PRSay

Two-thirds of those surveyed distrust these institutions, a figure that doubled over the previous two years, he says in a Ragan Training video, “Engaged Leadership in the Age of Populism.” In Japan—a country long known for its deference to leadership—trust is down 18 percent.

4 Corporate Communications Lessons From Hurricane Harvey

PRSay

Companies, too, have many potential allies in a crisis — including employees, industry groups, financial analysts, community and consumer advocacy groups, and think tanks. Thought Leadership corporate communications Crisis Communications crisis management hurricane harvey Social Media

Face Implicit Bias to Create a More Diverse PR Profession

PRSay

According to the 2009 piece “Diversity Linked To Increased Sales Revenue And Profits, More Customers” in the American Sociological Review, diverse hiring is seen to have a direct correlation to improved financial performance.

Boeing axes a top exec, REI takes a pass on Black Friday, and why it’s time to start using AI

PR Daily

Second, large crises often require leadership changes—and often executive departures—to show that organizations will act upon the promises they’ve made.

Who talks to (and about) colleagues like that?

PR Conversations

Even in smaller organizations, many recognize that “employee engagement” (related to where staff feel their individual contributions are valued) results in healthier work environments and trust in leadership, higher job satisfaction, increased productivity and staff retention.

What Agency Owners Need to Know Before Selling Their Business

PRSay

Some 20 years later, I did sell my business, which had 25 employees at the time — to a key employee! Establishing an employee stock ownership plan (ESOP). Thought Leadership Counselors Academy pr agencies public relations

Goldman Sachs courts young talent with a more casual dress code

PR Daily

Goldman Sachs is making a major change to its branding: Employees can now wear khakis. But since 2017, the bank began relaxing its dress code for employees in the technology division and other new digital businesses.