5W PR

OCTOBER 31, 2023

10 Networking Events for PR Professionals In the fast-paced world of public relations (PR) and marketing, staying updated with the latest trends, technologies, and strategies is vital. Educators Academy: Co-located with ICON 2023, this event offers insights into PR learning and industry trends.

Conference 78

Conference Nonprofit Education Healthcare 78

Cision

JUNE 30, 2017

But, we must continue to be a thought leader and driver of this industry transformation, not just a technology and best practices enabler. Earned media has never been more important to global business, government, education and all other walks of industry.

Communications 0

Communications Publicity Media Measurement 0

5W PR

FEBRUARY 19, 2024

Another crucial element is to leverage data and technology to tailor recommendations, content, and marketing messages to individual preferences. Focus on education, not just promotion. Highlight the benefits of the products within educational content, showing how they contribute to the overall well-being of the customers.

Consumer 78

Consumer Industry Brand Branding 78

Onclusive

DECEMBER 6, 2019

It’s critical to keep up with the latest trends, technologies, and methodologies so that your company doesn’t miss opportunities and get left behind. . Or attend classes on both topics for an education that is “twice as nice.” The world of marketing and PR evolves rapidly. PRWeek Awards. Dates: March 19, 2020. Location: New York, NY.

Conference 329

Conference Marketing Case Study Measurement 329

Shift Communications

AUGUST 29, 2023

Here’s what happened next: The media boosted coverage, mostly around ChatGPT itself but also how the technology works, the risks, the influx of VC funding and more. Coverage shifted from ChatGPT (December 2022’s top topic) and general business education to real-world application and impact.

Survey 60

Survey How To Storytelling Corporate 60

The Hoyt Organization

MARCH 25, 2024

With constant advancements in medicine and technology, healthcare organizations must have effective communication strategies to reach and engage with their target audience. Utilize Storytelling In the modern healthcare industry, storytelling can be a powerful tool to connect with audiences emotionally.

Healthcare 70

Healthcare Strategy Publicity Pharmaceuticals 70

Onclusive

JANUARY 25, 2019

Staying on top of the latest trends, technologies and strategies is paramount. The conference features over 120 sessions and workshops presented by the leading brand marketers and experts from around the world covering strategy, storytelling, ROI, demand generation, AI, and more. ContentTECH Summit. Dates: April 8-10, 2019.

Conference 256

Conference Content Marketing Marketing Internal 256

Onclusive

MARCH 19, 2019

A PR Engineer is someone who understands the value of nurturing customer relationships and is passionate about the use of data for thoughtful storytelling. If you love storytelling, are fascinated by Big Data, value relationships, and want to have a real impact on the future of a company and an industry, then we want to talk to you.

Engineering 150

Engineering Storytelling Big Data Data 150

Deirdre Breakenridge

NOVEMBER 11, 2015

ET, the #PRStudChat community will gather to discuss Creative PR and how smart PR today requires a combination of creative storytelling, powerful visual imagery and data-driven decision making. Hw founded the agency in 2012 to help organizations propel themselves forward using the entire spectrum of public relations. See” you on the 17th!

Creativity 0

Creativity Community Storytelling Agency 0

ImPRessions - Crenshaw Communications

APRIL 30, 2020

With WFH a new normal in the COVID era, listeners are consuming a vast array of podcasts across business, finance, education, entertainment, and more, and at different times of the day. . Highly rated and inspirational, every episode is packed with real-life experiences of business and success, sharp insights and storytelling.

Marketing 306

Marketing Advertising Advertising Industry 306

Deirdre Breakenridge

NOVEMBER 5, 2018

However, as PR professionals, educators, and students, we probably know that it is much easier to talk about change than actually coping with it and being in the unknown for an extended period of time. Ai has also been featured in Forbes and Inside Higher Education , and is a contributor to HubSpot Academy.

Community 150

Community Social Media Media Education 150

Onclusive

FEBRUARY 9, 2021

for technology companies) Social media management Storytelling, content marketing and copywriting Press release writing and distribution Speech writing PR event planning Market research Media training. technology, CPG, financial services, etc.)—make

Agency 195

Agency Strategy Communications How To 195

Onclusive

SEPTEMBER 20, 2017

For communicators to continue to have a seat at the table, understand the effectiveness of their efforts, and make data-driven decisions in PR planning, utilizing technology to sift through and analyze mountains of non-normalized data sets has become paramount. Who will be needed to complete implementation of tools and technologies?

Analytics 170

Analytics Measurement Data Technology 170

The Resolution Blog

MAY 7, 2019

Adam Hirsh We recently got the chance to chat to Adam Hirsch , former COO at Mashable and current senior vice president of emerging media and technology at Edelman Digital , about AI in PR. The reality is storytelling is definitely not a craft that AI can do just yet. We took this opportunity to grill Adam?—?a a bonafide tech expert?—?about

Technology 120

Technology Analysis Data Tools 120

The Hoffman Agency

JULY 21, 2020

My deep love for reading fostered an immense appreciation for storytelling that followed me throughout my education. In a world that is constantly propelled by technology, it is essential to have storytellers who can communicate to businesses and individuals how technology can add value to their work and lives.

Storytelling 59

Storytelling Technology Internal International 59

ImPRessions - Crenshaw Communications

APRIL 30, 2020

With WFH a new normal in the COVID era, listeners are consuming a vast array of podcasts across business, finance, education, entertainment, and more, and at different times of the day. Highly rated and inspirational, every episode is packed with real-life experiences of business and success, sharp insights and storytelling.

Marketing 204

Marketing Advertising Advertising Industry 204

The Hoffman Agency

MARCH 23, 2021

Before my career pivot, I covered protests, social welfare matters and education policies in Hong Kong. Now that I am on the other side of the communications equation, my journey as a storyteller continues. As an intern at Hoffman, my storytelling skills are coming in handy.

Storytelling 69

Storytelling Crisis Management Internal International 69

Onclusive

NOVEMBER 16, 2017

Unfortunately, understanding what technologies can truly measure the ROI of your efforts can be confusing. PR is responsible for digital storytelling, Earned Media and, increasingly, Owned Media. Understanding the facts about media attribution & the ROI of Growth PR.

Media 186

Media Measurement Software Storytelling 186

ImPRessions - Crenshaw Communications

OCTOBER 22, 2019

First, let’s address some common myths about public relations for technology and other startup companies. A well-designed strategic PR program influences active shoppers by inspiring them through storytelling. Where does public relations , with its roots in media relations and events, fit into the customer acquisition picture?

B2C 120

B2C Product Launch SEO Storytelling 120

The Hoffman Agency

JANUARY 26, 2021

Getting to know my teams despite the technology barriers that the pandemic created was my favorite part of the internship experience. This internship has also provided the opportunity to practice my chemistry using the elements of storytelling. Still, my time at The Hoffman Agency has given me many reasons to be grateful.

Exercises 69

Exercises Pitching Storytelling Internal 69

Newsfile

MAY 11, 2023

Furthermore, distributing a press release that announces this great achievement shows that you are invested in ESG storytelling. Community Training & Educational Internship Programs Your company may be in a position where it can train others or provide important educational opportunities.

Writing 52

Writing Energy Training Education 52

Mark My Words

JANUARY 14, 2021

Archewell is also supporting the Center for Critical Internet Inquiry at the University of California in Los Angeles, which aims to champion racial and economic justice in the technology world. ‘It’s a place where compassion matters, communities gather, and storytelling is the engine.

Technology 60

Technology Community Crisis Fashion 60

Cision

APRIL 6, 2016

Consumer adoption of technology is unpredictable, and social networking sites are dynamic and constantly innovating their products. While these channels are important and highly used, it’s more important for you to keep an eye on your specific audience – their use of technology, conversation patterns, media consumption, etc.

Employee 120

Employee Storytelling Content Marketing Leadership 120

Prohibition

DECEMBER 16, 2022

This was a great example of a playful and creative campaign which not only raises awareness of Birds Eye’s new plant-based offering but also seeks to educate people about the benefits of a plant-based diet – we really loved this one, and so did the UK media! Starbucks’ ‘Every Table has a Story’.

Creativity 71

Creativity B2C Enterprise Examples 71

PR in High Definition

JUNE 27, 2017

And as it grows, more news organisations, marketers and PRs want to get involved to explore its new storytelling possibilities. Similarly, due to technological restrictions, great VR content is limited. Or should they wait until the technology has evolved? Virtually educated. Bad content will kill VR. Not yet, anyway.

Brand 63

Brand Branding Hotels Storytelling 63

PR 20/20

SEPTEMBER 17, 2019

Experiential storytelling. It has been reborn for 2020 with some “major enhancements to provide you with deeper, highly-specialized, and more advanced education that's role and industry-specific, and tailored just for you.”. This is a good fit if you’re looking to master content technology and strategy in 2020. Tech industry.

Conference 97

Conference Marketing Case Study Content Marketing 97

Deirdre Breakenridge

NOVEMBER 23, 2016

I’m able to catch up on what’s new in technology by walking through the exhibit hall. I’ll sit in on keynotes and sessions to get the updates on pressing topics including measurement, diversity in communications, data and creative storytelling, etc. However, your shout outs can also be in your own storytelling.

Skype 150

Skype Industry Storytelling Interviews 150

The Hoffman Agency

AUGUST 26, 2021

When I first began college at the University of Oregon (UO), I thought I was going to graduate with a degree in education. Both my mom and grandma are amazing elementary school teachers, so I have been around educators my whole life.

Agency 36

Agency Education Storytelling Internal 36

The Hoffman Agency

MARCH 18, 2022

At that moment, I knew my life purpose: leveraging my skill for creative storytelling to make astounding scientific innovations approachable and interesting. I am the creative director for multiple medical clients, work as the vice president of an education program for “at-risk” youth and advocate against community nutrition inequalities.

Storytelling 36

Storytelling Creativity Study Internal 36

Sword and the Script

JUNE 18, 2019

In the B2B technology world, which is the lenses through which I example things, I’ve found PR usually reports to marketing – but supports the whole business – when a company is small or young. 22) “I am a storyteller and I look out for people.”. 63) “I am a storyteller.”. 67) “I’m a storyteller.”.

Employee 146

Employee Print Writing Survey 146

Solo PR Pro

DECEMBER 27, 2022

She also broke through the education desk at the Houston Chronicle and landed a story in the front section story for Teach For America Houston. They are incredibly happy to have received this award recognizing the storytelling, science, and technology skills we bring to our clients and the industry. Congratulations to all!

Print 58

Print Financial Journalism Healthcare 58

Flack's Revenge

OCTOBER 25, 2017

Experts and practitioners from big and small companies, education, non-profits, etc., Shareably storytelling/sharing. The field is constantly changing, and there’s never a shortage of new tech, challenges and opportunities. The day featured panels on just about every aspect of the field. Pixler photo editor.

Tools 120

Tools Enterprise Analytics Case Study 120

5W PR

JANUARY 31, 2024

Technology Public Relations (Tech PR) involves managing and enhancing the public image of technology-related companies and products. Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. This is especially effective for consumer technology products.

Technology 78

Technology Product Launch Crisis Management Case Study 78

Wadds Inc.

JANUARY 16, 2023

Marc: With only little formal education and growing up in humble environments, Abraham Lincoln not only stands as a political giant in American history, but his ability to connect with audiences as a master storyteller and persuader are most worthy of our examination. That was why I included a brief section about Lincoln in my book.

Meeting 98

Meeting Ethics Storytelling Publicity 98

The Hoffman Agency

AUGUST 5, 2022

I realized, however, that before promoting PANKH, we must educate consumers about the beautiful, traditional handcrafted items. I was particularly fascinated to learn more about the Periodic Table of Storytelling. The challenge ahead is to uplevel my understanding of tech terms and technologies.

Internal 36

Internal International SEO Storytelling 36

The Resolution Blog

OCTOBER 4, 2019

It’s essentially an ad technology that allows brands to promote their earned media by paying for it. It’s one of the only practices that, for hundreds of years, has been solely about storytelling?—?and If you add some paid activity to your PR campaigns, you can really maximise the output. and that isn’t changing anytime soon.

Advertising 120

Advertising Advertising Measurement Storytelling 120

Ishmael's Corner

MAY 5, 2015

Out of literally hundreds of PR agencies focused on the technology sector, the Holmes Report judged us as the one of the top five in the country. Every PR company with a pulse touts storytelling expertise, but it tends to be a squishy concept. Certainly, the ability to win new accounts and drive revenue growth is part of the picture.

Storytelling 60

Storytelling SEO Agency Leadership 60