2008

Bad Pitches, Good Holidays

Bad Pitch Blog

We’d be remiss if we let the holidays pass without wishing everyone in the Bad Pitch blog universe a Happy Holidays. Let’s kick 09 in the arse, ok? For those of you who frequent the Young PR Pros list, you’ll know there’s another sheriff in town over there. Greg Brooks is now a co-moderator.

Fast Five Q&A with Adweek’s Digital Editor, Brian Morrissey

Bad Pitch Blog

Anyone following Brian Morrissey on Twitter may assume he hates PR people. I’m here to tell you he doesn’t. He does hate PR spam. As digital editor at Adweek, he gets a ton of it. After seeing him out a bad pitch this morning, I sent him a note asking for his help in reducing PR spam.

Print 55

Typos Are A Big, Hairy Problem

Bad Pitch Blog

Typos are painful. They can even be career-ending. Michael Allison points us to one so funny it’s inspiring a Bad Pitch Blog contest. In the comments below, leave your best, one-line response to this job description that’s running on Monster.com.

Angryjournalist.com -- Things Are Tough All Over

Bad Pitch Blog

At one point or another, you’ll p**s off a journalist. Sometimes you’re just doing your job. Sometimes you’re just doing your job BADLY. Other times you’ll raise their ire for no apparent reason. But before you suggest a gruff editor wasn’t held enough by his mother, suck it up.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Fast Five Links: Fight for the Write

Bad Pitch Blog

Writing is one of the most critical skills in public relations. And let''s face it, everyone’s writing can improve. Here are some tips to keep your words working for you and not against you. 1) Word of the Day | Daily Writing Tips The odds of referencing a pyrrhic victory in a pitch is slim at best.

More Trending

And They Say Reporters Don’t Care…

Bad Pitch Blog

The NY Time s’ Saul Hansell dropped us a line about bad pitches recently. Of course we had to share: - My biggest problem with pitches is that at least half the ones I get, I can''t understand what the company does or what the pitch is about.

This is NOT a Pitch

Bad Pitch Blog

A news release is not a pitch. Well, neither is this intro I just received. Dear Mr. Kevin Dugan, Please consider the press release below for publication in an upcoming issue, either on-line or in print. Please let me know if you have any questions. Thanks in advance for your consideration.

Old Journalism’s Demise.Good News For Us!

Bad Pitch Blog

I am writing to you from 35,000 feet where American and something badly branded as Gogo Inflight has granted me 12 buck access to the Internet. I mean, welcome to the 2000''s, right? Today the New York Times announced another 500 cut from the payroll - and honey they shrunk the sections!

Insane Hack on Flack Action

Bad Pitch Blog

Woah, this is pure Friday fodder. From an anonymous source, we get the following exchange between a PR person we''ll call FLACK and a travel writer we''ll call HACK. We''ve changed names to protect the innocent and the insane.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Take 30 Seconds to Read!!

Bad Pitch Blog

Here’s a story of a lovely lady — who is so pissed off she turned to me to vent! Richard,” she wrote. Here’s a really stupid email pitch.” What she meant: What’s wrong with this woman?

Bad Pitch, Good Dog

Bad Pitch Blog

This is Sam, our unofficial mascot. Before going to that big kennel in the sky, he was considered the world’s ugliest dog. We''re not questioning this honor. A more informative, and attractive, breed would be the Bulldog (Reporter).

Man Bites Dog: Newspapers Outlive Themselves, Blissful Ignorance Becomes Artform

Bad Pitch Blog

News came last week that the Old Grey Lady is starting an Instant Op-Ed feature online. This new technology will "allow the paper''s Web site to post immediate expert viewpoints on breaking news," said Editorial Page Editor Andrew Rosenthal. Thank you, New York Times.

Do you send e-mail or FAIL-mail?

Bad Pitch Blog

Just got an e-mail as a follow-up to one sent to me yesterday. Evidently I cover Anime**. And evidently I fall into one of the gajillion email groups this person created for contacting Anime media. Both emails list the following groups in the TO: field. I''ve bolded my favorites.

Tools 52

How This All Got Started*

Bad Pitch Blog

We were cleaning out the archives and found our back story –- how the Bad Pitch blog was born.

Really?!

Bad Pitch Blog

We''re sorting through tons of mail and we have some decent posts brewing. But today was noteworthy as one pitch in particular made the rounds. It was not the only bad pitch out there. But as I reviewed it I was inspired to single it out and pay homage to the SNL skit Really?! with Seth and Amy.

Glinda the Good Pitch is Back! (Thanks to Carol Blymire)

Bad Pitch Blog

We’re all about pitches, good and bad. To prove it, we created Glinda the Good Pitch back in the day. But our badge of dishonor Slick has always gotten more air time. It’s a simple case of supply and demand folks. So we were ecstatic when we started receiving emails from Carol Blymire.

Why Do PR People Bother With Insolent Clients? I Mean, Really

Bad Pitch Blog

I know what you’re thinking: Here he goes, another high-powered PR exec complaining about crappy customers. Guess what? That’s what this is. I’ve heard it said innumerable times how our jobs would be magnificent—were it not for the clients.

Print 52

Facebook ? Email Marketing

Bad Pitch Blog

Anyone else getting a ton of junk email/invites/notifications on Facebook? Maybe it’s just a sign of age, or soc net fatigue, but I created a short video that offers a guideline** for sending email/invites/notifications on Facebook. The video is not about any one person or a specific group.

Are PR Tools Bad Form?

Bad Pitch Blog

Services like HARO bring us dozens of media leads in a single email. Press Release Grader evaluates our news releases to make sure they’re tweaked to deliver top online performance.

Tools 52

Help a Reporter Out and Bad Pitch Blog? OMG we’re like BFF!

Bad Pitch Blog

Peter Shankman and I spoke to a sliver of HARO’s near 30,000 members yesterday about better media relations. A flood of new folks are reading Bad Pitch Blog as a result, so I thought I’d post our top 20 posts according to AideRSS as a helpful review.

Bad Pitch Crime Fighters

Bad Pitch Blog

Guhmshoo immortalized the Bad Pitch Blog! Now if only my right hand spit fire like that.sigh. More of his work is here. Thanks Guhmshoo! Speaking of banding together to fight the good fight, I added links to our Twitter pages and our Facebook page in the sidebar below.

Samsung, Westinghouse Digital, Dotster -- STOP Doing Business with Lois Whitman, Michael Ingalls and HWH PR

Bad Pitch Blog

Some PR pros may not fully realize the level of responsibility they have to their clients. When you represent a client, your actions reflect their brand. And it’s with this knowledge that I wrote the title to this post.

We're baaack!

Bad Pitch Blog

Did you miss us? It''s been more than two weeks since we posted here. What can we say, the dog ate our password. Actually an “over eager Blogger spam attack robot from hell” thought our blog was "one of those" types of blogs.

Vote for Bad Pitch Blog in PRWeek's Blog Competition

Bad Pitch Blog

Keith O''Brien just announced a PR Week best blog competition. In doing so he pits 32 industry blogs against each other -- tournament style. Vote for the Bad Pitch blog. Click here, then click on our name to vote before end of day, Tuesday, August 5th.

New Logo, Same Old (ugly) Blog

Bad Pitch Blog

Some fun is coming in the next few days. And before the rumble begins, we are finally putting up our new blog logo. Design credit goes to Nick Kastner

Fast Five Q&A with PimpMyNews CEO John Atkinson

Bad Pitch Blog

“I heard the news today, oh boy…” PimpMyNews is a new, free service allowing you to hear the latest news from your personally selected mix of news sources and blogs. Anyone with an MP3 player and Internet access can use it.

Help a Reporter Out, Become a Media Source

Bad Pitch Blog

Peter Shankman created HARO on Facebook and this media relations tool has grown into a free media source matchmaking service with more than 14,000 members. Peter has a really big tool, but he wants your help in making it bigger. Here’s the deal.

What Does The Bad Pitch Blog Look Like?

Bad Pitch Blog

"Does it look like a pitch, Brad?" Um, yeah, I guess it does. Watch this space to see what the Bad Pitch Blog looks like

Join Ebay and Ragan Communications August 13 through 15

Bad Pitch Blog

If you’re getting this post via e-mail or RSS, you might want to click through for the context of this post. We’re happy to welcome back Ragan Communications to our site. Ragan’s latest event is Corporate Communications and the Social Media Revolution.

The Good Pitch Mantra

Bad Pitch Blog

A good pitch disappears and turns into a story. A bad pitch becomes the story. tags public relations PR media relations media good pitch bad pitch bad pitch blog

Twitter (Again) and Media Relations

Bad Pitch Blog

Twitter is like the lottery. It can pay off big, but you have to play to win. Todd Van Hoosear mentioned on Twitter that he was on a conference call with Wall Street Journal tech reporter Kara Swisher, Sam Whitmore and his Media Survey subscribers.

Some Spin Zone: A Riff On The PR Politics of Oil

Bad Pitch Blog

No Blood For Oil made for a good anti-war slogan when gas was going for the same price as Two Buck Chuck. But with gasoline now regularly priced at $4 and in Canada, where I’m sitting at Starbucks, what calculates to SIX BUCKS -- and that’s for the cheap stuff! -- I’m not so sure the saying holds.