Sat.Aug 27, 2022 - Fri.Sep 02, 2022

How To Manage Being “Ghosted” By Media

ImPRessions - Crenshaw Communications

As B2B PR pros, we’re always looking for creative ways to tell a story. We look to secure an article or segment that not only hits priority message points, but appears in an influential publication relevant to the company’s business.

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4 easy automations to improve PR agency productivity

PR Daily

From Slack to Google Data Studio, these are fast to set up and can save serious time. It’s fair to say that PR is slightly further behind the tech curve than some of its more agile cousins that you’ll find within the various fields of digital marketing.

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How brands should plan for the collision of the World Cup and Christmas

NewsWhip

This blog is a guest piece from Chris Smith, Senior Strategist at the Red Consultancy, who used NewsWhip data in their latest report on the World Cup and Christmas.

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AP Style in Public Relations: Top Five Tips for Press Releases

Landis PR

Photo courtesy of Pexels. By Diana G. Haven. Our team collectively cheered the recent release of the 56 th Edition of the Associated Press Stylebook , a spiral-bound guide widely used as a writing and editing standards-setter by the media, corporate communications and worldwide.

A Step-By-Step Guide to Managing a PR Crisis

Any brand is vulnerable to bad press, so we compiled key strategies into our PR crisis management guide. From managing your team and crafting your responses to keeping tabs on the conversation, this guide is for anyone tasked with brand management.

How PR Supports Employer Branding

ImPRessions - Crenshaw Communications

As the “Great Resignation” gives way to “Quiet Quitting,” worker engagement and employer branding is bigger than ever, and so is the PR that drives it. That wasn’t always the case.

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More Trending

CommsTech versus PR Tech in the Court of Public Opinion [PR Tech Sum]

Sword and the Script

New York, California, Texas and Florida don’t seem to agree on anything these days except they are more likely to use the term “PR Tech” as opposed to “CommTech”. Recently I’ve noticed an article discussing “CommsTech” as opposed to PR tech.

Ethical Issues with Coalitions and Front Groups – Greg Bailey

Ethical Voices

Joining me in this week’s episode is Greg Bailey, APR, Fellow PRSA, the founder of Finley + Bailey Strategic Communications. He discusses a number of important public relations ethics issues including: What to do when a client asks you to hide their identity as part of a coalition.

Keyboard shortcuts for PR pros

PR Daily

Easy productivity hacks for busy flacks. There is no shortage of resources to help PR pros be better and faster at their jobs. Want to be a stronger writer? There are tools for that (looking at you, Grammarly). Want to improve your public speaking skills? There’s no shortage of advice.

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Is Your Marketing Personalized?

HMA Public Relations

Small customized details can make a big difference in your marketing strategy. Learn more on the power of personalization in this post from Justin Liggin. Odds and Ends Marketing personalization

How Startup Leadership Can Inspire the Team to Deliver Results and Become Great

Inspiring the team to do their best, break through barriers and achieve milestones is the core responsibility of the startup leadership. Inspiring people to do great requires installing confidence and the ability to learn from setbacks and failures.

Pitching News Today

PR for Anyone

Make sure to Like and Subscribe to our YouTube Channel and ring the bell so you’re notified of new videos by clicking HERE. Watch this week’s PR Tip here. The majority of my clients are established in their business.

These were the top posts on Reddit in July 2022

NewsWhip

Welcome back to another edition of our Reddit rankings for July 2022, where once again we looked back at the top communities, posts, and link posts of the month. . Here are some of the key takeaways for this month. r/MadeMeSmile held steady as the biggest rival for r/memes.

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Steal this scorecard: A better way of measuring media coverage

PR Daily

Go beyond just counting coverage. You know it isn’t enough to just keep a running tally of how many media hits you get and use that as a sign of success.

Presspage - dirico partnership to streamline external corp comms workflow

Presspage

The process of developing and sharing content is “the bread and butter” for communications professionals. But there are many complexities in the PR content process that can make this task more complicated than it needs to be.

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2022 Media Database Buyer’s Guide

To maintain accurate contact information for journalists and influencers, a homegrown database doesn’t cut it. Cision created the go-to guide for selecting a new media database. Download and learn how to choose the right media database for you!

What Is a CTA and How Do You Write One?

PR Fuel

Did you know that, according to Hubspot, when you use CTAs as anchor text in blogs, you can potentially increase your conversion rates by up to 121%? That’s not the only thing that CTAs are good for, however, as they’re a crucial component of successful.

Back-to-School Career Booster: Volunteerism

Culpwrit

As college students return to campus, this is the right moment to think about volunteer opportunities that will help enhance resumes and future job prospects.

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Why PR pros should write in AP style

PR Daily

It can be a pain, but it can also help you secure coverage. If you’re a regular visitor to PR Daily, you’ll notice we publish a lot of articles on how to follow AP style. Like, a lot. Still, we read a lot of writing from PR pros every day and find that AP style is followed sporadically at best.

Journalists Share Top 5 Pet Peeves & Advice for PR People

Bianchi Biz Blog

We’ve found many PR professionals are making simple but crucial mistakes that are causing their pitches to be tossed or ignored based on a review of the input Bianchi PR has been collecting from journalists through our “Meet the Media” blog series.

Cision's 2022 Global State of the Media Report

For Cision’s annual State of the Media Report, journalists shared their top priorities and what PR and communication pros can do to improve their relationships with the media. Read the report and learn how to create stronger media partnerships.

Which AI-created logo do you prefer for Ethics Month?

Ethical Voices

Like many people, I have been having a lot of fun playing around with Craiyon (formerly Dall E mini) the AI tool that can create some awesome images just from a sentence. It failed me when I asked it to create an image of Syracuse Football winning a game. I asked myself, what else could it do?

That’s a Wrap…For Now

HMA Public Relations

In the final episode before hiatus, Abbie Fink and Adrian McIntyre are discussing their Copper State of Mind podcast experience together and talking about the impact of thought leadership. Hear more! Public Relations copper state of mind csom podcast thought leadership

A tough lesson in ‘off the record’ requests

PR Daily

Requesting anonymity is one thing, but don’t open your mouth until you get it. New York Rep. Carolyn Maloney just learned a lesson about going off the record. Her teacher was The New York Times Editorial Board. Or maybe she just forgot.

How can travel tech make summer holidays more sustainable?

PR in High Definition

As September approaches, the summer holiday season is almost over. It’s been great to get back to jetting off to exciting new destinations after a difficult few years for the travel industry.

Generating Leads with Facebook: A Guide for Businesses

In this Facebook guide for businesses, we’ll help you strategize with tips and techniques straight from our playbooks. We also let you in on the best practices for improving your lead gen campaigns, starting with a review of your performance metrics.

This Week in PR Ethics (9/1/22) Is it ever right to sabotage your company? Do you need an ethics advisor?

Ethical Voices

This week in public relations ethics there were some really interesting articles that look at duty, leadership and the need for counsel. Is it ever right to sabotage your company? This article generated a lot of discussion among my peers.

Good Sportsmanship On-Line

HMA Public Relations

Just as a student would respect an opponent on the field or in the debate room, the same must occur online. Read more on the importance of positive online behavior in this post from Scott Hanson. PR and Sports cyber bullying high school online sportsmanship Sports

Red Wing skips Labor Day sale, tech agency uses NFTs for social good and more

PR Daily

Plus: tweets. On Thursday afternoon, brands took to Twitter to share one-word tweets. The trend is believed to have been started by Amtrak, who tweeted , “trains” at 3 p.m. The post was retweeted more than 20,000 times and had nearly 130,000 likes after just a few hours.

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Creating a recession proof reputation

PR in High Definition

The current economic outlook is not what we’ve hoped for. With inflation rising to its highest level in 40 years , many businesses are rightly concerned about the future. Even some of the biggest tech companies are struggling with the current economic headwinds.

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

Coffee with a Journalist: Jacob Roach, Digital Trends

The TypeBar

Today on Coffee with a Journalist we’re joined by Jacob Roach , a senior staff writer from Digital Trends. Jacob covers gaming and computing devices for the publication. Click below to follow Jacob Roach on Twitter and LinkedIn.

#MediaMonday – Jessica Boehm

HMA Public Relations

Jessica Boehm of the newly launched Axios Phoenix is the latest feature in our #MediaMonday series. Meet Jessica and find out more on her publication in this post. Media Monday axios jessica boehm

High-profile media agency Broadsheet Communications wins in Top Agency Awards

PR Daily

Strong connections to tentpole media sets Broadsheet Communications apart, earning recognition as a Boutique Agency of the Year in PR Daily’s Top Agencies Awards. “We’ve We’ve arrived,” boutique agency Broadsheet Communications confidently announced this year.

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