Ronn Torossian
JUNE 11, 2025
Learn how psychology impacts headline writing in PR and content marketing. Tips to boost engagement while maintaining trust and ethical standards. The post The Psychology of Headlines in PR: Creating Impact While Building Trust appeared first on.
Agility PR Solutions
JUNE 11, 2025
Gone are the days when public relations meant writing a press release, sending it to your media list, and waiting for coverage to roll in. Technically, those days aren’t gone yet, but they don’t have the same impact as they used to. In 2025, PR is faster, smarter, and way more connected. It’s happening across […] The post 6 emerging PR technologies and their impact on industry practices first appeared on Agility PR Solutions.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Muck Rack
JUNE 8, 2025
How PR pros can use AI as a tool in crisis management
PRSay
JUNE 11, 2025
Save the date: On the next Strategies & Tactics Live, join Michael Cherenson, APR, Fellow PRSA, and Mark J. McGrath for insights on how communicators can lead in the fight for truth, trust, and public perception. Watch live on LinkedIn on June 26 at 1 p.m. ET. Registration information to follow. The battlefield isn’t coming. It’s here. A landmark international study — backed by Oxford, MIT, NYU and Cambridge — has confirmed what many in our profession already sensed.
Speaker: Karen Swim, APR
Relevance is the currency of modern media relations—and personalization is how you earn it. In this new webinar with industry leader Karen Swim, APR, we'll explore proven strategies for precision targeting and crafting personalized pitches that resonate with journalists and build stronger relationships over time. You’ll also learn how to ensure your media lists are accurate and up to date, craft outreach that gets responses, and streamline your workflow without sacrificing quality.
Agility PR Solutions
JUNE 8, 2025
You probably know how AI tools can speed up repetitive PR tasks and uncover valuable insights that once took hours to find. But with that convenience comes responsibility. Sensitive data often powers these tools. They also rely on algorithms that may not always be fair and operate in areas where trust and data transparency matter. […] The post The role of AI in modern PR: Navigating ethical considerations and data security first appeared on Agility PR Solutions.
Public Relations Today brings together the best content for PR professionals from the widest variety of industry thought leaders.
Notified
JUNE 13, 2025
Working in corporate communications for the past two decades, I’ve s een firsthand how investor relations and public relations alignment can build trust and create real business value. And in today’s environment, on top of the challenges facing IR and PR pros, stakeholders expect more clarity, more consistency and more connection from companies.
Ronn Torossian
JUNE 8, 2025
Learn how to create a winning PR strategy for award nominations with expert tips on planning, execution and leveraging recognition to boost brand credibility and visibility The post How Can I Create A Winning PR Strategy For Award Nominations? appeared first on.
Flack's Revenge
JUNE 9, 2025
It was great having Stacey Ross Cohen , Founder and CEO of NY and CT -based Co-C0mmunicatons , on our podcast. We discussed her books, including the latest, Brand Up 2.0 ; and the changes that are rocking the PR world. Stacey and I compared notes and offered advice for agency and internal comms teams. There are a number of challenges, true; but each presents new opportunities: AI: how is it helping, hurting, what should PR teams do?
PRSay
JUNE 9, 2025
The problem with long paragraphs is that they look hard to read. And because they look hard to read, people don’t read them. That’s right: Readers skip long paragraphs. So if your paragraph is too long, then you might as well stamp on it in red ink, “Don’t bother reading this. Our lawyers made us add this stuff. We formatted it this way on purpose so you’d skip it.
Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader
Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.
Notified
JUNE 11, 2025
Whether you do PR for a healthcare brand, a startup in medtech, or are working on groundbreaking research - getting the right media coverage starts with knowing the right journalists.
Ronn Torossian
JUNE 9, 2025
Learn how to build successful long-term influencer partnerships with tips on contracts, exclusivity, media protocols and performance tracking for brand ambassadors The post A Guide To Building Long-Term Influencer Partnerships appeared first on.
PR Daily
JUNE 11, 2025
Communicators and other professionals flagged corporate lines they hate. Here’s how to rewrite the script. Internal comms misfires erode trust, morale and motivation, and cause more than a few eyes to roll. So, I posed this question to my LinkedIn network: “What’s something you HATE to see in messaging from executive leadership to employees?” The flood of replies was swift, scathing and incredibly useful.
Agility PR Solutions
JUNE 12, 2025
AI tools have become a dream for PR professionals looking to scale campaigns with automation. But as AI gets increasingly smarter, we need to keep ethics at the front of the conversation. How much AI is too much? Where and how do human voices fit in? How do we draw the line between authentic PR […] The post Navigating the ethics of AI in PR: Balancing automation with authenticity first appeared on Agility PR Solutions.
Advertisement
Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.
Notified
JUNE 12, 2025
If your content isn’t built for AI-driven discovery, it might never reach the audience that matters most.
Ronn Torossian
JUNE 12, 2025
Learn proven PR strategies and tactics for launching mobile apps successfully in 2025, from pre-launch planning to influencer partnerships and performance tracking. The post Mobile App Launch Strategy: Complete Guide For 2025 appeared first on.
PR Daily
JUNE 12, 2025
Body language and tone can be critical factors. You can plan. You can talk strategy. You can memorize key talking points. But the best prep tool to combat crises is staying sincere and letting your humanity show. This is something often forgotten in the face of major disaster when there’s pressure to act quickly. It’s also not easy for every leader.
Agility PR Solutions
JUNE 8, 2025
The recent rise in popularity and adoption of virtual experiences has opened new doors for communication and brands. Traditional press conferences, media briefings, and in-person networking events are no longer the only ways to reach public journalists and key stakeholders. It is safe to say that virtual events are now a vital component of modern […] The post How virtual events are reshaping modern PR strategies: Everything you need to know first appeared on Agility PR Solutions.
Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.
Notified
JUNE 10, 2025
At our recent Meet the Media event at Nasdaq MarketSite®, we brought together top journalists and communications experts to share what it takes to get noticed – and stay relevant.
Ronn Torossian
JUNE 8, 2025
Learn how to manage corporate retreat PR with strategic planning, messaging control, content guidelines and crisis management for successful events and ROI The post Managing Public Relations For Corporate Retreats appeared first on.
PR Daily
JUNE 13, 2025
AI isn’t coming for us. It’s coming to us. Diane Schwartz is CEO of Ragan Communications. It was a simple enough question I asked of an industry friend: “How are you?” This communications leader at a large global brand shared on our video call that she was not doing so well — “awful” in fact. She suspects her job is in jeopardy, yet she was taking on more responsibility with fewer resources.
Agility PR Solutions
JUNE 10, 2025
A chatbot for business is no longer only a supportive tool, but an essential for any modern PR pro. Currently, AI chat tools are managing platforms like automating press interactions, delivering instant responses, and managing media outreach. They help to boost engagement and ensure real-time communication across the different channels. Businesses mostly use chatbots for […] The post 5 ways AI-powered chat tools are benefitting PR in 2025 first appeared on Agility PR Solutions.
Speaker: Michelle Garrett, PR Consultant, Author, Speaker
Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!
Muck Rack
JUNE 8, 2025
Bluesky for PR pros—a beginner’s guide
Ronn Torossian
JUNE 7, 2025
Learn how product roadmaps can drive media outreach by communicating company vision, planned features & strategic direction while building credibility as industry leaders The post Crafting Media Outreach With Product Roadmaps appeared first on.
5W PR
JUNE 7, 2025
User-generated content (UGC) has become a powerful tool for PR professionals seeking to build authentic connections with their audiences. According to recent studies, 79% of consumers say UGC significantly impacts their purchasing decisions, making it an invaluable asset for brand storytelling and reputation management. PR teams now recognize that traditional promotional content alone isn’t enough – modern audiences want to hear real voices and experiences from fellow consumers.
Agility PR Solutions
JUNE 10, 2025
Every business wants to be seen favorably. Regardless of the size of your company, the way people talk about your brand counts. One happy customer can draw in a lot more, while one unanswered bad review can turn off potential new clients. The amount of online conversation that occurs on social media, news websites, blogs, […] The post 7 ways media intelligence services improve brand reputation first appeared on Agility PR Solutions.
Advertisement
Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.
Muck Rack
JUNE 8, 2025
Inbound media opportunities: Different types and how to prioritize them
Ronn Torossian
JUNE 13, 2025
Learn how to integrate PR and customer support teams to boost brand success through strategic cross-promotion, better customer relationships and media coverage. The post Integrating PR and Customer Support: A Strategic Guide to Cross-Promotion appeared first on.
5W PR
JUNE 11, 2025
Public relations plays a vital role in promoting telemedicine platforms and building patient trust in virtual healthcare services. The COVID-19 pandemic accelerated telemedicine adoption, with virtual visits increasing by 78% in 2020 according to the CDC. This shift created new opportunities and challenges for healthcare providers to communicate the value of remote care.
Expert insights. Personalized for you.
195 
Let's personalize your content