Sat.Apr 05, 2014 - Fri.Apr 11, 2014

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The Use of the Word Transparency in the World of Social Media

Melissa Agnes

'By Judith Delaney, Attorney and member of Agnes + Day’s Crisis Intelligence Team. Let’s talk about the word transparency. A word that, according to the Merriam-Webster dictionary was first used in 1591. In the good old days before web 2.0, when a crisis happened it was common practice for an organization to withhold information, particularly if the information was incomplete or involved an organization’s Intellectual Property (e.g. trademarks, patents, trade secrets) or Confidential Informati

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The networks we’ve tried. and abandoned

Prakkypedia

'Why do some social networks thrive, while others fail? I’m sure you can all list a few social tools you eagerly tried out and then promptly forgot. I asked some of my friends if they’d tried and abandoned a social network or tool – and why. You’ll probably find yourself agreeing with them, while in other cases their answers will surprise you: Vern Schulz : The social media app I’ve abandoned (long ago) is Gowalla.

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Why claims that PR is dead are dead wrong

PR Matters

'I can’t be the only one who thinks former Edelman EMEA CEO Robert Phillips is dead wrong about PR in his opinion piece published in PR Week US recently, in which he claims that “PR is Dead” So I pitched the publication and they kindly accepted my counter response to his views, published today. Hope you enjoy it. . At first, there was some reactive commentary on Twitter when it went online, primarily from Mr Phillips.

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Does the New Trend of Anonymous Apps Put You at Risk?

Melissa Agnes

'With apps like Secret, Whisper, Yik Yak and Rumr gaining in popularity, organizations are left even more vulnerable. Perhaps it’s due to the fact that we help organizations work their way through targeted attacks on a regular basis, but I have a hard time understanding why these sorts of apps are continuing to be developed (primarily due to the fact that they facilitate cyberbullying).

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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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10 Reasons Why Auto Direct Messages in Social Media are Bad for Your Brand and Business

PR Matters

'It’s almost impossible to exist in social media without receiving an unwanted auto Direct Message (DM). Especially infamous on Twitter (which I love), 99% of the time the DMs sent add no value and, worse, irritate. Even Twitter itself recommends against the practice: Automating your direct messages. Including an automated “thanks for following” message to your new followers might be annoying to some users.

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Why claims that PR is dead are dead wrong

PR Matters

'I can’t be the only one who thinks former Edelman EMEA CEO Robert Phillips is dead wrong.

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Quote of the day: Watch your thoughts, words, actions, habits, character … they become your destiny.

PR Matters

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Quote of the day: Nelson Mandela on freedom

PR Matters

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Quote of the day: There are two kinds of people in this world …

PR Matters

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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Live-tweeting: from joy to disasters

Prakkypedia

'Undoubtedly one of the great features of Twitter is the ability to live-tweet something happening right now. Today we regularly see journalists live-tweeting from press conferences and, increasingly, the courtroom depending on which jurisdiction they operate in. People live-tweet from conferences and sports clubs like Port Adelaide Football Club live-tweet their matches (in this case using the #pafclive hashtag).