Sat.Jun 22, 2013 - Fri.Jun 28, 2013

Seven Acts of Random Courtesy After You Land

PR Job Coach

As I reflect on my years and experience as a career coach and a mentor I once again am reminded that there is an obligation to return the favor for the kindness and generosity of the network in securing a new gig.

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Measuring CSR: #measurePR with John Friedman

Waxing UnLyrical

I know. It’s been way too long since you’ve had a dose of #measurePR, be it the chat or a recap. I have no excuse other than to tell you I’ve been dealing with a whole lot of S.T.U.F.F.

Five Questions to Ask BEFORE You Hijack the News

Bad Pitch Blog

Thanks to Lori Russo for inspiring this post. You want to make news. We get it. You''re smart and, for several reasons, following current events when you spot a trending news story. More importantly, you see it''s an opportunity to " hijack " the story in some fashion. Take a deep breath.

Smart Measurement For Creative People

Waxing UnLyrical

Guest Post by Angie Picardo. There are many competent, successful business owners who are afraid of numbers. Yet, numbers are what help you to understand the impact of different tactics. Image: Rich Bowen via Flickr, CC 2.0.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Monday Roundup: SEO Tips

Waxing UnLyrical

Well, summer officially arrived on Friday, and with it, the longest day of the year. So it’s all downhill from here. Don’t you just love Mondays? Image: Kara Harms via Flickr, CC 2.0. On today’s roundup, we’re talking SEO (search engine optimization).

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