Melissa Agnes

MAY 5, 2014

'Hashtag campaigns are risky. Think #McDstories and, most recently, #myNYPD. When you give the public freedom to interpret a hashtag and share visuals or stories, even with the best intentions, you risk receiving negative contributions. However, this isn’t always a bad thing. Read: Hashtag Brandjack Campaigns – Lessons From #AskChevron. For example: If you’re a city that wants to launch a campaign with your city name (or something similar) as the hashtag and the goal is to get citize

How To 260

How To Crisis Examples Twitter 260

PR Job Coach

MAY 8, 2014

'More often than not how you convey your value and abilities can determine whether you end up at the top of the consideration set of a job interview. If you are prepared, can tell compelling stories of your career and chemically connect with the hiring managers, more than likely you have struck a resonant tone for a positive outcome. To cement that connection and fully bond with your job suitor, what you ask can also contribute greatly to the interview and a positive reaction to your candidacy.

Chemicals 188

Chemicals Interviews Corporate Measurement 188

PR Matters

MAY 5, 2014

'On Monday 5 May 2014, PR News kindly published my guest post on the topic, Should We Rebrand PR Because of Spin? To read the article in full, just click here.

Publicity 100

Publicity 100

The Stalwart Blog

MAY 8, 2014

'Kevin Durant unintentionally struck up a media storm with his heartfelt, tear-jerking speech this week he gave while accepting his MVP award. The Oklahoma City Thunder MVP''s standout moment was when he paid tribute to his mom, praising her for all she had done to help get him where he is today. . The timing could not have been better with Mother''s Day right around the corner.

Media 74

Media 74

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Melissa Agnes

MAY 7, 2014

'A look at Google Glass’s privacy issues and terms of service by Judith Delaney, attorney. On April 15, 2014, Google had a one day sale of its Google Glass. This beta version cost $1,500 a pop that you had to pay by using Google wallet. Needless to say a price that is not realistic for most of us. So why am I writing about this? Well, for two reasons.

Google 214

Google Privacy Data Video 214

PR Matters

MAY 5, 2014

'On Monday 5 May 2014, PR News kindly published my guest post on the topic, Should We Rebrand PR.

Publicity 100

Publicity 100

The Stalwart Blog

MAY 9, 2014

'When an employee prepares for maternity leave, they’re likely counting down the weeks (or days) until they’re done with work. For me, I worked up until the very last minute. Literally. As my husband and I headed to the hospital and I awaited my epidural, nurses were shocked to see me laying in my hospital bed with my laptop sending my final “hand over” emails to the team, posting my out-of-office message and changing my cell phone voicemail all while dealing with some intense contractions.

Pitching 60

Pitching Employee Agency Examples 60

Waxing UnLyrical

MAY 5, 2014

'Guest post by Lori Finch. Give Local America , which takes place tomorrow, May 6, is anticipated to be the largest, one-day, charitable, online crowd funding event to date. Seven thousand-plus nonprofits in 120 communities across the country are participating – an astounding number. Here’s an infographic that provides a visual snapshot of the event, including its historical context and key statistics.

Local 73

Local Nonprofit Infographics Facebook 73

Waxing UnLyrical

MAY 9, 2014

'Not to repeat this ad nauseam, but I’ve been traveling like a whirling dervish recently (still in Boston today, as a matter of fact). And recently, I had occasion to take a red eye back to DC from San Francisco. A red eye? Why? When I travel for speaking engagements and presentations, it’s virtually impossible to see and meet everyone I want to catch up with.

Travel 76

Travel Meeting LinkedIn Social Media 76

Advertisement

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Communications