Sat.Jun 28, 2014 - Fri.Jul 04, 2014

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Dramatic Emotional Exits And Destroyed Reputations

Melissa Agnes

'By Yael Grauer. There’s an episode of Girls where aspiring memoirist Hannah Horvath, played by Lena Dunham, decides that she wants to quit her job writing advertorials for Neiman Marcus at GQ. Her issues with the job were completely understandable. She wanted to be her best creative self, writing for a greater cause than simply selling a product.

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5 Ways to Beat the Facebook News Feed Update

The Proactive Report

'With over a billion users and millions of brand pages there is a glut of content on Facebook. You might have noticed it in your personal News Feed. I certainly have. “Every time someone visits their news feed there are, on average, 1500 potential stories from friends, people they follow and pages they’ve liked for them to see. Most people don’t have enough time to see them all,” wrote Facebook engineer Lars Backstrom in a blog post in August 2013.

Facebook 226
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Dear Content Creators: Stop Being Boring

Polaris

'Content. Those of us who work in digital marketing and communications instinctively ‘know’ what the word means. But, take a poll (even a non-scientific Facebook poll!) and you will find that content means many different things to many different people. For example, according to Wikipedia , content is “…information and experiences that provides value for an end-user/audience in specific contexts…something that is to be expressed through some medium, as speech, writing or any of various arts.

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The Marketing Power of Wikipedia: 8 Tips for PR Pros

MaccaPR

'As PR and marketing professionals – and consumers – we often forget about the sheer power and influence that Wikipedia has on our daily lives. Wikipedia is a permanent part of our public culture. It was even mentioned on the TV show, The Office: (Source: Rock Paper Watch ). All jokes aside, Wikipedia does have a distinct influence on the business community.

Wikipedia 101
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Peter H. Paulsen’s Inspiring Tale Continues to Resonate in 2024

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

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TCIP #004 – Simulating Crises for Crisis Preparedness with Rob Burton

Melissa Agnes

'Welcome to episode #004 of The Crisis Intelligence Podcast, with Melissa Agnes and Rob Burton. Crisis simulations are the best way to prepare your team for a crisis and to strengthen your existing crisis plan. Within this episode, Rob Burton, managing director of PreparedEx, and I discuss the benefits and fun that comes with putting your team through a crisis simulation.

Crisis 215

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Public Relations Practitioners, Artists formerly known as Invisibles

PR Conversations

'A practitioner’s musing about balancing the visible and invisible work in 21st-century PR. By Bob Geller. I read a review in the Wall Street Journal of what looks to be an interesting book, The Invisibles: The Power of Anonymous Work in an Age of Relentless Self-Promotion , by David Zweig. His book chronicles the work of those who toil quietly in the trenches.

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#Ontrend: Five years of the twitter hashtag

PR in High Definition

'Included in the Oxford English Dictionary this month, the ‘hashtag’ is celebrating its fifth birthday. As the most recognisable symbol out there, it has risen to gargantuan fame from humble beginnings. As symbols go, it’s #huge. Twitter claims it was ‘created organically by twitter users’, but the life story of the hashtag goes back much further. […].

Twitter 76
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Monday Roundup: Support

Waxing UnLyrical

'Whether it’s tech, financial, personal, or client-related, all small business owners need support from time to time. A great support system – or, sometimes, simply a helping hand – can make tasks seem less daunting and free up precious time and mind space for other business development activities. This week’s roundup features seven posts from around the web that focus on support.

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How to propose changes at work

The Stalwart Blog

'As a member of a small agency, one of the things that I value most about our company is its openness. Employees are not only enabled, but encouraged, to share their thoughts and provide feedback on processes, tools and client strategies. A close knit working environment allows everyone a voice to be heard. It empowers team members to feel like valuable assets who can make contributions, as well as play a role in shaping a company.

How To 68
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Are Your Impact Comms Resonating With Stakeholders?

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

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Can you help in my search for PR career stories?

Greenbanana PR

'Can you help? I’m searching for 20 research participants for my PhD who meet the following criteria: 10-20 years’ career experience in public relations UK based (although may have international responsibilities or travel outside the UK for work) Not well known to me – to avoid any possible complications arising from existing personal or professional […].

Travel 75
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Power to the People

PR Breakfast Club

'Every agency has its own unique culture, but the general stereotype is that agency life is fast-paced and creative, and that a successful PR professional is one who can “sell” an idea. It takes a special environment to enable employees to promote their ideas both internally and to the editors and others being pitched. In my experience, the most successful agencies are those that foster a productive, creative agency environment in which individual employees feel passionate about their work, feel

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What Was That Again?

Waxing UnLyrical

'Hi all! Tomorrow’s Independence Day here in the U.S., so WUL will be taking a short holiday (or long weekend, depending how you look at it) break. After all, “ independence ” is also about being able to set one’s own blogging schedule, isn’t it? Rob Cottingham is always so kind in letting us use his ROFLMAOingly brilliant cartoons, we wanted to share this one with you.