Sat.Mar 08, 2014 - Fri.Mar 14, 2014

A Look at Malaysia Airlines’s Crisis Communications During the Crisis of Flight MH370

Melissa Agnes

By now, we’ve all heard of the terrible crisis Malaysia Airlines is facing with flight MH370 appearing to have vanished out of thin air with over 200 passengers and crew members aboard.

The future of PR at the World Communication Forum in Davos

Stuart Bruce

Tomorrow at the World Communication Forum in Davos I’m leading a panel discussion on the future of the public relations industry provocatively titled ‘PR is dead vs. Long live the all PR channel’.

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Friday fun: great YouTube parodies


Parodies are fun, aren’t they? Once upon a time they were the preserve of comedians, TV shows and other professionals in the media and entertainment industries. But today with social media tools at our disposal, anyone creative and savvy can make a parody for all of us to enjoy.

Monday Roundup: More or Less

Waxing UnLyrical

Everyone who had to turn their clocks forward yesterday, has your body clock adjusted? Nope, mine neither. Image: Gabriele Iuvara via Flickr, CC 2.0. Too much of a good thing (like Daylight Savings Time!) can be as bad as too little.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

When Everyone is a Reporter, Everyone in your Organization is a Spokesperson

Melissa Agnes

By Patrice Cloutier, Strategic communications professional and member of the Agnes + Day Crisis Intelligence Team. One of the characteristics of social convergence is the omnipresence of mobile devices equipped with video cameras. It’s how news is made today.

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New Piece on Edelman.Com about Internet Freedom

Where the Fishermen Ain't

I have a new article published on my employer''s site about Internet freedom in light of Sir Tim Berners-Lee''s proposed "Internet Bill of Rights.". For staunch supporters of Internet freedom, Tuesday delivered evidence of one of the most satisfying self-inflicted injuries yet observed in U.S. politics. Senator Dianne Feinstein took to the Senate chamber to accuse the Central Intelligence Agency of secretly searching the Senate Intelligence Committee’s computers.

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Memejacking: How to Get Started Marketing with Memes

Waxing UnLyrical

Guest Post by Adrienne Erin . No matter how old you are, it should be clear by now that there are certain things that are “quintessentially Internet” – that is, they belong to the people who were raised on the Internet, in all of its omnipresent glory. Memes are one of those things.

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NYU Twitter Chat Reveals the Bright Minds of our Future

Melissa Agnes

I recently had the opportunity to join an NYU graduate class in a Twitter chat on crisis communications. I was so impressed by their answers to Professor Deirdre Breakenridge ‘s questions that I wanted to share them with you here today. There is a ton of valuable advice in the following tweets – and it’s certainly reassuring to know that these students represent the future of PR and communications.

Three Things Email Subject Lines Must Do

Waxing UnLyrical

The other day I needed a bit of comic relief (we were gearing up for the #HopeProject launch and it was a bit frenetic, to say the least), so I posed this question on Facebook: “Complete: ‘You know you have a winner when the email subject line reads __.’

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.