Prowly

JUNE 26, 2025

A PR statement is more than just a few sentences. It's a perfectly curated message crafted for one's audience, where each word carries a lot of weight. In these situations, anything and everything can have an impact on a company, leading to either a favorable image or a tabloid crisis. This guide breaks down how to write a clear, credible, and effective PR statement—complete with real examples and expert tips.

Publicity 104

Publicity Product Launch Print Crisis Communications 104

Ronn Torossian

JUNE 21, 2025

Learn how to maximize PR value from podcast guest appearances with proven strategies for preparation, promotion and audience engagement The post How to Get Maximum PR Value from Podcast Guest Appearances appeared first on.

How To 221

How To Strategy Agency Communications 221

Agility PR Solutions

JUNE 23, 2025

In 2025, when a single tweet has the power to change public opinion, public relations practitioners need to do more than just respond. They must anticipate, adjust, and keep up with the ever-changing digital discourse. The key to staying ahead? One of the most crucial instruments in the current PR toolbox is social listening. Understanding […] The post Why social listening is the secret weapon of smart PR teams in 2025 first appeared on Agility PR Solutions.

Publicity 100

Publicity Crisis Media 100

PRSay

JUNE 25, 2025

They may sit on opposite ends of the political spectrum, but California Gov. Gavin Newsom and Rep. Marjorie Taylor Greene have found rare common ground: both are voicing concern over H.R. 1 — the so-called “One Big Beautiful Bill” — which proposes a 10-year freeze on state-level regulation of artificial intelligence. The language in question comes from Section 43201 of H.R. 1, titled “moratorium.

Ethics 97

Ethics Privacy System Training 97

Speaker: Karen Swim, APR

Relevance is the currency of modern media relations—and personalization is how you earn it. In this new webinar with industry leader Karen Swim, APR, we'll explore proven strategies for precision targeting and crafting personalized pitches that resonate with journalists and build stronger relationships over time. You’ll also learn how to ensure your media lists are accurate and up to date, craft outreach that gets responses, and streamline your workflow without sacrificing quality.

Media Relations

Notified

JUNE 23, 2025

➡️ Learn more about our AI-powered media contacts database. Earned coverage doesn’t happen by chance - it begins with a smart, targeted pitch. The best ones are concise, relevant and tailored to journalist interests.

Pitching 200

Pitching Media Media Relations Publicity 200

Agility PR Solutions

JUNE 24, 2025

The words ‘cancel culture’ aren’t just another phrase tossed around social media when people want to take down a content creator or influencer. It’s a term recently coined that every brand should avoid being subject to at all costs. Why? Because nothing is more alarming than getting canceled by your stakeholders. Imagine receiving media and […] The post When brands get canceled: What PR can do—and what it can’t first appeared on Agility PR Solutions.

Brand 129

Brand Branding Social Media Media 129

PR Daily

JUNE 25, 2025

Communicators shared their favorite prompts for super-charged work. By now, you may have your favorite AI prompt. The one you use every day to work better, faster, smarter. No, we don’t mean boring, basic “write this for me” stuff. We mean stuff that can help with your strategy, research, editing and more. We asked LinkedIn users to share their favorites, and more than 100 shared smart prompts.

Communications 107

Communications Wikipedia Storytelling Pitching 107

Notified

JUNE 26, 2025

Learn more about our AI-powered assistant and expanded IR customer experience team.

Meeting 257

Meeting Communications 257

Ronn Torossian

JUNE 21, 2025

Learn how screenwriting techniques like three-act structure and character arcs can transform PR storytelling into compelling narratives that connect with audiences The post Using Screenwriting Techniques to Create Powerful PR Stories appeared first on.

Storytelling 195

Storytelling Publicity 195

Speaker: Barbara Nonas, Award-Winning PR Strategist & Communications Leader

Have you ever sent out 100 pitches, waited eagerly for responses to pour in, but instead… crickets? You're not alone - journalists respond to just 3.43% of pitches, and a staggering 73% say less than a quarter of the pitches they receive are even relevant. But here's the good news: these numbers don't have to define your results. In this webinar, you’ll learn how to break through the noise, craft personalized, thoughtful pitches, and build genuine, lasting media relationships.

Pitching

Sword and the Script

JUNE 24, 2025

Rigorous study shows marketing turnover has a high cost and lasting impact; demonstrates the importance of continuously investing in the marketing team When a marketing team turns over a team member, two things happen: 1) the value of the brand falls; and 2) customers hear more negative news about the company. These adverse effects are more pronounced when senior- and mid-level marketing employees leave.

Employee 144

Employee Study Marketing Data 144

PRSay

JUNE 26, 2025

In celebration of Pride Month, PRSA’s DEI Committee hosted a timely and thought-provoking panel discussion titled “Shaping the Future of LGBTQ+ Representation in Media and Communications.” The June 17 conversation brought together three of the most influential voices in LGBTQ+ advocacy and communications: Rich Ferraro, chief communications officer at GLAAD; Kevin Wong, senior vice president of marketing, communications, and content at The Trevor Project; and Dinean Robinson, senior director of c

Communications 107

Communications Media Storytelling Community 107

Notified

JUNE 25, 2025

We highlight must-know UK journalists covering consumer stories - all found in our media contacts database.

Consumer 175

Consumer Media Media Relations Publicity 175

Ronn Torossian

JUNE 26, 2025

Learn essential strategies to communicate product delays effectively, maintain customer trust, and protect brand reputation through proactive messaging and stakeholder engagement. The post Strategies For Effective Product Delay Communication appeared first on.

Strategy 195

Strategy Communications Reputation Branding 195

Advertisement

Leaked internal communications can be strategically valuable assets rather than just risks to manage. When used proactively, these leaks can highlight leadership and innovation—qualities that resonate in today’s media. By approaching internal comms with a dual-purpose approach, companies shift from mere risk avoidance to leveraging these moments as credible public messages around strategy.

Internal

PR Daily

JUNE 27, 2025

Exude confidence, even when you don’t feel it. Christina Frey is senior account executive at Method Communications. Even the most seasoned PR professionals get nervous and second-guess the advice they offer clients from time to time. Maybe you also have that inner voice planting seeds of self-doubt despite a track record of client wins, solid media relationships and experience?

Meeting 105

Meeting Training Leadership LinkedIn 105

Agility PR Solutions

JUNE 22, 2025

The rate of disruption in the digital realm has never been faster than today, and it’s only going to accelerate. That’s because tech keeps getting smarter and smarter, and it’s now at a point where every element of public relations is heavily aided and influenced by it—and it’s particularly true for crisis communication. Today, organizations […] The post How smart tech is shaping the future of crisis communication and media monitoring first appeared on Agility PR Solutions.

Crisis Communications 110

Crisis Communications Crisis Communications Media 110

Prowly

JUNE 24, 2025

Just tracking mentions isn’t enough anymore. Brands are being talked about across hundreds of channels — from podcasts and industry blogs to viral TikToks and forum threads. But without deeper analysis, most of that data goes to waste. The real opportunity? Turning those scattered mentions into insights that actually drive strategy. That’s where media intelligence tools step in — helping PR, marketing, and comms teams cut through the noise, spot trends early, and prove the value of their work wi

Media 104

Media Analysis Tools Reddit 104

Ronn Torossian

JUNE 27, 2025

Learn how tech vendors can build trust and win government contracts through effective PR strategies, compliance and clear communication of value The post PR Strategies for Government Tech Vendors: Building Trust and Winning Contracts appeared first on.

Government 195

Government Strategy Communications Agency 195

Journalists receive an overwhelming number of press releases daily, making it hard for your news to stand out. While some news is valuable, most is not.

Media

PR Daily

JUNE 26, 2025

A brief overview of what to expect and how to prepare for the moment ICE turns its gaze upon your employees. As Immigration and Customs Enforcement intensifies worksite operations, including routine I‑9 audits, surprise raids, detentions and enforcement of new visa and Temporary Protected Status rules, employers suddenly find themselves thrust into high-stakes situations.

Communications 96

Communications Privacy Employee International 96

Agility PR Solutions

JUNE 25, 2025

Media mentions still carry a lot of weight in PR. They look great in reports, they give teams something to show, they’re easy to track, but surface visibility doesn’t always equal impact. The real question isn’t where you showed up. It’s what it did for the brand. Did the right audience see it? Did it […] The post The real gap in PR metrics: Taking a financial approach to PR’s ROI problem first appeared on Agility PR Solutions.

Financial 105

Financial Report Branding Brand 105

5W PR

JUNE 23, 2025

Media storms can devastate an event’s reputation within hours. The rise of social media means negative coverage spreads at unprecedented speed, while stakeholder expectations for transparent crisis response have never been higher. Recent data shows that 59% of business leaders have faced a company crisis, yet only 38% have a clear response plan in place.

Crisis 78

Crisis Crisis Communications Exercises Policies 78

Ronn Torossian

JUNE 23, 2025

Learn how to create engaging internal brand newsletters that boost employee engagement with tips on planning, content strategy and measurement metrics The post How Do I Plan And Structure An Internal Brand Newsletter That Employees Will Actually Read? appeared first on.

Employee 195

Employee International Internal Brand 195

Speaker: Michelle Garrett, PR Consultant, Author, Speaker

Yes - press releases are still relevant in the world of public relations! 🎯 Ever wondered how to write a compelling press release, or what are current best practices for pitching your news to earn media coverage? In this exclusive webinar with Michelle Garrett, PR Consultant, we’ll cover tips and advice to help you get the most out of each piece of news you pitch!

Pitching

PR Daily

JUNE 24, 2025

A holistic approach to influencer strategy. Crafting a successful influencer campaign requires more than a recognizable face in today’s oversaturated ecosystem of social media. With the right strategy, their success can break free of social media and cross over into other avenues of PR. Influencer campaigns can serve consumers more authentically and reach new audiences.

Retail 80

Retail Social Media Trends Strategy 80

Agility PR Solutions

JUNE 24, 2025

Many brands don’t realize they have a PR problem until it’s too late. They spend months perfecting their story—hiring PR firms, lining up social content, scripting launch day down to the minute. But then something unravels in the background: the product doesn’t arrive. Orders are delayed. Stock is missing. And the campaign that should’ve generated […] The post Brand reputation starts in the warehouse: Why operational efficiency is a good PR strategy first appeared on Agility PR Solutions.

Reputation 100

Reputation Strategy Brand Branding 100

5W PR

JUNE 26, 2025

Financial technology marketing requires a thoughtful approach to building trust and credibility with consumers. As fintech brands compete for attention in an increasingly crowded market, influencer partnerships have become a key strategy for reaching and engaging target audiences. The right influencer collaboration can help explain complex financial products, demonstrate real-world applications, and create authentic connections with potential customers.

Strategy 78

Strategy Brand Branding Financial 78

Ronn Torossian

JUNE 23, 2025

Learn how brand archetypes based on Carl Jung's psychology can shape authentic PR strategies and create powerful emotional connections with target audiences The post Using Brand Archetypes to Shape PR Strategy appeared first on.

Strategy 150

Strategy Brand Branding Publicity 150

Advertisement

Whether your organization is at the start of its sustainability and impact journey or years into it, many brands share a common concern: the uncertainty of whether they are sending stakeholders mixed messages. Creating content that speaks to your audience's “love language” can be a tricky dance. But, worry not! 3BL has put together tips to ensure that your content not only finds its rhythm but also resonates with your target audiences.

Brand

Presspage

JUNE 23, 2025

Over the past two months, we’ve rolled out a series of updates to make Presspage more efficient, more configurable, and more insightful, so you can spend less time managing and more time communicating strategically. Here’s what’s new: See what content drives social engagement As of June, the Newsroom Statistics page includes a new section showing how often your articles are shared on LinkedIn, X (formerly Twitter), and Facebook.

Government 78

Government System Video Leadership 78

Agility PR Solutions

JUNE 23, 2025

In today’s ultra-competitive business environment, public relations is no longer just about managing media or brand image—it’s a vital tool for attracting top-tier talent. PR and hiring may seem like separate business functions, but in reality, they are closely intertwined. A company’s public reputation directly influences its ability to recruit and retain qualified professionals.

Communications 100

Communications Reputation Tools Company 100

5W PR

JUNE 21, 2025

AdTech brands face unique challenges when building influencer partnerships that resonate with technical and business audiences. The complexity of AdTech solutions demands influencer relationships that go beyond surface-level product promotion to establish genuine thought leadership and industry authority. Recent data shows that 61% of technology decision-makers rely on industry influencers to inform their purchasing choices, while 84% of B2B buyers start their journey with a referral.

Strategy 78

Strategy Education Technology Measurement 78