Sat.Oct 09, 2021 - Fri.Oct 15, 2021

Editing Your Press Release: 9 Tips for Getting it Right | Business Wire Blog

Business Wire

The actress and author Louise Brooks, who began her working life as a Jazz Age flapper and concluded it as an acclaimed essayist, described her writing process this way: “Writing is 1% inspiration — and 99% elimination.”. All writing — even the best writing — needs editing. In my years as a journalist, corporate PR executive and now agency owner, I’ve found that the most important edit is the edit we do to our own work, before we ever hand it over to the boss. public relations

Can Ethical PRs Represent Unethical Clients?

ImPRessions - Crenshaw Communications

The public relations business is plagued with bad cultural stereotypes (see: Flacks ) as well as real-life examples of specialists who lie or deceive. Sure, every occupation has its bad apples. Ironically, however, image control for PR is particularly challenging.

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Digital PR Best Practices

Ronn Torossian

At its core, public relations is essential for businesses of all shapes and sizes, as it helps them to get the word out whether that means starting the business off the ground or announcing new launches.

Why a business case may be the missing key to securing your PR budget

Onclusive

Whether you’re working for an organization big or small, you know that those initiatives that call for a significant business investment require the support of an executive team.

How Startup Leadership Can Inspire the Team to Deliver Results and Become Great

Inspiring the team to do their best, break through barriers and achieve milestones is the core responsibility of the startup leadership. Inspiring people to do great requires installing confidence and the ability to learn from setbacks and failures.

Measurement is meaningless without a careful data strategy

PR Daily

Here’s how to ensure you are being intentional to make a data-powered business impact. “It

More Trending

Consumer-Driven Marketing Tips

Ronn Torossian

When it comes to influencing a customer’s purchasing decision, these days, the latest driver has been customer experience instead of product or price, as it used to be just a few years ago.

From CSR to Investor Relations to the Hispanic Market to Public Policy: Business Wire’s Most Popular Blog Posts of Q3 2021 | Business Wire Blog

Business Wire

In the third quarter of 2021, corporate social responsibility (CSR), investor relations, the Hispanic market in the U.S., and government and policy communications were the blog topics that resonated most with communications readers. investor relations public relations media relations

Buzzfeed editor shares why brands should consider working with ‘editfluencers’

PR Daily

Freddie Ransome explains why journalists are leaving the newsrooms to create influence on social media, and what this means for brands. The media landscape has shifted dramatically over the years.

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PR Tips For Navigating Interview Roadblocks

ImPRessions - Crenshaw Communications

For PR specialists , few things are more exciting than landing that media interview. Every journalist interview, whether it’s a top business pub or a targeted trade outlet, is a win. But an interview isn’t a story until it’s posted.

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

Busch Redefines Remote Work

Ronn Torossian

After the pandemic, working from home will remain in some form. However, the idea behind a lot of trendy workplaces is that when people interact, they innovate. What happens to that idea when people shift towards working from home?

Trite phrases used by the media that PR pros should never use

Agility PR Solutions

My dislike of trite words and phrases is personal: When I was a reporter for several years prior to jumping over the journalism fence to the PR side, a “kindly old editor” told me, “Son, if you want to keep working for me, stop using trite phrases in your copy.” And he tore up my […].

The effect of news deserts on the PR industry

PR Daily

PR insiders debate the link between the future of PR and the future of the media. Mark: Tina, several recent stories reflect a different form of public relations today and in the future: a PR business that must evolve beyond our focus on the news media.

3 Lessons for Creating ESG Messaging

Cision

Win over customers and investors with clear, compelling ESG communications. US Blog

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

How to Use Public Relations as a Lead Generating Tool

PR for Anyone

Make sure to Like and Subscribe to our You Tube Channel by clicking HERE so you know about all of our great videos like this right when they come out. Have you ever considered using public relations as a lead generating tool? Why not?

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The evolution of PR in the post-pandemic era

Agility PR Solutions

The field of public relations is a constantly-evolving one that is influenced by changes in technology, television and radio.

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7 reasons why your op-ed was rejected

PR Daily

Consider these common missteps that editors cite as why they can’t run a guest piece, even when they would like to do so. Why was my op-ed piece turned down?” clients occasionally ask me. And well might they ask. Most submissions, after all, are declined.

UK Media Moves including Sky News, Citywire, Metro.co.uk and more

Cision

Tom Clarke starts role as Science and Technology Editor for Sky News; new title for Laura Purkess at Citywire New Model Adviser; Ellen Scott takes on the additional role at Metro.co.uk. Media Blog

A CHRO’s Perspective on Substance Use in the Workplace: Supportive Strategies to Help Your Workforce Thrive

Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive

Through advances in technology and access to care, managers can be empowered to serve as the front line of defense to help identify employee AUD and SUD concerns before they escalate. Understanding AUD and SUD, and providing tools for your workforce to overcome the challenges that they pose, is key to fostering strong mental health at work. Join us for this important how-to discussion.

Telling A Good Story

PR for Anyone

Make sure to Like and Subscribe to our You Tube Channel by clicking HERE so you know about all of our great videos like this right when they come out. Telling A Good Story. In business today it’s vital that you share your story.

The ‘E’ in E-commerce now stands for ‘Experiential’—here’s why

Agility PR Solutions

Clicks and bricks. Omnichannel. Immersive retailing. Online shopping. No matter what you call it, e-commerce is here to stay, and it is lucrative. According to the 2021 Adobe Digital Economy Index, e-commerce in the United States grew by $183 billion during the 2020 pandemic, up 42 percent over 2019.

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Westinghouse Electric’s Marta Newhart shares tips on ‘managing up’

PR Daily

For PR pros who can make the lives of their bosses easier, reaching the top of the industry will be a cake walk. Communications leaders building their career must understand that “managing up” has different components. Sounds about right, but what does that mean exactly?

Learn to Blog: 5 Places to Find Online Blogging Courses

Cision

New to blogging? These sites are full of online blogging courses to help you hone your skills. Media Blog

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The Growth PR Playbook

PR and communications now rely on data-driven, real-time, iterative storytelling with metrics that help to manage crises, get ahead of the competition, and impact the bottom line. Learn how to build a Growth PR plan in this Onclusive whitepaper.

How Newsjacking Landed This Dentist in the Media

PR for Anyone

Make sure to Like and Subscribe to our You Tube Channel by clicking HERE so you know about all of our great videos like this right when they come out. How to Be on TV Shows: Want to land a TV appearance?

4 tips for keeping your advertising on the cutting edge

Agility PR Solutions

More and more, the competition for businesses online is heating up. With more businesses taking their advertising online at consistent rates, it can feel difficult to stand out at times.

Early career professionals must engage to solve DE&I problems

PR Daily

Here’s how young PR pros can push for change from within their organizations. The social unrest that unraveled during the pandemic has caused a seismic shift in the expectations of young, emerging professionals.

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UK Media Moves including The Sunday Times, Reach, Wales Online and more

Cision

Caroline Wheeler appointed Political Editor at The Sunday Times; Reach announces four new senior editorial roles for Live network; Ciaran Jones made Head of News at Wales Online. Media Blog

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Generating Leads with Facebook: A Guide for Businesses

In this Facebook guide for businesses, we’ll help you strategize with tips and techniques straight from our playbooks. We also let you in on the best practices for improving your lead gen campaigns, starting with a review of your performance metrics.

Growing Your Email List

PR for Anyone

Make sure to Like and Subscribe to our You Tube Channel by clicking HERE so you know about all of our great videos like this right when they come out. I’m sure you’ve heard this 1000 times, “The money is in the list.”

5 ways to drive mobile traffic to your business

Agility PR Solutions

Mobile traffic is quickly becoming the lifeblood of the internet. As more and more people adopt smartphones as a way of life, browsing on the move has become the norm.

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French/West/Vaughan’s Natalie Best: ‘There is always a silver lining’

PR Daily

Here’s how the chief operating officer and principal for FWV navigates her busy schedule in these new times. What’s the most important tool for your worklife? What about the tools that have helped you stay healthy during the remote work revolution?