Sat.Sep 25, 2021 - Fri.Oct 01, 2021

Unlock Your Social Media Potential With Onclusive’s Social Listening

Onclusive

As social media strategy contributors, communications pros know how important it is to keep tabs on trending conversations, stay tuned to what the competition is doing, engage key audiences, and amplify brand visibility through social influencers.

Why Press Coverage Still Matters In PR

ImPRessions - Crenshaw Communications

Is earned media – otherwise known as press coverage — still the key to a successful public relations program? Or is it simply one component of the broader picture? It may seem like a silly question; after all, “publicity” is what people think of when they think about PR.

SEO 203
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The Third Quarter is a “Tell”: Seven Key Considerations for Quarterly Reporting | Business Wire Blog

Business Wire

For companies on a December 31 st fiscal year, the third quarter is the 'tell' as to the full-year results: there’s only one quarter left, and at the time of reporting you’re well into that period.

Fintech Marketing Campaign Strategies

Ronn Torossian

The fintech industry has been increasing in popularity, and according to recent reports, there are over 5000 startups in the field in the US alone, with the figures continuing to grow. Additionally, according to reports, this industry has managed to generate billions of dollars.

How Startup Leadership Can Inspire the Team to Deliver Results and Become Great

Inspiring the team to do their best, break through barriers and achieve milestones is the core responsibility of the startup leadership. Inspiring people to do great requires installing confidence and the ability to learn from setbacks and failures.

How a Global Non-Profit Uses Soundbite Analysis to Drive Success

Onclusive

The International Fund for Animal Welfare (IFAW) is one of the world’s largest and most impactful animal welfare not-for-profits.

More Trending

7 effortless methods for B2B lead generation

Agility PR Solutions

B2B lead generation is the process of recognizing your target customers and encouraging them to buy your company’s products and services. It allows you to identify market segments that are likely to respond to your pitch.

B2B 147

User-generated content

Ronn Torossian

Digital video cameras are now within the reach of many, and hence an advertising agency is not always needed to make an ad.

Film 195

What Can You Do to Land a TV Pitch?

PR for Anyone

Make sure to Like and Subscribe to our You Tube Channel by clicking HERE so you know about all of our great videos like this right when they come out. A question I get asked all the time is “What can I do to land a TV pitch?”

4 content marketing strategies to get top talent excited about your company

PR Daily

Consider these tactics to help share the story of what its like to work at your company and why job candidates should be willing to leave their current job to join you. While the labor shortage is causing problems for U.S.

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

3 reasons why digital PR is an important component of brand promotion

Agility PR Solutions

Public relations once was restricted to managing communication between an organization and its audience. Fast forward to today, where PR is one of the most dynamic tactics in the digital marketing landscape.

5 Expert Tips for Measuring PR and Making an Impact

Cision

How to make sense of the metrics that matter most for your PR and comms strategy. PR Strategy

What is social listening: everything you need to know (and best tools to start)

Awario

What's social listening? How does it work? What are its benefits for businesses? Here's a comprehensive beginner-friendly guide to answer all of your social media monitoring-related questions

Tools 115

How PR students are grappling with fake news on social media

PR Daily

The crisis of misinformation on digital media will have profound implications for the PR pros of tomorrow. Here’s how they are starting to think about the issue during PRSSA’s Ethics Month. Social media is an active and primary news source for many young Americans.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Brands in motion: New WE Comms study finds consumers want brands to fix our broken world

Agility PR Solutions

It’s hard to argue against the notion that we’re living in a broken world in 2021—and for brands and businesses that are wondering who bears the onus of fixing it, you need look no further than new research from comms leaders at WE Communications, which exposes escalating tension between expectations for brands to drive stability […].

Study 130

The 5 Most Impressive Press Releases from September

Cision

Press releases with data points stood out from the crowd this month. US Blog

Data 156

Statistical proof that sharing doesn’t work on LinkedIn for executives

Communications Conversations

The share. It’s a powerful thing in social media marketing circles. It’s the holy grail of social media actions–and one we, as social media marketers, spend a lot of time trying to convince customers to hit. We want our customers to share. More sharing means more reach.

4 pillars of effective pandemic pitching

PR Daily

COVID-19 continues to dominate the coverage of many major news outlets. Here’s how you can get you story into the mix. Media pitching was challenging before the pandemic.

A CHRO’s Perspective on Substance Use in the Workplace: Supportive Strategies to Help Your Workforce Thrive

Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive

Through advances in technology and access to care, managers can be empowered to serve as the front line of defense to help identify employee AUD and SUD concerns before they escalate. Understanding AUD and SUD, and providing tools for your workforce to overcome the challenges that they pose, is key to fostering strong mental health at work. Join us for this important how-to discussion.

3 steps to easy promotional efforts for small companies

Agility PR Solutions

Plenty of business owners, when they first establish their companies, tend to think they don’t need any type of promotional efforts and assume they can rely on word-of-mouth marketing. However, for brand new companies, word-of-mouth marketing isn’t enough to get the ball rolling.

5 Tips to Build Your Social Media Brand as a Journalist

Cision

Nearly half of U.S. adults get news from social media. These tips will help journalists build a credible social media brand and grow an audience. Media Blog

Buying or Selling Martech: Cybersecurity Emerges as a Key Point of Differentiation

Sword and the Script

58% of marketers say martech cybersecurity was the top consideration in procuring marketing software tools. I recently read an account by an executive summarizing his experience buying a marketing technology (martech) tool.

Measurement needs rebranding

PR Daily

Consider these suggestions on how to reframe this crucial part of the PR process. Anthropologists will tell you that baby dogs and cats have evolved over the years to be to be intentionally irresistible.

The Growth PR Playbook

PR and communications now rely on data-driven, real-time, iterative storytelling with metrics that help to manage crises, get ahead of the competition, and impact the bottom line. Learn how to build a Growth PR plan in this Onclusive whitepaper.

2021 brand loyalty leaders: New shifts emerge amid desperation for return to normalcy—who’s leading?

Agility PR Solutions

In an unstable year fraught with health and financial fragility, consumers chose to recognize brands with established loyalty bona fides rather than acknowledge new brands, according to the 2021 Loyalty Leaders List, an annual report from customer loyalty and engagement research firm Brand Keys.

UK Media Moves including ITV News, the FT, News UK and more

Cision

Deborah Cohen to be Science Editor at ITV News; FT appoints Kana Inagaki as Tokyo Bureau Chief; Erron Gordon named Executive Creative Director & Head of Studio Output for News UK Broadcasting. Media Blog

It’s Hard To Say Goodbye

Landis PR

Featured image: David Landis with his beloved mai tai: retirement promises more culinary and cocktail excursions for The Gay Gourmet! Photo by: Aaron Blank. By LCI Founder David Landis.

Don’t believe these 3 PR myths

PR Daily

The narrative about the industry as portrayed on TV and film isn’t always accurate. For individuals not familiar with public relations, the industry and its day-to-day activities might seem like a mystery.

Film 130

Generating Leads with Facebook: A Guide for Businesses

In this Facebook guide for businesses, we’ll help you strategize with tips and techniques straight from our playbooks. We also let you in on the best practices for improving your lead gen campaigns, starting with a review of your performance metrics.

Fostering effective hybrid PR teams: 6 tips from one pro who’s done it for a decade

Agility PR Solutions

Last year when the pandemic first hit, we were all forced to quickly learn how to work together as fully remote teams. It was challenging, but for many of us, we have finally gotten comfortable with it—and it even has some perks! The flexibility, the comfort of staying at home, no commute.

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UK Media Moves including talkRADIO, The Guardian, The Sun and more

Cision

Peter Cardwell has joined talkRADIO as Political Editor; The Guardian launches new weekend supplement; The Sun updates travel team. Media Blog

Travel 156

Why landing the placement is just the beginning of media relations

Muck Rack

Why landing the placement is just the beginning of media relations