Sat.Mar 07, 2020 - Fri.Mar 13, 2020

Word! How Fast Coronavirus Spread


I think we have almost certainly just witnessed the fastest ever global adoption of a new word. And, maybe, the fastest diffusion of two words in the history of humanity. Perhaps the only thing to spread faster than the “coronavirus” is its new name, COVID-19.

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6 Social Media Trends That Businesses Should Know

ImPRessions - Crenshaw Communications

For most people social media is a great way to follow trending news, post food pictures and, most importantly, share memes. For PR and marketing folks, it’s a key part of business communications.

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Role of PR in Crisis Management

Ronn Torossian

In today’s social-media-powered communication, brands constantly face challenges associated with negative publicity.

How the COVID-19 virus sparked panic

PR Daily

A plethora of misinformation has exacerbated anxiety about this global health crisis. Edelman draws on the spread of the disease in Singapore to deliver takeaways for communicators.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

How should tourism and hospitality entities respond to Coronavirus?

HMA Public Relations

Coronavirus has dealt the entire tourism and hospitality industry a devastating blow. Learn more about how these entities should respond, and recent updates from the Arizona Office of Tourism. The post How should tourism and hospitality entities respond to Coronavirus? appeared first on HMA Public Relations. Crisis Communications Featured PR Observations and Preferences Arizona Office of Tourism (AOT) coronavirus COVID-19 tourism and hospitality

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14 Reasons Why Companies Choose Meltwater for Media Monitoring

Meltwater - PR

As a marketer, one of your many responsibilities includes monitoring online and traditional media channels to spot, understand, and identify trending topics online. But with millions of social media posts… Read More >>>.

Female Founded Startups


March is Women’s History Month, and to celebrate, businesses are recognizing the women who make them successful, and taking the opportunity to bring awareness to the issues women still face daily, both inside and outside of the workplace.

How Pfizer’s Ellen Gerstein navigates the workday

PR Daily

This industry leader stays on top of her priorities with a 5 a.m. wakeup time, two or three cups of coffee and tools like RivalIQ. Starting the day off with exercise can jump-start productivity.

A Step-by-Step Approach for Communicators to Measure in 2020


While it’s too late to shape last year’s results, we can still study 2019 and apply lessons learned to improve our business operations in 2020. The year is still new, after all. Executive Insights

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

6 simple ingredients to whip up a compelling photo essay

PR Daily

Draw the viewer in with a striking ‘anchor’ image, tell an emotion-packed, human-driven story, and close with a strong call to action. Do you want to make your storytelling snappier, more persuasive and utterly irresistible? It’s hard to beat a tight and tidy photo essay. But how do you create one?

Why and how we must embrace the malleability of culture

PR Daily

Just as company values and unwritten ‘rules’ are never one-size-fits-all affairs, nor are they cast in stone. Organizations adapt to change, and employees must, too. Beware the unyielding. Communications teams are continually talking about the importance of company culture.

Black History Month Webinar Reveals Digital Marketing Best Practices in 2020

Business Wire

Last month in honor of Black History Month we co-hosted “The Art of Marketing” webinar with our media partner Black PR Wire. Panelists from various marketing industries shared their best practices and how they have used the art of marketing to build successful brands. marketing

On March 24th, The #PRStudChat Community Discusses How to Land Your 1st Job Like a PRo!

PR Expanded

Are you confused about the public relations job search? Would you like to learn more about finding and landing an entry-level position in the PR industry?

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

[Case Study] Messaging & Media Relations for an Award-Winning IPO – Livongo


In early 2019, Livongo began preparing to go public. At the time, the company was already a leader in consumer digital health, with clients including 20% of Fortune 500 companies, major health plans, and the two largest pharmacy benefit managers as both clients and partners.

What are the Best Ways to Obtain Speaking Engagements

Ronn Torossian

Standing in front of a group of people and giving a speech can be an exhilarating feeling, however, no matter how great a person is at public speaking, actually getting the chance to stand in front of an audience is not an easy task.

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The 2020 Crisis Communications Resource List | Business Wire

Business Wire

In today’s digital world, a crisis can occur at any time and can come from any direction. It can be a negative event surrounding your product, an emergency impacting your stakeholders, or a global pandemic impacting your business supply chain. education public relations

Three Tips for Communicating in Uncertain Times

PR Expanded

We are in uncertain times. Your customers, employees, partners, the media and other important constituents are looking to you for helpful information. Unfortunately, a lot of the communication shared in uncertain times ends up confusing and frustrating these groups even more.

8 Conversational Writing Tips That Will Boost Engagement

B2B PR Sense

What is conversational writing? It is a way of writing that imitates everyday speech. Instead of reading like a textbook, it reads more like a conversation between two friends. Writing conversationally is not just about relaying facts.

5 Problems Brands Come to you to Solve: Influencer marketing


What PR and comms pros need to know to help a brand they're working with find the right influencer— if an influencer is actually what they need for a project or campaign in the first place. influencer marketing

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Top 10 tips for working from home

Stuart Bruce

Working from home is what I do when I’m not travelling all around the world to provide consultancy and training to help in-house PR teams … The post Top 10 tips for working from home appeared first on PR Futurist by Stuart Bruce. Business public relations

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Don’t miss next week’s Corporate Social Responsibility Awards entry deadline

PR Daily

PR Daily’s CSR Awards program will showcase the most influential campaigns and people. The deadline for entries is next Friday, March 20. The post Don’t miss next week’s Corporate Social Responsibility Awards entry deadline appeared first on PR Daily. PR Daily Awards

Q&A: PRSA’s 2020 Chair speaks out on PR’s biggest issues and challenges

Agility PR Solutions

Garland Stansell, APR, has been elected as PRSA’s new Chair for 2020. A Birmingham native with more than 30 years of experience in communications, Garland is the Chief Communications Officer at Children’s of Alabama.

Datelines, Bylines and Credible Citations: 3 Elements of Trust You Should Include in Company Blog Posts

Sword and the Script

Somebody said something sometime. That’s the approach some companies are taking with their blog posts and content. First, they removed the dateline, then offed the byline and next, the quality of sources and citations declined.

Media Moves at Quartz at Work & The New York Times, ProPublica/Texas Tribune Investigative Unit Hires Five


Manny Fernandez has a new position at The Times, Heather Landy promoted at Quartz, and more. Media Blog

Media 139

Don’t miss next week’s Corporate Social Responsibility Awards entry deadline

PR Daily

PR Daily’s CSR Awards program will showcase the most influential campaigns and people. The deadline for entries is next Friday, March 20. The post Don’t miss next week’s Corporate Social Responsibility Awards entry deadline appeared first on PR Daily. PR Daily Awards

PR pros: How to establish your voice and personal brand with clients

Agility PR Solutions

In an industry based on delivering a service and working with people from many different organizations, it’s critical for PR professionals to build strong relationships with clients and establish a voice and personal brand.

A Message of Hope and Relatability: If COVID-19 Has You Worried About Your Business, You Are Not Alone

Melissa Agnes

I received the following letter today from a client and it spoke to me. It spoke to me because of how pure, true and relatable this message is.

Media Moves at Indianapolis Star & POPSUGAR, Business Insider Promotes Three


Jessica Harrington shifts to POPSUGAR, Katrice Hardy promoted at Gannett, and more. Media Blog

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Did you draw attention to underrecognized causes or initiatives?

PR Daily

Enter PR Daily’s Nonprofit PR Awards to earn recognition for your dedicated campaigns and content. The deadline for entries is April 24. The post Did you draw attention to underrecognized causes or initiatives? appeared first on PR Daily. PR Daily Awards

Go farther by being smarter—the secret to content optimization

Agility PR Solutions

In the world of content programs, the creation process often gets most of the credit. It’s understandable, there’s a lot of time, effort, and creative brain power that goes into great storytelling. And that work is certainly worthy of a round of applause.

ReputationUs Rolls Out Designated COVID-19 Rapid Response Services

Reputation Us

In response to the unprecedented and fast-changing national reaction to the coronavirus virus, ReputationUs has implemented a designated and discounted array of rapid response services for businesses and nonprofits, if needed.