Sat.Oct 31, 2020 - Fri.Nov 06, 2020

Hola and Hello: When Translation Isn’t Enough to Reach the U.S. Hispanic Market | Business Wire Blog

Business Wire

We recently wrapped National Hispanic Heritage Month (Sept. 15 - Oct. 15) celebrations, but it doesn’t mean your media outreach efforts must stop right there. For Latinos, Hispanic Heritage is all year round, so let’s make sure you’re not missing out. public relations media relations

How to Work Zoom


Susan McLennan from Reimagine PR walks you through how to work Zoom — everything from how to optimize your video and mic settings to changing your name on the screen to spotlighting, pinning, hiding, and bringing back your video — and one career-saving thing to know about the chat function.

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Can Sponsored Content Work For PR?

ImPRessions - Crenshaw Communications

For anyone who works in public relations, content still reigns supreme. An effective content marketing calendar will complement a PR campaign to help differentiate a brand and generate business growth.

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Who Holds the Future of Retail?

Ronn Torossian

The direction and future of retail rest in the hands and pocketbooks of millennials and Gen Z. That’s the conclusion of a September 28 podcast involving two senior members of global research firm McKinsey.

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Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

So What’s Your Post-election Communications Strategy? | Business Wire Blog

Business Wire

For any organization, 2020 has been a messaging challenge. COVID-19, personal anxieties, work and school disruptions, and the economic and political issues have disrupted even the best communications strategies.

More Trending

How future communicators are embracing DE&I in PRSSA chapters

PR Daily

Students at the University of Florida and Ohio University shares what DE&I means for their career journeys and how they are to educate themselves and their peers. The economy is shifting.

The Human Side of New Media Communication

Ronn Torossian

New media has opened a plethora of communication opportunities that allow marketers to craft, target, distribute, and track messages and the results of those messages like never before.

Navigating the media in 2020—what PR pros should know

Agility PR Solutions

Reading the news this year, it seems as though another major story breaks and upends the status quo every day. Between the coronavirus outbreak, a struggling economy, calls for racial justice, environmental catastrophe and a highly contested presidential campaign, there’s no shortage of media fodder.

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Jerry Silfwer: "Bygg relationer till publiker direkt, i kanaler du själv rår över"


Jerry Silfwer har varit nominerad under alla år Cision PR Influencer Award funnits, så även i år. 2016 tog han emot utmärkelsen på Berns i Stockholm. Sverige Blogg


Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

8 trust indicators to look for in the media you pitch

PR Daily

A media watchdog warns PR pros against working with misinformation sites. Election fallout and disinformation continues to dominate mainstream and social media. No matter how it all unfolds in the weeks ahead, you’ve still got news to share. But don’t share it to pay-for-play sites,” warned Sally Lehrman in a recent Ragan webinar. An award-winning journalist, she founded the Trust Project to strengthen confidence in the news.

How Do You Monitor for Mentions on Podcasts [PR Tech Sum]

Sword and the Script

PR technology summary: new podcast monitoring option from Critical Mention; Cision updates its media contact database More than 100 million Americans listen to podcasts monthly, according to The Infinite Dial 2020 by Edison Research.

PR crisis playbook: Lessons learned from recent crises

Agility PR Solutions

Public relations crises can happen anytime. Professional marketers should stay alert for them to learn key lessons and strategies adopted to manage such crises.

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PRSA ICON 2020: Navigating a World Disrupted


Highlights and key takeaways from this year's entirely virtual PRSA ICON conference. Comms Best Practices

How to “Kill It” During Your Next Big Change

When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.

Spotting a toxic workplace before accepting an offer

PR Daily

Run, don’t walk, if you spot these red flags during the interview process. Landing a job can be a dream come true. And hopping into a new gig can also backfire spectacularly. To help avoid the latter scenario,

Want the Fastest Growth in Business? Take Care of Your Employees First, Study Says

Sword and the Script

Brands that emphasize employee experience (EX) and customer experience (CX) achieve business growth nearly 2x faster If you take care of your employees, they’ll take care of your customers, and everything else will fall in place.

Election Day fuels workplace politics—is your company encouraging you to vote?

Agility PR Solutions

With Election Day upon us, conversations about politics are at an all-time high and, according to new data from employee insights platform Perceptyx, the workplace watercooler (or it’s virtual equivalent) is naturally abuzz with election talk—often in unsettling and disruptive ways.

Nadin Vernon om Cision Global Insights


En datadriven inställning underlättar när man vill påvisa effekten av sina kommunikationsinsatser. Förutom olika nivåer av automatiserad mediebevakning erbjuder Cision globala analystjänster, Sverige Blogg


9 ways to bolster your daily productivity and efficiency

PR Daily

Focus on one goal at a time, cultivate “deep work,” and prioritize empathetic listening. Have you ever wondered why some people are more productive than others? It boils down to your habits. In fact, it’s been found that about 40 percent of people’s daily activities are performed each day in almost the same situations. Sometimes, that can be beneficial. Other times that can work against you. RELATED: Enter Ragan's Workplace Wellness Awards to earn recognition for your healthy workplace ].

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ICCO World PR Report is positive and negative

Stuart Bruce

The ICCO World PR Report 2020 provides a mixed picture of the global PR industry.

Goodbye, Quibi, we hardly knew you—here’s how the brand failed

Agility PR Solutions

The funeral dirge has played for Quibi, the streaming video site intended for short attention spans (what TikTok?) and to fill little bits of downtime in people’s lives, like time spent waiting on line at the DMV. OK, maybe shorter moments, like waiting for your latte at Starbucks.

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The 2020 State of the Election: Special Feature from


How the public is consuming and engaging with election information on social media, according to our friends at US Blog

Lippe Taylor’s Stephanie Smirnov: It’s an ‘extraordinary time’ for communications

PR Daily

This comms pro has seen it all throughout her career in roles with Edelman, L’Oreal and Scholastic. Here’s what she sees next for the industry. Everyone will have their story to tell about 2020.

How to Write a Media Pitch Email Subject Line to Get Noticed (w/ Examples)


With so much effort and attention directed at the press release itself, it can be easy to overlook a key bit of text when it’s time to send it out—the subject line of your media pitch.

Feeling the loss of your PR agency? Why you can (and should) still go home again

Agility PR Solutions

I love talking to my clients. It’s why I do what I do: I get to work with great people, who are at interesting companies, doing genuinely innovative things, and have compelling stories that we get to help share with the world. When my phone rings or an email comes in from a client contact […].

Media Moves at CBS News & CNBC, Bustle Hires Associate Entertainment Editor


Jon Carras promoted at CBS News, Shannon Barbour joins Bustle, and more. Media Blog

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Report: Employees want to hear from leaders as election remains undecided

PR Daily

Though staffers find it inappropriate for employers to endorse a specific candidate, they think a message of empathy is crucial. What’s your message to employees while the election results hang in the balance?

#MediaMonday – Angela Gonzales

HMA Public Relations

Happy #MediaMonday! Today's feature comes from Angela Gonzales who has been with the Phoenix Business Journal for more than 30 years! Click the link to learn more about her. The post #MediaMonday – Angela Gonzales appeared first on HMA Public Relations.

Marketers turning to new content platforms during the COVID crisis, despite budget cuts

Agility PR Solutions

Content has long been king, and times of crisis are when a king’s full power is put on display.

Media Moves at Forbes & Newport Daily News, CNN Underscored Hires Lifestyle Editor


Alex Wood promoted at Forbes, Savana Dunning joins Newport Daily News, and more. Media Blog

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Crucial messaging advice to consider ahead of an unprecedented holiday season

PR Daily

With both customers and employees trying to navigate a resurging pandemic and holiday plans, how should organizations craft messages to keep all stakeholders safe? The holiday season might feel a little less festive this year. With the U.S.

How Life Time uses Muck Rack to achieve PR goals

Muck Rack

How Life Time uses Muck Rack to achieve PR goals