Tracking Trends Through the Media
Bad Pitch Blog
OCTOBER 22, 2013
'We''ve talked a lot in the past about the need to stay up on current events to be effective in media relations. We''ve also pointed to several examples of how a pitch with no clear connection to a news story can backfire. There can be several benefits to staying up on the news and being curious about media in general. Gluten-Free for All Anyone with a client in the food industry is at least aware of the increase in gluten-free options.
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