October, 2008

Really?!

Bad Pitch Blog

We''re sorting through tons of mail and we have some decent posts brewing. But today was noteworthy as one pitch in particular made the rounds. It was not the only bad pitch out there. But as I reviewed it I was inspired to single it out and pay homage to the SNL skit Really?! with Seth and Amy.

Glinda the Good Pitch is Back! (Thanks to Carol Blymire)

Bad Pitch Blog

We’re all about pitches, good and bad. To prove it, we created Glinda the Good Pitch back in the day. But our badge of dishonor Slick has always gotten more air time. It’s a simple case of supply and demand folks. So we were ecstatic when we started receiving emails from Carol Blymire.

Why Do PR People Bother With Insolent Clients? I Mean, Really

Bad Pitch Blog

I know what you’re thinking: Here he goes, another high-powered PR exec complaining about crappy customers. Guess what? That’s what this is. I’ve heard it said innumerable times how our jobs would be magnificent—were it not for the clients.

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Facebook ? Email Marketing

Bad Pitch Blog

Anyone else getting a ton of junk email/invites/notifications on Facebook? Maybe it’s just a sign of age, or soc net fatigue, but I created a short video that offers a guideline** for sending email/invites/notifications on Facebook. The video is not about any one person or a specific group.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Bad Pitch Outrage

Bad Pitch Blog

We sometimes find ourselves posting about topics that seem more like common freakin’ sense than the finer points of media relations. A standout has been when we’ve talked about and even poked fun at pitches trying to tie their story to current events – no matter how macabre it might seem. So we’ll merely link to this news release so you can see how horribly tasteless, opportunistic and insensitive people can be in this world.