May, 2019

How PR pros can break out of a creative rut

PR Daily

The public relations workaday world can seem repetitive and monotonous, but great communicators find ways to reinvent themselves. Here are ideas for reinvigorating your career. Many PR tasks are the same for each campaign we work on.

Debunking the myth of “free” in public relations

Agility PR Solutions

Every once in a blue moon, we public relations professionals are granted some mercy from the universe and opportunities come to us. One on such occasion, an interview opportunity crossed my desk that was a fit for a client of one of my clients.

8 Common PR Mistakes And How To Avoid Them

ImPRessions - Crenshaw Communications

There are all types of PR problems, but the one that nobody wants to deal with is the public relations program that just isn’t generating traction, or one where outcomes fall short of expectations by the client or PR agency. What happened, and what are the mid-course corrections necessary?

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Social Listening: When #AI Takes Over

PR Expanded

A Guest Post by Albane Flamant, Marketing Manager – US, Talkwalker. Once upon a time, brands and agencies relied on human analysts to identify brand mentions and extract insights on their campaigns.

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Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

Startup Woes: How to Stay Organized with a Startup Marketing Strategy

Ronn Torossian

It happens quite often in startup culture. Brainstorming sessions happen, and countless bright ideas are conceptualized and developed. Too much of a good thing is never bad, right? Well, not quite.

More Trending

Cover Your Assets to win in PR

Flack's Revenge

We are often asked what it takes to succeed in PR, and about the client effort required. They’re great questions; the second part acknowledges shared responsibility. Image by Gerd Altmann from Pixabay. I’ve found that most just want great results, they’re not trying to milk an agency.

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AP Stylebook’s 2019 edition includes guidance on “suicide,” “deepfakes,” bitcoin” and more

PR Daily

The resource isn’t just for journalists: Communicators of all stripes should refer to the style guide to sharpen their writing. Here are several new and edited entries. It’s time for spring cleaning, but you can spruce up your writing, as well as your office, with updated AP style rules.

5 Tips On Running A Global PR Program

ImPRessions - Crenshaw Communications

Global PR revenue is expected to climb to a record $19.3 billion by 2020 — an increase of more than five billion from just three years ago.

What Game of Thrones Teaches Us about the Value of Public Diplomacy

PR Expanded

A Guest Post By Priya Lothe Doshi, Professorial Lecturer, American University. NOTE : Spoiler alert for anyone who is not up-to-date with GoT Season 8!

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

kediaman judi DominoQQ online paling seru bagi dimainkan

Ronn Torossian

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How to Do B2B Content Marketing That Doesn't Suck

B2B PR Sense

" B2B content marketing is so easy, anyone can do it." I've heard this idea thrown around countless times. And I can't help but shake my head at the notion.Yeah, sure, anybody can write a blog, but that doesn't mean it's going to have an audience.

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PR Career Paths: Top Skills for Communications Grads?

Meltwater - PR

As we head into graduation season, many newly minted PR professionals are hitting the job market and wondering about the best steps to take as they embark on PR career… Read More >>>. PR & Comms Career Development Digital Transformation

Infographic: How content marketing builds trust and brand loyalty

PR Daily

Marketers are always looking for ways to engage potential consumers and build a relationship with new audiences. Here’s how this approach can help you achieve your most ambitious goals. What is your most important marketing channel?

How Brands Create Fans

ImPRessions - Crenshaw Communications

In today’s fragmented media environment, the scarcest commodity for any marketing or PR pro is customer attention. That’s why engaging users and relationship marketing is so fascinating – and so elusive.

#PRStudChat Gathers on June 13th to Learn Leadership Skills

PR Expanded

It’s never too early to learn about and start to hone leadership skills. That’s because leadership isn’t about having the big title, office, and salary, but about the ability to influence others to achieve organizational goals.

Bandarq online cakap dimainkan periode santai

Ronn Torossian

Q judi online bandarq sanggup dimainkan di tempo berlambat-lambat – Siapa yang tak kenal menurut pertunjukan judi bandarq online yang tercatat lir atraksi judi paling masyhur mencengkau waktu ini.

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PR Strategy: How to Make Journalists Happy

B2B PR Sense

What the heck do journalists want? That's a question many a harried PR professional has asked. Unfortunately, the relationship between PR pros and journalists can be fraught with each side wondering what's wrong with the other. How can public relations pros and journalists work better together?

Earned Media: 3 PR Studies Quantifying the Impact of Media Relations on Sales [UML]

Sword and the Script

PR measurement can be a bit like a self-fulfilling prophecy. On one hand, it gets dinged for a lack of measurement. On the other hand, measuring some PR activities, like earned media , is far more challenging than other forms of marketing and communications.

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Making the case for small and mid-size PR agencies

PR Daily

Along with the trends toward tiny houses and craft beers, there is a growing affinity for boutique public relations firms, the author writes. He outlines his rationale for such a shift. This article originally appeared on PR Daily in May of 2018. More and more, less is more.

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Why Boeing’s Reputation Radar Failed

ImPRessions - Crenshaw Communications

CC BY-SA 4.0. Boeing’s PR crisis deepened this week as a fuller picture emerged of its handling of serious problems surrounding the 737 Max.

On May 16th, #PRStudChat Discusses Careers in Public Relations

PR Expanded

Join #PRStudChat on May 16th at 12:00 p.m. ET for a Twitter chat session on “Careers in Public Relations.” ” Leading the discussion will be DePaul University professors and authors Matt Ragas ( @mattragas ) and Ron Culp ( @culpwrit ).

kenyataan roh atraksi Dominoqq yang langka Diketahui

Ronn Torossian

realitas jiwa tontonan Dominoqq yang ajaib dikenal! – pergelaran domino maupun karcis gaple adalah atraksi yang sudah dahulukala pandai di Indonesia. atraksi ini kebanyakan dimainkan selaku offline dan digeluti oleh separuh awak.

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How Social Media Lurkers Can Boost Your Business

Garrett Public Relations

Tracking the effectiveness of social media has caused many a marketer to shake his or her head in frustration. How can we PROVE it’s effective so that clients will see the value?

These were the top publishers on Facebook in April 2019

NewsWhip

[…]. The post These were the top publishers on Facebook in April 2019 appeared first on NewsWhip. Digital Journalism

5 tactics to free your text of needless prepositional phrases

PR Daily

Using active voice and the genitive case are just two ways to eliminate this grammatical structure and streamline your writing. Little words and phrases can clog your writing.

What’s Better, PR Agency Or Client Side Work?

ImPRessions - Crenshaw Communications

In public relations , there are many career path possibilities, but most fall into either the agency side or the client side. This is the time of year when I get questions from new graduates about which path makes the most sense for an aspiring PR professional.

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The Launch of the Women Worldwide Video Podcast

PR Expanded

In 2014, I started the Women Worldwide podcast to give women a voice and a platform to share their amazing stories and incredible career journeys.

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Website Judi Domino99 Online ideal dan Terpercaya 2019

Ronn Torossian

Judi online Domino99 adalah mengawang satu laksana atraksi judi yang sepertiitu disukai oleh umumnya orang, malahan separuh bersumber jenis penikmat pementasan judi online Domino99 dekat 80% lebih seronok seperti pementasan satu ini.

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The Longstanding Value of a Backlink for Digitally Savvy PR

Sword and the Script

A long time ago, Google was the first search engine to truly recognize the value of links. A backlink was essentially one site suggesting another is worth visiting. It was a better way of helping people find information on the web.

Earned media is leveraged by 93% of sales reps—how it fuels leads and revenue

Agility PR Solutions

New research from tech PR agency ARPR reveals the impact of press activities on the lead generation process—revealing that media coverage is an indispensable sales enablement tool for sales teams.

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How PR pros should account for social media ‘lurkers’

PR Daily

These valuable social media users might be avoiding your best efforts to measure campaigns. Here’s why you shouldn’t ignore them in your online strategy. Tracking the effectiveness of social media has caused many a marketer to shake his or her head in frustration.

Smart Speakers Offer A Clear Opportunity For PR

ImPRessions - Crenshaw Communications

Alexa, will technology change the public relations industry? It already has, of course. We use data analytics to inform our campaigns and to measure campaign outcomes like message delivery or perception change.

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